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Most Popular Business, Management & Marketing Bachelor's Degree Schools in Alabama

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2023 Most Popular Business, Management & Marketing Bachelor's Degree Schools in Alabama

30 Colleges
$44,631 Avg Salary
$27,430 Avg Student Debt

Finding the Best Business, Management & Marketing Bachelor's Degree School for You

Out of the majors we analyze each year, business, management and marketing was the most popular one in Alabama. In total, 13,789 people earned a degree or certificate in the field from a school in Alabama.

It's not easy to decide which program to enroll in when you have so many options available. As online education oppotunities continue to grow, you're not restricted to just schools in your local area anymore. Even some of the 'big name' schools are offering online courses. Also, there are a number of trade schools with offerings that you might find attractive.

To help you arm yourself with the information you need to make your decision, Course Advisor has developed this Most Popular Business, Management & Marketing Bachelor's Degree Schools in Alabama ranking. Our analysis looked at 30 schools in Alabama to see which bachelor's degree programs were the most popular for students. To create this ranking we looked at how many students graduated from the Business, Management & Marketing program at each school on the list.

The following schools top our list of the Most Popular Business, Management & Marketing Bachelor's Degree Colleges.

#1

The University of Alabama

Tuscaloosa, AL

Our analysis found The University of Alabama to be the most popular school for business, management and marketing students who want to pursue a bachelor’s degree in Alabama. UA is a fairly large public school located in the city of Tuscaloosa.

Of the 2,431 students majoring in business, management and marketing at UA, 58% are male and 42% are female.

Full Business, Management & Marketing at The University of Alabama Report

#2

Auburn University

Auburn, AL

A rank of #2 on this year’s list means Auburn University is a great place for business, management and marketing students working on their bachelor’s degree. Located in the small city of Auburn, Auburn is a public college with a very large student population.

Women make up 40% of the business, management and marketing majors at the school.

Full Business, Management & Marketing at Auburn University Report

#3

Columbia Southern University

Orange Beach, AL

You’ll be in good company if you decide to attend Columbia Southern University. It ranked #3 on our 2023 Most Popular Business, Management & Marketing Bachelor’s Degree Schools in Alabama list. Located in the fringe town of Orange Beach, Columbia Southern University is a private for-profit school with a fairly large student population.

Of the 988 students majoring in business, management and marketing at Columbia Southern University, 46% are male and 54% are female.

Read More…

Out of the 30 schools in Alabama that were part of this year’s ranking, University of Alabama at Birmingham landed the # 4 spot on the list. Located in the city of Birmingham, UAB is a public school with a fairly large student population.

Women make up 48% of the business, management and marketing majors at the school.

Read More…

#5

Troy University

Troy, AL

You’ll be in good company if you decide to attend Troy University. It ranked #5 on our 2023 Most Popular Business, Management & Marketing Bachelor’s Degree Schools in Alabama list. Located in the remote town of Troy, TROY is a public school with a large student population.

Of the 528 students majoring in business, management and marketing at TROY, 52% are male and 48% are female.

Read full report on Business, Management & Marketing at Troy University

University of Alabama in Huntsville did quite well in this year’s ranking of the most popular places for business, management and marketing students to get a bachelor’s degree. It came in at #6 on the list. UAH is a medium-sized public school located in the medium-sized city of Huntsville.

Of the 330 students majoring in business, management and marketing at UAH, 59% are male and 41% are female.

Read full report on Business, Management & Marketing at University of Alabama in Huntsville

University of North Alabama landed the #7 spot in the 2023 rankings for the most popular bachelor’s degree business, management and marketing programs. UNA is a medium-sized public school located in the small city of Florence.

Of the 311 students majoring in business, management and marketing at UNA, 49% are male and 51% are female.

Full Business, Management & Marketing at University of North Alabama Report

Athens State University landed the #8 spot in the 2023 rankings for the most popular bachelor’s degree business, management and marketing programs. Located in the town of Athens, Athens State University is a public school with a small student population.

Of the 280 students majoring in business, management and marketing at Athens State University, 35% are male and 65% are female.

Read More…

#9

Samford University

Birmingham, AL

With a ranking of #9, Samford University did quite well on this year’s most popular schools for business, management and marketing students working on their bachelor’s degree. Samford is a moderately-sized private not-for-profit school located in the suburb of Birmingham.

Women make up 40% of the business, management and marketing majors at the school.

Read More…

With a ranking of #10, University of South Alabama did quite well on this year’s most popular schools for business, management and marketing students working on their bachelor’s degree. Located in the midsize city of Mobile, USA is a public college with a large student population.

About 56% of the students majoring in business, management and marketing at the school are women while 44% are male.

Read More…

Best Business, Management & Marketing Colleges in the Southeast Region

Explore all the Most Popular Business, Management & Marketing Colleges in the Southeast Area or other specific states within that region.

State Degrees Awarded
North Carolina 19,372
West Virginia 7,145
Florida 38,945
Virginia 20,162
Arkansas 5,320
Mississippi 6,031
South Carolina 10,000
Louisiana 10,068
Kentucky 8,045
Georgia 19,137
Tennessee 10,909

Business, Management & Marketing Majors to Study

Major Annual Graduates
Business Administration & Management 416,590
Accounting 99,265
Finance & Financial Management 57,778
General Business/Commerce 56,042
Marketing 52,916
Management Sciences & Quantitative Methods 43,382
Human Resource Management 28,787
Business Support & Assistant Services 19,119
Hospitality Management 17,689
Management Information Systems 13,680
Entrepreneurial Studies 11,319
International Business 9,101
Real Estate 6,547
General Sales & Marketing 5,923
Business/Managerial Economics 5,667
Specialized Sales, Merchandising & Marketing 5,191
Other Business, Management & Marketing 4,822
Construction Management 3,846
Insurance 1,809
Taxation 1,547
Business/Corporate Communications 1,029
Telecommunications Management 55

Notes and References

*These averages are for the top 25 schools only.

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Amit Savargaonkar.

More about our data sources and methodologies.

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