Master’s Degrees in Marketing
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Education Levels of Marketing Majors
During the 2020-2021 academic year, 3,301 students earned their master's degree in marketing. This earns it the #54 spot on the list of the most popular master's degree programs in the nation.
The following table shows the number of diplomas awarded in marketing at each degree level.
| Education Level | Number of Grads |
|---|---|
| Bachelor’s Degree | 45,122 |
| Master’s Degree | 3,301 |
| Associate Degree | 1,726 |
| Basic Certificate | 1,541 |
| Graduate Certificate | 678 |
| Undergraduate Certificate | 516 |
| Doctor’s Degree | 32 |
Earnings of Marketing Majors With Master’s Degrees
The median salary for graduates holding a master's degree in marketing is $52,533. However, this can depend on a number of factors, such as where you live and the number of years experience you have. To get a better picture, earnings for this category of people can range from a low of $45,923 to a high of $60,572.
Student Debt
We do not have the data to estimate the median debt for this class of people.
Student Diversity
More women than men pursue their master's degree in marketing. About 65.4% of graduates with this degree are female.
| Gender | Number of Grads |
|---|---|
| Men | 1,141 |
| Women | 2,160 |
The racial-ethnic distribution of marketing master’s degree students is as follows:
| Race/Ethnicity | Number of Grads |
|---|---|
| Asian | 149 |
| Black or African American | 295 |
| Hispanic or Latino | 468 |
| White | 1,266 |
| International Students | 891 |
| Other Races/Ethnicities | 232 |
Most Popular Marketing Programs for Master’s Degrees
There are 155 colleges that offer a master’s degree in marketing. Learn more about the most popular 20 below:
The most popular school in the United States for marketing students seekinga master's degree is Northwestern University. Each year, around 22,600 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $60,276 per year, while in-state graduate students, on average, pay $56,067 per year. During the 2020-2021 academic year, 248 people received their master's degree in marketing from Northwestern. About 44% of this group were women, and 26% were students from an underrepresented racial-ethnic group.
Southern New Hampshire University is the 2nd most popular school in the nation for students seeking a master's degree in marketing. Each year, around 134,300 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $15,000 per year, while in-state graduate students, on average, pay $18,900 per year. For the 2020-2021 academic year, 170 master's degrees were handed out to marketing majors at SNHU. About 81% of this group were women, and 31% were students from an underrepresented racial-ethnic group.
The 3rd most popular school in the country for marketing majors who are seeking their master's degree is Hult International Business School. Roughly 1,800 attend the school each year. The average in-state tuition for full-time undergraduates is $43,514 per year, while in-state graduate students, on average, pay $43,027 per year. For the 2020-2021 academic year, 153 master's degrees were handed out to marketing majors at Hult International Business School. About 55% of this group were women, and 8% were students from an underrepresented racial-ethnic group.
Florida International University comes in at #4 on our list of the most popular colleges offering master's degrees in marketing. Each year, around 58,800 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $4,721 per year, while in-state graduate students, on average, pay $8,912 per year. During the 2020-2021 academic year, 147 people received their master's degree in marketing from FIU. Around 80% of these students were from an underrepresented racial-ethnic group, and 79% were women.
The 5th most popular school in the country for marketing majors who are seeking their master's degree is Johns Hopkins University. Roughly 28,800 attend the school each year. The average in-state tuition for full-time undergraduates is $58,720 per year, while in-state graduate students, on average, pay $58,720 per year. During the 2020-2021 academic year, 145 people received their master's degree in marketing from Johns Hopkins. Around 1% of these students were from an underrepresented racial-ethnic group, and 77% were women.
The 6th most popular school in the country for marketing majors who are seeking their master's degree is The University of Alabama. Roughly 37,800 attend the school each year. The average in-state tuition for full-time undergraduates is $10,780 per year, while in-state graduate students, on average, pay $10,780 per year. The marketing program at The University of Alabama awarded 137 master's degrees during the 2020-2021 school year. About 71% of this group were women, and 18% were students from an underrepresented racial-ethnic group.
The 7th most popular school in the country for marketing majors who are seeking their master's degree is Boston University. Each year, around 32,700 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $58,560 per year, while in-state graduate students, on average, pay $58,560 per year. The marketing program at Boston University awarded 122 master's degrees during the 2020-2021 school year. About 60% of this group were women, and 4% were students from an underrepresented racial-ethnic group.
The 8th most popular school in the country for marketing majors who are seeking their master's degree is LIM College. Roughly 1,600 attend the school each year. The average in-state tuition for full-time undergraduates is $28,634 per year, while in-state graduate students, on average, pay $24,840 per year. During the 2020-2021 academic year, 107 people received their master's degree in marketing from LIM. Around 35% of these students were from an underrepresented racial-ethnic group, and 92% were women.
Full Sail University is the 9th most popular school in the nation for students seeking a master's degree in marketing. Roughly 24,600 attend the school each year. The average in-state tuition for full-time undergraduates is $25,687 per year, while in-state graduate students, on average, pay $15,472 per year. For the 2020-2021 academic year, 93 master's degrees were handed out to marketing majors at Full Sail University. About 67% of this group were women, and 56% were students from an underrepresented racial-ethnic group.
