2026 Most Popular Marketing Schools
There are 1,178 colleges that offer a degree in Marketing. The most popular schools, by student demand, are below:
Finding the Best Marketing School for You
When it comes to higher education, there are a lot of options for Marketing students. Along with traditional schools that require in-person attendance, there are many reputable online schools. Some programs even offer a hybrid experience.
To help you arm yourself with the information you need to make your decision, Course Advisor has developed this Most Popular Marketing Schools ranking. Our analysis looked at 1,178 schools in the United States offering Marketing programs. To create this ranking we looked at how many students graduated from each school’s program.
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2026 Most Popular Marketing Schools in the United States
The following schools top our list of the Most Popular Marketing Schools.
Top 25 Most Popular Marketing Schools
The most popular school in the United States for Marketing students is Western Governors University. Located in Salt Lake City, UT, this is a private nonprofit institution. During the most recent year for which we have data, 769 people earned their degree in Marketing from this school. Graduates of this program go on to a median salary of $74,978. Read More…
Southern New Hampshire University comes in at #2 on our 2026 list of the most popular colleges for Marketing majors. Southern New Hampshire University is a private nonprofit school located in Manchester, NH. This school awarded 634 degrees in Marketing in the most recent reporting year. Graduates of this program go on to a median salary of $54,644. Full Marketing at Southern New Hampshire University Report
The University of Alabama comes in at #3 on our 2026 list of the most popular colleges for Marketing majors. Located in Tuscaloosa, AL, this is a public institution. This school awarded 582 degrees in Marketing in the most recent reporting year. Graduates who hold this degree go on to make a median salary of $47,722. Full Marketing at The University of Alabama Report
Florida International University landed the #4 spot in the 2026 edition of our Most Popular Marketing Schools ranking. Located in Miami, FL, this is a public institution. During the most recent year for which we have data, 567 people earned their degree in Marketing from this school. Graduates who hold this degree go on to make a median salary of $40,919. Full Marketing at Florida International University Report
University of Cincinnati-Main Campus comes in at #5 on our 2026 list of the most popular colleges for Marketing majors. Located in Cincinnati, OH, this is a public institution. During the most recent year for which we have data, 553 people earned their degree in Marketing from this school. Graduates who hold this degree go on to make a median salary of $53,819. Full Marketing at University of Cincinnati-Main Campus Report
Ohio State University-Main Campus landed the #6 spot in the 2026 edition of our Most Popular Marketing Schools ranking. Located in Columbus, OH, this is a public institution. This school awarded 546 degrees in Marketing in the most recent reporting year. Graduates of this program go on to a median salary of $49,087. Full Marketing at Ohio State University-Main Campus Report
Florida State University comes in at #7 on our 2026 list of the most popular colleges for Marketing majors. Florida State University is a public school located in Tallahassee, FL. During the most recent year for which we have data, 531 people earned their degree in Marketing from this school. Graduates of this program go on to a median salary of $40,895. Read full report on Marketing at Florida State University
University of Houston landed the #8 spot in the 2026 edition of our Most Popular Marketing Schools ranking. University of Houston is a public school located in Houston, TX. During the most recent year for which we have data, 497 people earned their degree in Marketing from this school. Graduates who hold this degree go on to make a median salary of $48,424. Full Marketing at University of Houston Report
Ensign College comes in at #9 on our 2026 list of the most popular colleges for Marketing majors. Ensign College is a private nonprofit school located in Salt Lake City, UT. During the most recent year for which we have data, 468 people earned their degree in Marketing from this school. Graduates of this program go on to a median salary of $40,669. Full Marketing at Ensign College Report
Arizona State University Campus Immersion comes in at #10 on our 2026 list of the most popular colleges for Marketing majors. Arizona State University Campus Immersion is a public school located in Tempe, AZ. This school awarded 467 degrees in Marketing in the most recent reporting year. Graduates of this program go on to a median salary of $48,210. Read full report on Marketing at Arizona State University Campus Immersion
University of South Florida comes in at #11 on our 2026 list of the most popular colleges for Marketing majors. University of South Florida is a public school located in Tampa, FL. This school awarded 452 degrees in Marketing in the most recent reporting year. Graduates of this program go on to a median salary of $43,017. Full Marketing at University of South Florida Report
University of Georgia comes in at #12 on our 2026 list of the most popular colleges for Marketing majors. Located in Athens, GA, this is a public institution. During the most recent year for which we have data, 449 people earned their degree in Marketing from this school. Graduates of this program go on to a median salary of $48,074. Read More…
Grand Canyon University landed the #13 spot in the 2026 edition of our Most Popular Marketing Schools ranking. Grand Canyon University is a private for-profit school located in Phoenix, AZ. This school awarded 440 degrees in Marketing in the most recent reporting year. Graduates who hold this degree go on to make a median salary of $62,543. Read full report on Marketing at Grand Canyon University
