Business, Management & Marketing

Types of Degrees Business, Management & Marketing Majors Are Getting

The following table lists how many business, management & marketing graduations there were for each degree level during the last year for which data was available.

Education Level	Number of Grads
Bachelor’s Degree	387,394
Master’s Degree	213,098
Associate Degree	100,860
Basic Certificate	88,558
Undergraduate Certificate	18,065
Graduate Certificate	16,513
Doctor’s Degree	4,722

What Business, Management & Marketing Majors Need to Know

People with careers related to business, management & marketing were asked what knowledge areas, skills, and abilities were important for their jobs. They weighted these areas on a scale of 1 to 5 with 5 being the highest.

Knowledge Areas for Business, Management & Marketing Majors

This major prepares you for careers in which these knowledge areas are important:

• English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
• Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
• Administration and Management - Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
• Mathematics - Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.
• Computers and Electronics - Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.

Skills for Business, Management & Marketing Majors

When studying business, management & marketing, you’ll learn many skills that will help you be successful in a wide range of jobs - even those that do not require a degree in the field. The following is a list of some of the most common skills needed for careers associated with this major:

• Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
• Speaking - Talking to others to convey information effectively.
• Reading Comprehension - Understanding written sentences and paragraphs in work related documents.
• Critical Thinking - Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
• Writing - Communicating effectively in writing as appropriate for the needs of the audience.

Abilities for Business, Management & Marketing Majors

As you progress with your business, management & marketing degree, there are several abilities you should pick up that will help you in whatever related career you choose. These abilities include:

• Oral Comprehension - The ability to listen to and understand information and ideas presented through spoken words and sentences.
• Oral Expression - The ability to communicate information and ideas in speaking so others will understand.
• Written Comprehension - The ability to read and understand information and ideas presented in writing.
• Written Expression - The ability to communicate information and ideas in writing so others will understand.
• Speech Clarity - The ability to speak clearly so others can understand you.

What Can You Do With a Business, Management & Marketing Major?

People with a business, management & marketing degree often go into the following careers:

Job Title	Job Growth Rate	Median Salary
Compensation, Benefits, and Job Analysis Specialists	8.4%	$63,000
Credit Counselors	13.8%	$45,180
Financial Quantitative Analysts	9.6%	$70,280
Freight Forwarders	10.4%	$43,210
Gaming Managers	2.2%	$74,700
Investment Underwriters	9.6%	$70,280
Loan Interviewers and Clerks	12.4%	$39,890
Lodging Managers	4.0%	$53,390
Loss Prevention Managers	8.0%	$107,480
Marketing Managers	10.1%	$134,290
Risk Management Specialists	9.6%	$70,280
Sales Agents, Financial Services	6.2%	$64,120
Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products	5.2%	$58,510

Who Is Getting a Bachelor’s Degree in Business, Management & Marketing?

According to recent stats this major attracts about equal numbers of men and women. Roughly 46% of the graduates are women, and 54% are men.

Racial-Ethnic Diversity

At the countrywide level, the racial-ethnic distribution of business, management & marketing majors is as follows:

Race/Ethnicity	Number of Grads
Asian	29,474
Black or African American	33,702
Hispanic or Latino	59,404
White	212,099
International Students	20,907
Other Races/Ethnicities	31,808

Geographic Diversity

Americans aren’t the only ones with an interest in Business, Management & Marketing. About 5.4% of those with this major are international students.

Amount of Education Required for Careers Related to Business, Management & Marketing

Some degrees associated with business, management & marketing may require an advanced degree, while others may not even require a bachelor’s in the field. Whatever the case may be, pursuing more education usually means that more career options will be available to you.

Find out what the typical degree level is for business, management & marketing careers below.

Education Level	Percentage of Workers
Less than a High School Diploma	1.8%
High School Diploma - or the equivalent (for example, GED)	20.3%
Post-Secondary Certificate - awarded for training completed after high school (for example, in agriculture or natural resources, computer services, personal or culinary services, engineering technologies, healthcare, construction trades, mechanic and repair technologies, or precision production)	4.5%
Some College Courses	9.7%
Associate’s Degree (or other 2-year degree)	9.7%
Bachelor’s Degree	37.3%
Post-Baccalaureate Certificate - awarded for completion of an organized program of study; designed for people who have completed a Baccalaureate degree but do not meet the requirements of academic degrees carrying the title of Master.	3.1%
Master’s Degree	8.9%
Post-Master’s Certificate - awarded for completion of an organized program of study; designed for people who have completed a Master’s degree but do not meet the requirements of academic degrees at the doctoral level.	0.6%
First Professional Degree - awarded for completion of a program that: requires at least 2 years of college work before entrance into the program, includes a total of at least 6 academic years of work to complete, and provides all remaining academic requirements to begin practice in a profession.	0.6%
Doctoral Degree	2.9%
Post-Doctoral Training	0.3%

Online Business, Management & Marketing Programs

The following table lists the number of programs by degree level, along with how many schools offered online courses in the field.

Degree Level	Colleges Offering Programs	Colleges Offering Online Classes
Certificate (Less Than 1 Year)	0	0
Certificate (1-2 years)	5,998	1,532
Certificate (2-4 Years)	132	20
Associate’s Degree	11,264	3,136
Bachelor’s Degree	4,102	1,656
Post-Baccalaureate	0	0
Master’s Degree	9,464	3,182
Post-Master’s	642	0
Doctor’s Degree (Research)	994	212
Doctor’s Degree (Professional Practice)	72	18
Doctor’s Degree (Other)	12	4

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• College Scorecard
• National Center for Education Statistics
• O*NET Online
• U.S. Bureau of Labor Statistics
• Usual Weekly Earnings of Wage and Salary Workers First Quarter 2020
• Image Credit: By Amit Savargaonkar under License

More about our data sources and methodologies.