National University College is the 10th most popular school in the nation for students seeking a master's degree in marketing. Roughly 25,900 attend the school each year. The average in-state tuition for full-time undergraduates is $6,444 per year, while in-state graduate students, on average, pay $7,020 per year. For the 2020-2021 academic year, 80 master's degrees were handed out to marketing majors at National University College. About 83% of this group were women, and 100% were students from an underrepresented racial-ethnic group.
University of Toledo comes in at #11 on our list of the most popular colleges offering master's degrees in marketing. Roughly 18,300 attend the school each year. The average in-state tuition for full-time undergraduates is $9,028 per year, while in-state graduate students, on average, pay $14,758 per year. For the 2020-2021 academic year, 76 master's degrees were handed out to marketing majors at University of Toledo. About 38% of this group were women, and 1% were students from an underrepresented racial-ethnic group.
Vanderbilt University is the 12th most popular school in the nation for students seeking a master's degree in marketing. Roughly 13,500 attend the school each year. The average in-state tuition for full-time undergraduates is $54,840 per year, while in-state graduate students, on average, pay $51,600 per year. The marketing program at Vanderbilt University awarded 69 master's degrees during the 2020-2021 school year. About 58% of this group were women, and 20% were students from an underrepresented racial-ethnic group.
The 13th most popular school in the country for marketing majors who are seeking their master's degree is Texas A&M University - College Station. Roughly 70,400 attend the school each year. The average in-state tuition for full-time undergraduates is $8,578 per year, while in-state graduate students, on average, pay $6,885 per year. During the 2020-2021 academic year, 68 people received their master's degree in marketing from Texas A&M College Station. Of these students, 69% were women and 18% were members of underrepresented racial-ethnic groups.
University of Pennsylvania comes in at #13 on our list of the most popular colleges offering master's degrees in marketing. Each year, around 26,500 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $54,652 per year, while in-state graduate students, on average, pay $38,732 per year. The marketing program at University of Pennsylvania awarded 68 master's degrees during the 2020-2021 school year. About 63% of this group were women, and 40% were students from an underrepresented racial-ethnic group.
Michigan State University comes in at #15 on our list of the most popular colleges offering master's degrees in marketing. Roughly 49,600 attend the school each year. The average in-state tuition for full-time undergraduates is $15,966 per year, while in-state graduate students, on average, pay $19,714 per year. The marketing program at Michigan State University awarded 67 master's degrees during the 2020-2021 school year. Of these students, 70% were women and 15% were members of underrepresented racial-ethnic groups.
The 16th most popular school in the country for marketing majors who are seeking their master's degree is Nova Southeastern University. Each year, around 20,800 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $33,510 per year, while in-state graduate students, on average, pay $21,153 per year. For the 2020-2021 academic year, 62 master's degrees were handed out to marketing majors at NUS Florida. About 71% of this group were women, and 69% were students from an underrepresented racial-ethnic group.
Liberty University is the 17th most popular school in the nation for students seeking a master's degree in marketing. Roughly 93,300 attend the school each year. The average in-state tuition for full-time undergraduates is $15,409 per year, while in-state graduate students, on average, pay $7,847 per year. During the 2020-2021 academic year, 61 people received their master's degree in marketing from Liberty University. About 66% of this group were women, and 21% were students from an underrepresented racial-ethnic group.
The University of Texas at Dallas is the 18th most popular school in the nation for students seeking a master's degree in marketing. Each year, around 28,600 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $14,564 per year, while in-state graduate students, on average, pay $15,088 per year. During the 2020-2021 academic year, 58 people received their master's degree in marketing from UT Dallas. About 76% of this group were women, and 33% were students from an underrepresented racial-ethnic group.
University of Phoenix - Arizona is the 19th most popular school in the nation for students seeking a master's degree in marketing. Each year, around 89,700 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $9,552 per year, while in-state graduate students, on average, pay $16,153 per year. During the 2020-2021 academic year, 56 people received their master's degree in marketing from UOPX - Arizona. Around 43% of these students were from an underrepresented racial-ethnic group, and 82% were women.
University of South Florida - Main Campus is the 20th most popular school in the nation for students seeking a master's degree in marketing. Each year, around 50,600 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $4,559 per year, while in-state graduate students, on average, pay $8,350 per year. The marketing program at University of South Florida - Main Campus awarded 55 master's degrees during the 2020-2021 school year. About 55% of this group were women, and 15% were students from an underrepresented racial-ethnic group.
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Related Majors
Below are some popular majors that are similar to marketing that offer master’s degrees.
| Major | Annual Degrees Awarded |
|---|---|
| Business Administration & Management | 122,843 |
| Management Sciences & Methods | 29,299 |
| Accounting | 18,187 |
| Insurance | 18,187 |
| Human Resource Management | 9,750 |
References
*The racial-ethnic minority student count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the percentage of racial-ethnic minorities.
- College Factual
- National Center for Education Statistics
- O*NET Online
- Bureau of Labor Statistics
- Image Credit: By Nick Youngson under License
More about our data sources and methodologies.
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