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Marketing at Samford University

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Marketing at Samford University

If you plan to study marketing, take a look at what Samford University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Samford is located in Birmingham, Alabama and approximately 5,729 students attend the school each year. Of the 994 students who graduated with a bachelor’s degree from Samford University in 2021, 56 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Samford Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Samford Marketing Rankings

The following rankings from College Factual show how the marketing progam at Samford compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Samford is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Most Focused Marketing Schools 210
429
Best Value Marketing Schools 566

How Much Do Marketing Graduates from Samford Make?

The median salary of marketing students who receive their bachelor's degree at Samford is $39,073. This is less than $41,682, which is the national average of all marketing majors in the nation who earn bachelor's degrees.

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Marketing Student Demographics at Samford

Take a look at the following statistics related to the make-up of the marketing majors at Samford University.

Samford Marketing Bachelor’s Program

43% Women
13% Racial-Ethnic Minorities*
Of the 56 marketing students who graduated with a bachelor's degree in 2020-2021 from Samford, about 57% were men and 43% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Samford since its program graduates 13% more men than average.

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About 88% of those who receive a bachelor's degree in marketing at Samford are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Samford University with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 2
Black or African American 1
Hispanic or Latino 3
White 49
International Students 0
Other Races/Ethnicities 1

Samford also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for AL, the home state for Samford University.

Occupation Jobs in AL Average Salary in AL
Market Research Analysts and Marketing Specialists 3,780 $59,980
Sales Managers 2,390 $115,750
Business Professors 840 $98,110
Marketing Managers 770 $118,200
Advertising and Promotions Managers 50 $110,480

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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