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Most Popular Business, Management & Marketing Bachelor's Degree Schools in the Southeast Region

2023 Most Popular Business, Management & Marketing Bachelor's Degree Schools in the Southeast Region

487 Colleges
$44,631 Avg Salary
$27,430 Avg Student Debt

Finding the Best Business, Management & Marketing Bachelor's Degree School for You

In 2020-2021, 862,104 degrees and certificates were awarded to business, management and marketing students, making the major the most popular in the country.

Today's students have lots of options to pick from when considering higher education opportunities. With more and more schools offering online options, you could even register for a great program on the other side of the country. On top of that, there are a considerable number of trade schools that offer fast-track entry to many fields.

Along with in-depth profiles of schools and the programs they offer, Course Advisor has created the Most Popular Business, Management & Marketing Bachelor's Degree Schools in the Southeast Region to help you in your search for the best school for you. Our analysis looked at 487 schools in the Southeast Region to see which bachelor's degree programs were the most popular for students. To create this ranking we looked at how many students graduated from the Business, Management & Marketing program at each school on the list.

The colleges and universities below are the most popular for business, management and marketing majors pursuing a bachelor's degree.

Our 2023 rankings named Florida International University the most popular school in the Southeast Region for business, management and marketing students working on their bachelor’s degree. Located in the large suburb of Miami, FIU is a public school with a very large student population.

Women make up 55% of the business, management and marketing majors at the school.

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You’ll be in good company if you decide to attend University of Central Florida. It ranked #2 on our 2023 Most Popular Business, Management & Marketing Bachelor’s Degree Schools in the Southeast Region list. Located in the large suburb of Orlando, UCF is a public school with a fairly large student population.

Women make up 50% of the business, management and marketing majors at the school.

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#3

University of Georgia

Athens, GA

The in-demand bachelor’s degree programs at University of Georgia helped the school earn the #3 place on this year’s ranking of the most popular business, management and marketing schools in the Southeast Region . Located in the medium-sized city of Athens, UGA is a public college with a fairly large student population.

Women make up 44% of the business, management and marketing majors at the school.

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#4

The University of Alabama

Tuscaloosa, AL

The in-demand bachelor’s degree programs at The University of Alabama helped the school earn the #4 place on this year’s ranking of the most popular business, management and marketing schools in the Southeast Region . UA is a very large public school located in the city of Tuscaloosa.

Women make up 42% of the business, management and marketing majors at the school.

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#5

Florida State University

Tallahassee, FL

The in-demand bachelor’s degree programs at Florida State University helped the school earn the #5 place on this year’s ranking of the most popular business, management and marketing schools in the Southeast Region . Located in the city of Tallahassee, Florida State is a public school with a very large student population.

Women make up 43% of the business, management and marketing majors at the school.

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University of South Carolina - Columbia ranked #6 on this year’s Most Popular Business, Management & Marketing Bachelor’s Degree Schools in the Southeast Region list. Located in the medium-sized city of Columbia, UofSC is a public school with a very large student population.

Of the 2,234 students majoring in business, management and marketing at UofSC, 53% are male and 47% are female.

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American Public University System did quite well in this year’s ranking of the most popular places for business, management and marketing students to get a bachelor’s degree. It came in at #7 on the list. Located in the fringe town of Charles Town, American Military University is a private for-profit college with a fairly large student population.

Women make up 34% of the business, management and marketing majors at the school.

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#8

Liberty University

Lynchburg, VA

Liberty University ranked #8 on this year’s Most Popular Business, Management & Marketing Bachelor’s Degree Schools in the Southeast Region list. Located in the small city of Lynchburg, Liberty University is a private not-for-profit school with a very large student population.

About 50% of the students majoring in business, management and marketing at the school are women while 50% are male.

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University of South Florida - Main Campus ranked #9 on this year’s Most Popular Business, Management & Marketing Bachelor’s Degree Schools in the Southeast Region list. USF Tampa is a fairly large public school located in the large city of Tampa.

Of the 1,883 students majoring in business, management and marketing at USF Tampa, 57% are male and 43% are female.

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#10

Virginia Tech

Blacksburg, VA

Virginia Tech came in at #10 in this year’s edition of the Most Popular Business, Management & Marketing Bachelor’s Degree Schools in the Southeast Region ranking. Located in the small city of Blacksburg, Virginia Tech is a public college with a very large student population.

About 37% of the students majoring in business, management and marketing at the school are women while 63% are male.

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#11

University of Arkansas

Fayetteville, AR

University of Arkansas came in at #11 in this year’s edition of the Most Popular Business, Management & Marketing Bachelor’s Degree Schools in the Southeast Region ranking. Located in the city of Fayetteville, UARK is a public school with a very large student population.

Of the 1,566 students majoring in business, management and marketing at UARK, 60% are male and 40% are female.

