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Marketing in Texas

Marketing Schools in Texas

In 2022-2023, 4,523 students earned their Marketing degrees in TX.

As a degree choice, Marketing is the 15th most popular major in the state.

Education Levels of Marketing Majors in Texas

Marketing majors in the state tend to have the following degree levels:

Education Level Number of Grads
Bachelor’s Degree 4,063
Award Taking Less Than 1 Year 142
Master’s Degree 137
Associate Degree 73
Award Taking 1 to 2 Years 67
Award Taking 2 to 4 Years 67
Post-Master’s Certificate 38
Postbaccalaureate Certificate 38
Doctor’s Degree (Research / Scholarship) 3
Doctor’s Degree (Professional Practice) 3
Doctor’s Degree (Other) 3

Gender Distribution

In Texas, a marketing major is more popular with women than with men.

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Racial Distribution

The racial distribution of marketing majors in Texas is as follows:

  • Asian: 7.6%
  • Black or African American: 7.2%
  • Hispanic or Latino: 34.9%
  • White: 42.6%
  • Non-Resident Alien: 3.4%
  • Other Races: 4.2%
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Jobs for Marketing Grads in Texas

In this state, there are 76,970 people employed in jobs related to a marketing degree, compared to 1,378,870 nationwide.

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Wages for Marketing Jobs in Texas

A typical salary for a marketing grad in the state is $98,960, compared to a typical salary of $103,330 nationwide.

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There are 10 colleges in Texas that offer marketing degrees. Learn about the most popular 10 below:

337 Degrees in Major Awarded
63% Graduation Rate
40,322 Total Students

The average student takes 4.49 years to complete their degree at Texas Tech. A typical student attending Texas Tech will pay a net price of $20,048. The student to faculty ratio is 21 to 1.

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329 Degrees in Major Awarded
55% Graduation Rate
37,812 Total Students

The average student takes 4.56 years to complete their degree at Texas State. The student to faculty ratio is 21 to 1. Seeking financial aid? At this school, 83% of students receive it.

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321 Degrees in Major Awarded
62% Graduation Rate
47,090 Total Students

The average student takes 4.59 years to complete their degree at UH. A typical student attending UH will pay a net price of $13,900. 78% of the teachers are full time.

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300 Degrees in Major Awarded
52% Graduation Rate
48,072 Total Students

Seeking financial aid? At this school, 93% of students receive it. This public school has an average net price of $14,244. 62% of the teachers are full time.

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291 Degrees in Major Awarded
83% Graduation Rate
70,418 Total Students

18 to 1 is the student to faculty ratio. It takes the average student 4.36 years to graduate. The full-time teacher rate is 85%.

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269 Degrees in Major Awarded
57% Graduation Rate
40,953 Total Students

It takes the average student 4.46 years to graduate. A typical student attending UNT will pay a net price of $15,205. Students enjoy a student to faculty ratio of 23 to 1.

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228 Degrees in Major Awarded
46% Graduation Rate
34,742 Total Students

85% of students get financical aid. 76% of the teachers are full time. Students enjoy a student to faculty ratio of 24 to 1.

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223 Degrees in Major Awarded
69% Graduation Rate
28,669 Total Students

75% of students get financical aid. A typical student attending UT Dallas will pay a net price of $16,987. The average student takes 4.30 years to complete their degree at UT Dallas.

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160 Degrees in Major Awarded
79% Graduation Rate
19,297 Total Students

This private school has an average net price of $37,911. Students enjoy a student to faculty ratio of 15 to 1. 97% of students are awarded financial aid at this school.

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160 Degrees in Major Awarded
88% Graduation Rate
50,476 Total Students

Most students complete their degree in 4.27 years. Of all the students who attend this school, 89% get financial aid. 18 to 1 is the student to faculty ratio.

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Marketing Careers in TX

Some of the careers marketing majors go into include:

Job Title TX Job Growth TX Median Salary
Market Research Analysts and Marketing Specialists 31% $70,730
Advertising and Promotions Managers 15% $91,750

Below are some popular majors in the state that are similar to marketing.

Major Annual Graduates in TX
Business Administration & Management 20,739
Accounting 7,220
Business & Commerce 5,261
Finance & Financial Management 5,084
Management Sciences & Methods 2,771
Management Information Systems 1,319
Human Resource Management 1,290
Hospitality Management 767

View all majors related to Marketing

View Nationwide Marketing Report

References

More about our data sources and methodologies.

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