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Most Popular Marketing Bachelor's Degree Schools in Michigan

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2023 Most Popular Marketing Bachelor's Degree Schools in Michigan

30 Colleges
$41,822 Avg Salary
$25,451 Avg Student Debt

Finding the Best Marketing Bachelor's Degree School for You

In 2020-2021, 2,001 degrees and certificates were awarded to marketing students who went to a Michigan college or university. This makes it the #12 most popular major in the state.

Today's students have lots of options to pick from when considering higher education opportunities. You're no longer limited to schools in your local area, either, since online programs are becoming more prevalent. Or you may find the programs at a trade school to be a better alternative for you.

Along with in-depth profiles of schools and the programs they offer, Course Advisor has created the Most Popular Marketing Bachelor's Degree Schools in Michigan to help you in your search for the best school for you. Our analysis looked at 30 schools in Michigan to see which bachelor's degree programs were the most popular for students. To create this ranking we looked at how many students graduated from the Marketing program at each school on the list.

Check out the marketing bachelor's degree programs at these schools if you want to attend one of the most popular in Michigan.

Our 2023 rankings named Grand Valley State University the most popular school in Michigan for marketing students working on their bachelor’s degree. GVSU is a very large public school located in the large suburb of Allendale.

Women make up 54% of the marketing majors at the school.

The average amount in student loans that marketing majors at GVSU take out while working on their Bachelor's Degree is $22,934. When it comes time to repay the loan, graduates who are on a 10-year repayment plan pay an average monthly payment of $238.

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A rank of #2 on this year’s list means Western Michigan University is a great place for marketing students working on their bachelor’s degree. Located in the small city of Kalamazoo, WMU is a public college with a large student population.

Of the 222 students majoring in marketing at WMU, 67% are male and 33% are female.

On average, marketing graduates from WMU take out $25,317 in student loans while working on their Bachelor's Degree. This translates to an average monthly loan payment of $307, based on a 10-year repayment plan.

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#3

Michigan State University

East Lansing, MI

The in-demand bachelor’s degree programs at Michigan State University helped the school earn the #3 place on this year’s ranking of the most popular marketing schools in Michigan. Located in the city of East Lansing, Michigan State is a public college with a very large student population.

Women make up 60% of the marketing majors at the school.

For students who choose a 10-year repayment plan, the average monthly student loan payment is $609.

Full Marketing at Michigan State University Report

#4

Wayne State University

Detroit, MI

Out of the 30 schools in Michigan that were part of this year’s ranking, Wayne State University landed the # 4 spot on the list. Located in the large city of Detroit, Wayne State is a public school with a fairly large student population.

Women make up 54% of the marketing majors at the school.

While working on their Bachelor's Degree, marketing majors at Wayne State accumulate an average of around $26,615 in student debt. Assuming that a graduate chooses a 10-year repayment plan, the average monthly loan payment is $223.

Full Marketing at Wayne State University Report

#5

Central Michigan University

Mount Pleasant, MI

You’ll be in good company if you decide to attend Central Michigan University. It ranked #5 on our 2023 Most Popular Marketing Bachelor’s Degree Schools in Michigan list. Located in the distant town of Mount Pleasant, Central Michigan is a public school with a large student population.

About 46% of the students majoring in marketing at the school are women while 54% are male.

Marketing majors at Central Michigan take out an average of $25,581 in student loans while working on their Bachelor's Degree. The average monthly payment of a loan this size is about $273, assuming that the borrower is on a 10-year repayment plan.

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#6

Oakland University

Rochester Hills, MI

Oakland University landed the #6 spot in the 2023 rankings for the most popular bachelor’s degree marketing programs. Oakland is a fairly large public school located in the suburb of Rochester Hills.

Of the 101 students majoring in marketing at Oakland, 51% are male and 49% are female.

While working on their Bachelor's Degree, marketing majors at Oakland accumulate an average of around $24,304 in student debt. The average monthly payment of a loan this size is about $119, assuming that the borrower is on a 10-year repayment plan.

Full Marketing at Oakland University Report

With a ranking of #7, Eastern Michigan University did quite well on this year’s most popular schools for marketing students working on their bachelor’s degree. Located in the suburb of Ypsilanti, Eastern Michigan is a public school with a large student population.

Women make up 41% of the marketing majors at the school.

Marketing majors at Eastern Michigan take out an average of $27,515 in student loans while working on their Bachelor's Degree. The average monthly payment of a loan this size is about $151, assuming that the borrower is on a 10-year repayment plan.

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#8

Northwood University

Midland, MI

Northwood University landed the #8 spot in the 2023 rankings for the most popular bachelor’s degree marketing programs. Northwood is a small private not-for-profit school located in the city of Midland.

Of the 92 students majoring in marketing at Northwood, 49% are male and 51% are female.

After completing their Bachelor's Degree, marketing graduates from Northwood carry an average student debt load of $24,877. This translates to an average monthly loan payment of $272, based on a 10-year repayment plan.

Read full report on Marketing at Northwood University

University of Michigan - Dearborn came in at #9 in this year’s edition of the Most Popular Marketing Bachelor’s Degree Schools in Michigan ranking. UM Dearborn is a moderately-sized public school located in the medium-sized city of Dearborn.

About 37% of the students majoring in marketing at the school are women while 63% are male.

On average, marketing graduates from UM Dearborn take out $26,188 in student loans while working on their Bachelor's Degree. The average monthly payment of a loan this size is about $187, assuming that the borrower is on a 10-year repayment plan.

Read full report on Marketing at University of Michigan - Dearborn

#10

Davenport University

Grand Rapids, MI

Davenport University did quite well in this year’s ranking of the most popular places for marketing students to get a bachelor’s degree. It came in at #10 on the list. Located in the large suburb of Grand Rapids, Davenport University is a private not-for-profit school with a moderately-sized student population.

Women make up 56% of the marketing majors at the school.

The average amount in student loans that marketing majors at Davenport University take out while working on their Bachelor's Degree is $29,538. The average monthly payment of a loan this size is about $187, assuming that the borrower is on a 10-year repayment plan.

Full Marketing at Davenport University Report

Best Marketing Colleges in the Great Lakes Region

Explore all the Most Popular Marketing Schools in the Great Lakes Area or other specific states within that region.

State Degrees Awarded
Ohio 3,259
Illinois 2,122
Indiana 730
Wisconsin 1,561

One of 21 majors within the area of study, marketing has other similar majors worth exploring.

Majors Similar to Marketing

Related Major Annual Graduates
Business Administration & Management 416,590
Accounting 99,265
Finance & Financial Management 57,778
General Business/Commerce 56,042
Management Sciences & Quantitative Methods 43,382

Notes and References

*These averages are for the top 25 schools only.

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Nick Youngson.

More about our data sources and methodologies.

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