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#12

Auburn University

Auburn, AL

Auburn University did quite well in this year’s ranking of the most popular places for business, management and marketing students to get a bachelor’s degree. It came in at #12 on the list. Located in the city of Auburn, Auburn is a public college with a fairly large student population.

About 40% of the students majoring in business, management and marketing at the school are women while 60% are male.

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The University of Tennessee - Knoxville ranked #13 on this year’s Most Popular Business, Management & Marketing Bachelor’s Degree Schools in the Southeast Region list. UT Knoxville is a fairly large public school located in the midsize city of Knoxville.

Of the 1,309 students majoring in business, management and marketing at UT Knoxville, 62% are male and 38% are female.

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#14

Florida Atlantic University

Boca Raton, FL

Florida Atlantic University did quite well in this year’s ranking of the most popular places for business, management and marketing students to get a bachelor’s degree. It came in at #14 on the list. FAU is a fairly large public school located in the small city of Boca Raton.

Of the 1,306 students majoring in business, management and marketing at FAU, 54% are male and 46% are female.

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#15

George Mason University

Fairfax, VA

George Mason University ranked #15 on this year’s Most Popular Business, Management & Marketing Bachelor’s Degree Schools in the Southeast Region list. Located in the suburb of Fairfax, GMU is a public school with a fairly large student population.

About 49% of the students majoring in business, management and marketing at the school are women while 51% are male.

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#16

University of Kentucky

Lexington, KY

University of Kentucky came in at #16 in this year’s edition of the Most Popular Business, Management & Marketing Bachelor’s Degree Schools in the Southeast Region ranking. Located in the city of Lexington, UK is a public college with a fairly large student population.

About 42% of the students majoring in business, management and marketing at the school are women while 58% are male.

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#17

Kennesaw State University

Kennesaw, GA

Kennesaw State University did quite well in this year’s ranking of the most popular places for business, management and marketing students to get a bachelor’s degree. It came in at #17 on the list. KSU Georgia is a very large public school located in the large suburb of Kennesaw.

Of the 1,198 students majoring in business, management and marketing at KSU Georgia, 55% are male and 45% are female.

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#18

University of Mississippi

University, MS

University of Mississippi did quite well in this year’s ranking of the most popular places for business, management and marketing students to get a bachelor’s degree. It came in at #18 on the list. Located in the town of University, Ole Miss is a public college with a very large student population.

Of the 1,154 students majoring in business, management and marketing at Ole Miss, 62% are male and 38% are female.

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#19

Georgia State University

Atlanta, GA

Georgia State University did quite well in this year’s ranking of the most popular places for business, management and marketing students to get a bachelor’s degree. It came in at #19 on the list. Georgia State is a very large public school located in the large city of Atlanta.

Of the 1,122 students majoring in business, management and marketing at Georgia State, 49% are male and 51% are female.

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University of North Carolina at Charlotte did quite well in this year’s ranking of the most popular places for business, management and marketing students to get a bachelor’s degree. It came in at #20 on the list. UNC Charlotte is a very large public school located in the large city of Charlotte.

Women make up 39% of the business, management and marketing majors at the school.

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#21

University of Florida

Gainesville, FL

University of Florida landed the #21 spot in the 2023 rankings for the most popular bachelor’s degree business, management and marketing programs. UF is a very large public school located in the medium-sized city of Gainesville.

About 48% of the students majoring in business, management and marketing at the school are women while 52% are male.

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North Carolina State University ranked #22 on this year’s Most Popular Business, Management & Marketing Bachelor’s Degree Schools in the Southeast Region list. NC State is a fairly large public school located in the city of Raleigh.

Of the 1,051 students majoring in business, management and marketing at NC State, 59% are male and 41% are female.

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Louisiana State University and Agricultural & Mechanical College did quite well in this year’s ranking of the most popular places for business, management and marketing students to get a bachelor’s degree. It came in at #23 on the list. Louisiana State University is a very large public school located in the medium-sized city of Baton Rouge.

Of the 994 students majoring in business, management and marketing at Louisiana State University, 59% are male and 41% are female.

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#24

Columbia Southern University

Orange Beach, AL

Columbia Southern University did quite well in this year’s ranking of the most popular places for business, management and marketing students to get a bachelor’s degree. It came in at #24 on the list. Located in the fringe town of Orange Beach, Columbia Southern University is a private for-profit school with a fairly large student population.

Women make up 54% of the business, management and marketing majors at the school.

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#25

East Carolina University

Greenville, NC

East Carolina University did quite well in this year’s ranking of the most popular places for business, management and marketing students to get a bachelor’s degree. It came in at #25 on the list. Located in the city of Greenville, ECU is a public school with a very large student population.

Women make up 45% of the business, management and marketing majors at the school.

