Marketing at Arizona State University - Tempe

If you are interested in studying marketing, you may want to check out the program at Arizona State University - Tempe. The following information will help you decide if it is a good fit for you.

ASU - Tempe is located in Tempe, Arizona and has a total student population of 74,795. Of the 14,829 students who graduated with a bachelor’s degree from Arizona State University - Tempe in 2021, 310 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

ASU - Tempe Marketing Degrees Available

• Basic Certificate in Marketing (Less Than 1 Year)
• Bachelor’s Degree in Marketing

ASU - Tempe Marketing Rankings

The following rankings from College Factual show how the marketing progam at ASU - Tempe compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at ASU - Tempe is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Best Marketing Bachelor’s Degree Schools	128

How Much Do Marketing Graduates from ASU - Tempe Make?

The median salary of marketing students who receive their bachelor's degree at ASU - Tempe is $44,936. This is 8% higher than $41,682, which is the national average for all marketing bachelor's degree recipients.

Marketing Student Demographics at ASU - Tempe

Take a look at the following statistics related to the make-up of the marketing majors at Arizona State University - Tempe.

ASU - Tempe Marketing Bachelor’s Program

Of the 310 marketing students who graduated with a bachelor's degree in 2020-2021 from ASU - Tempe, about 41% were men and 59% were women.

About 56% of those who receive a bachelor's degree in marketing at ASU - Tempe are white. This is below average for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 2% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Arizona State University - Tempe with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	14
Black or African American	11
Hispanic or Latino	56
White	174
International Students	39
Other Races/Ethnicities	16

ASU - Tempe also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Construction Management
• Taxation
• Hospitality Management
• Entrepreneurial Studies
• International Business

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for AZ, the home state for Arizona State University - Tempe.

Occupation	Jobs in AZ	Average Salary in AZ
Market Research Analysts and Marketing Specialists	12,700	$62,930
Sales Managers	10,710	$113,430
Marketing Managers	6,150	$117,700
Business Professors	1,070	$100,200
Survey Researchers	210	$53,660

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Schwnj under License

More about our data sources and methodologies.