Specialized Sales, Merchandising & Marketing at Northwood University
Northwood is located in Midland, Michigan and approximately 2,541 students attend the school each year. In the 2020-2021 academic year, 51 students received a bachelor's degree in specialized marketing from Northwood.
Want to know more about the career opportunities in this field? Check out the Careers in Specialized Sales, Merchandising & Marketing section at the bottom of this page.
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Northwood Specialized Sales, Merchandising & Marketing Degrees Available
- Bachelor’s Degree in Specialized Marketing
Online Classes Are Available at Northwood
Online courses are a good option for students who need a more flexible schedule that allows them to pursue an education when and where they want. Whether you're going to school part-time or full-time, you may find distance education the right choice for you.
Are you one of the many who prefer to take online classes? Northwood offers distance education options for specialized marketing at the following degree levels:
- Associate’s Degree
- Bachelor’s Degree
Northwood Specialized Sales, Merchandising & Marketing Rankings
The following rankings from College Factual show how the specialized marketing progam at Northwood compares to programs at other colleges and universities.
Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.
Bachelor’s Degree Overall Quality & Other Notable Rankings
The specialized marketing major at Northwood is not ranked on College Factual’s Best Colleges and Universities for Specialized Sales, Merchandising & Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.
| Ranking Type | Rank |
|---|---|
| Best Specialized Sales Bachelor’s Degree Schools | 1 |
| Best Specialized Sales Schools | 1 |
| 3 | |
| Most Popular Online Specialized Sales Schools | 3 |
| Best Value Specialized Sales Bachelor’s Degree Schools | 5 |
| Most Popular Online Specialized Sales Associate Degree Schools | 10 |
| Most Popular Specialized Sales Bachelor’s Degree Schools | 12 |
| Most Focused Specialized Sales Schools | 13 |
| Most Popular Specialized Sales Schools | 16 |
| Best Value Specialized Sales Schools | 25 |
| Most Popular Specialized Sales Associate Degree Schools | 55 |
How Much Do Specialized Marketing Graduates from Northwood Make?
The median salary of specialized marketing students who receive their bachelor's degree at Northwood is $53,419. This is great news for graduates of the program, since this figure is 63% higher than the national average of $32,868 for all specialized marketing bachelor's degree recipients.
Specialized Marketing Student Demographics at Northwood
Take a look at the following statistics related to the make-up of the specialized marketing majors at Northwood University.
Northwood Specialized Sales, Merchandising & Marketing Bachelor’s Program
About 73% of those who receive a bachelor's degree in specialized marketing at Northwood are white. This is above average for this degree on the nationwide level.
The following table and chart show the race/ethnicity for students who recently graduated from Northwood University with a bachelor's in specialized marketing.
| Race/Ethnicity | Number of Students |
|---|---|
| Asian | 1 |
| Black or African American | 3 |
| Hispanic or Latino | 3 |
| White | 37 |
| International Students | 1 |
| Other Races/Ethnicities | 6 |
Northwood also has a doctoral program available in specialized marketing. In 2021, 0 student graduated with a doctor's degree in this field.
Related Majors
- Business/Managerial Economics
- Insurance
- Hospitality Management
- Entrepreneurial Studies
- International Business
Careers That Specialized Marketing Grads May Go Into
A degree in specialized marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Northwood University.
| Occupation | Jobs in MI | Average Salary in MI |
|---|---|---|
| Wholesale and Manufacturing Sales Representatives | 47,860 | $75,130 |
| Retail Sales Supervisors | 33,330 | $45,300 |
| Securities, Commodities, and Financial Services Sales Agents | 8,670 | $79,320 |
| Parts Salespersons | 8,160 | $32,900 |
| Sales Supervisors | 7,160 | $81,230 |
References
*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.
More about our data sources and methodologies.
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