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#27

Clemson University

Clemson, SC
#28

Mississippi State University

Mississippi State, MS
#29

Georgia Southern University

Statesboro, GA
#30

University of Miami

Coral Gables, FL
#31

James Madison University

Harrisonburg, VA
#34

Florida Gulf Coast University

Fort Myers, FL
#35

Tulane University of Louisiana

New Orleans, LA
#37

University of North Florida

Jacksonville, FL
#38

West Virginia University

Morgantown, WV
#40

Old Dominion University

Norfolk, VA
#42

Western Kentucky University

Bowling Green, KY
#44

University of Memphis

Memphis, TN
#45

Miami Dade College

Miami, FL
#46

Western Carolina University

Cullowhee, NC
#47

Saint Leo University

Saint Leo, FL
#48

College of Charleston

Charleston, SC
#49

Northern Kentucky University

Highland Heights, KY
#50

Troy University

Troy, AL

Additional Award Winners

This list shows the remainder of the colleges awarded a Most Popular Business, Management & Marketing Bachelor's Degree Schools in the Southeast Region badge. Showing in this list means the college was ranked in the top 15% of the 487 different Southeast business, management and marketing schools we analyzed.

Rank College Location
51 Florida State College at Jacksonville Jacksonville, FL
52 Embry-Riddle Aeronautical University - Worldwide Daytona Beach, FL
53 Coastal Carolina University Conway, SC
54 Elon University Elon, NC
55 Southeastern Louisiana University Hammond, LA
56 University of West Georgia Carrollton, GA
57 Strayer University - Virginia Arlington, VA
58 The University of Tennessee - Chattanooga Chattanooga, TN
59 University of North Carolina at Chapel Hill Chapel Hill, NC
59 University of Southern Mississippi Hattiesburg, MS
61 University of North Georgia Dahlonega, GA
62 Valencia College Orlando, FL
63 Valdosta State University Valdosta, GA
64 Eastern Florida State College Cocoa, FL
65 University of Louisville Louisville, KY
66 University of Louisiana at Lafayette Lafayette, LA
67 Strayer University - Georgia Atlanta, GA
68 Georgia Institute of Technology - Main Campus Atlanta, GA
69 St Petersburg College Clearwater, FL
70 University of Charleston Charleston, WV
71 Georgia Gwinnett College Lawrenceville, GA
72 Emory University Atlanta, GA
73 University of Virginia - Main Campus Charlottesville, VA
73 High Point University High Point, NC

Honorable Mentions

These are some additional schools worth mentioning that are also popular but just didn't quite make the cut to earn our top Most Popular Business, Management & Marketing Bachelor's Degree Schools in the Southeast Region award.

Rank College Location
75 East Tennessee State University Johnson City, TN
76 University of Richmond University of Richmond, VA
77 Rasmussen University - Florida Ocala, FL
78 University of Alabama in Huntsville Huntsville, AL
78 University of New Orleans New Orleans, LA
80 Keiser University - Ft Lauderdale Fort Lauderdale, FL
81 University of Central Arkansas Conway, AR
82 Eastern Kentucky University Richmond, KY
83 Broward College Fort Lauderdale, FL
84 University of North Alabama Florence, AL
85 Wake Forest University Winston-Salem, NC
86 Palm Beach State College Lake Worth, FL
87 Tennessee Technological University Cookeville, TN
87 Arkansas State University - Main Campus Jonesboro, AR
87 The University of West Florida Pensacola, FL
90 Athens State University Athens, AL
91 Louisiana Tech University Ruston, LA
92 Belhaven University Jackson, MS
93 ECPI University Virginia Beach, VA
94 Stetson University DeLand, FL
95 Marshall University Huntington, WV
96 Strayer University - North Carolina Morrisville, NC
97 Nicholls State University Thibodaux, LA

Best Business, Management & Marketing Colleges by State

Explore the best business, management and marketing schools for a specific state in the Southeast region.

State Degrees Awarded
North Carolina 19,372
West Virginia 7,145
Mississippi 6,031
South Carolina 10,000
Florida 38,945
Virginia 20,162
Arkansas 5,320
Alabama 13,789
Kentucky 8,045
Georgia 19,137
Tennessee 10,909
Louisiana 10,068

Business, Management & Marketing Majors to Study

Major Annual Graduates
Business Administration & Management 416,590
Accounting 99,265
Finance & Financial Management 57,778
General Business/Commerce 56,042
Marketing 52,916
Management Sciences & Quantitative Methods 43,382
Human Resource Management 28,787
Business Support & Assistant Services 19,119
Hospitality Management 17,689
Management Information Systems 13,680
Entrepreneurial Studies 11,319
International Business 9,101
Real Estate 6,547
General Sales & Marketing 5,923
Business/Managerial Economics 5,667
Specialized Sales, Merchandising & Marketing 5,191
Other Business, Management & Marketing 4,822
Construction Management 3,846
Insurance 1,809
Taxation 1,547
Business/Corporate Communications 1,029
Telecommunications Management 55

Notes and References

*These averages are for the top 25 schools only.

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Amit Savargaonkar.

More about our data sources and methodologies.

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