University of Kentucky comes in at #14 on our 2026 list of the most popular colleges for Marketing majors. University of Kentucky is a public school located in Lexington, KY. This school awarded 439 degrees in Marketing in the most recent reporting year. Graduates who hold this degree go on to make a median salary of $45,496. Read full report on Marketing at University of Kentucky
Clemson University landed the #15 spot in the 2026 edition of our Most Popular Marketing Schools ranking. Located in Clemson, SC, this is a public institution. This school awarded 435 degrees in Marketing in the most recent reporting year. Graduates who hold this degree go on to make a median salary of $51,401. Read full report on Marketing at Clemson University
Texas Tech University landed the #16 spot in the 2026 edition of our Most Popular Marketing Schools ranking. Located in Lubbock, TX, this is a public institution. This school awarded 425 degrees in Marketing in the most recent reporting year. Graduates of this program go on to a median salary of $46,893. Read full report on Marketing at Texas Tech University
University of Arkansas landed the #17 spot in the 2026 edition of our Most Popular Marketing Schools ranking. University of Arkansas is a public school located in Fayetteville, AR. This school awarded 403 degrees in Marketing in the most recent reporting year. Graduates of this program go on to a median salary of $47,767. Full Marketing at University of Arkansas Report
The University of Tennessee-Knoxville comes in at #18 on our 2026 list of the most popular colleges for Marketing majors. The University of Tennessee-Knoxville is a public school located in Knoxville, TN. This school awarded 397 degrees in Marketing in the most recent reporting year. Graduates of this program go on to a median salary of $44,937. Read full report on Marketing at The University of Tennessee-Knoxville
Pennsylvania State University-Main Campus comes in at #19 on our 2026 list of the most popular colleges for Marketing majors. Pennsylvania State University-Main Campus is a public school located in University Park, PA. This school awarded 394 degrees in Marketing in the most recent reporting year. Graduates who hold this degree go on to make a median salary of $54,468. Read full report on Marketing at Pennsylvania State University-Main Campus
Oklahoma State University-Main Campus comes in at #20 on our 2026 list of the most popular colleges for Marketing majors. Oklahoma State University-Main Campus is a public school located in Stillwater, OK. This school awarded 388 degrees in Marketing in the most recent reporting year. Graduates of this program go on to a median salary of $46,062. Read full report on Marketing at Oklahoma State University-Main Campus
University of South Carolina-Columbia comes in at #21 on our 2026 list of the most popular colleges for Marketing majors. Located in Columbia, SC, this is a public institution. This school awarded 351 degrees in Marketing in the most recent reporting year. Graduates who hold this degree go on to make a median salary of $44,890. Read full report on Marketing at University of South Carolina-Columbia
University of Oklahoma-Norman Campus landed the #22 spot in the 2026 edition of our Most Popular Marketing Schools ranking. Located in Norman, OK, this is a public institution. This school awarded 339 degrees in Marketing in the most recent reporting year. Graduates who hold this degree go on to make a median salary of $53,164. Read More…
Florida Atlantic University landed the #23 spot in the 2026 edition of our Most Popular Marketing Schools ranking. Located in Boca Raton, FL, this is a public institution. During the most recent year for which we have data, 335 people earned their degree in Marketing from this school. Graduates who hold this degree go on to make a median salary of $41,482. Read More…
Miami University-Oxford comes in at #24 on our 2026 list of the most popular colleges for Marketing majors. Located in Oxford, OH, this is a public institution. This school awarded 326 degrees in Marketing in the most recent reporting year. Graduates who hold this degree go on to make a median salary of $49,538. Read full report on Marketing at Miami University-Oxford
Washington State University landed the #25 spot in the 2026 edition of our Most Popular Marketing Schools ranking. Located in Pullman, WA, this is a public institution. During the most recent year for which we have data, 325 people earned their degree in Marketing from this school. Graduates of this program go on to a median salary of $49,447. Read full report on Marketing at Washington State University
Rest of the Top Most Popular Marketing Schools
Additional Noteworthy Schools
Here are some additional great schools for this major that just missed the list above.
Marketing by Region
See the most popular Marketing schools in a specific region of the United States.
| Region |
|---|
| New England |
| Middle Atlantic |
| Great Lakes |
| Plains States |
| Southeast |
| Southwest |
| Rocky Mountains |
| Far Western US |
More Marketing Rankings
Since picking the right college can be one of the most important decisions of your life, we’ve developed the Most Popular Marketing Schools ranking, along with other major-related rankings, to help you make that decision.
Majors Related to Marketing
Marketing Concentrations
| Major | Annual Graduates |
|---|---|
| Marketing/Marketing Management | 50,466 |
| Digital Marketing | 1,303 |
| Other Marketing | 1,294 |
| International Marketing | 487 |
| Marketing Research | 200 |
Most Popular Related Majors
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 402,942 |
| Accounting | 81,835 |
| Management Sciences & Methods | 62,236 |
| Business & Commerce | 57,976 |
| Finance & Financial Management | 57,564 |
References
*The average salary above is for the top 25 schools only.
More about our data sources and methodologies.