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Media Programming Directors

Media Programming Directors: Job Description

Direct and coordinate activities of personnel engaged in preparation of radio or television station program schedules and programs, such as sports or news.

The Daily Work of Media Programming Directors Perform?

The day-to-day responsibilities of media programming directors cover:

  • Operate and maintain on-air and production audio equipment.
  • Check completed program logs for accuracy and conformance with Federal Communications Commission (FCC) rules and regulations and resolve program log inaccuracies.
  • Read news, read or record public service and promotional announcements, or perform other on-air duties.
  • Direct and coordinate activities of personnel engaged in broadcast news, sports, or programming.
  • Monitor and review programming to ensure that schedules are met, guidelines are adhered to, and performances are of adequate quality.
  • Prepare copy and edit tape so that material is ready for broadcasting.
  • Coordinate activities between departments, such as news and programming.
  • Perform personnel duties, such as hiring staff and evaluating work performance.

Key Skills and Knowledge

Effective media programming directors rely on a mix of skills and domain knowledge.

Most Important Skills

The competencies most central to this role, rated on an importance scale of 0 to 5:

Speaking  4.2 / 5
0
5
Critical Thinking  4.1 / 5
0
5
Judgment and Decision Making  4.1 / 5
0
5
Reading Comprehension  4.1 / 5
0
5
Coordination  4.0 / 5
0
5
Time Management  4.0 / 5
0
5

Top Knowledge Areas

Communications and Media  4.9 / 5
0
5
Computers and Electronics  4.5 / 5
0
5
English Language  4.4 / 5
0
5
Administration and Management  3.9 / 5
0
5
Telecommunications  3.9 / 5
0
5
Customer and Personal Service  3.9 / 5
0
5

Other Media Programming Directors Job Titles

This career also goes by job titles like:

  • Broadcast Content Manager
  • Broadcast Director
  • Broadcast Operations Director
  • Cable TV Program Director (Cable Television Program Director)
  • Digital Media Director
  • Educational Programming Director
  • Entertainment Director
  • Media Coordinator

Employment and Demand

There are about 88,222 media programming directors working in the United States today. Demand is forecast to grow by +11.2% over the projection horizon.

Forecasted number of jobs for Media Programming Directors

How Much Do Media Programming Directors Make?

Statistic Value
Annual median $90,799
Hourly median $43.65
10th percentile $62,956
25th percentile $76,877
75th percentile $104,720
90th percentile $118,641

Wages vary widely based on experience, location, and industry.

Salary ranges for Media Programming Directors

Media Programming Directors Salary by State

State Annual median salary
California $122,150
New Jersey $107,850
New York $104,010
District of Columbia $99,900
Delaware $93,930
Connecticut $85,710
Florida $81,240
Oregon $80,610
Washington $79,220
Massachusetts $79,100
Nevada $78,050
Georgia $76,800
Rhode Island $76,490
Illinois $76,370
Maryland $75,900
Pennsylvania $72,450
Utah $71,500
Colorado $71,480
Virginia $70,310
Hawaii $69,760
Maine $67,000
North Carolina $66,000
New Mexico $65,980
Louisiana $64,370
Alabama $63,920
Tennessee $63,410
Texas $63,400
Wisconsin $63,200
Michigan $62,710
New Hampshire $62,040
Minnesota $61,300
Ohio $61,260
Wyoming $60,260
Arizona $60,260
Alaska $58,240
Puerto Rico $57,770
Missouri $57,320
Vermont $56,650
South Dakota $56,340
South Carolina $54,870
Kansas $54,750
Indiana $54,600
Nebraska $53,220
Idaho $52,220
Oklahoma $51,180
Kentucky $50,610
Iowa $50,130
Montana $49,100
North Dakota $48,290
Mississippi $44,290
Arkansas $39,420
West Virginia $39,150

Where Media Programming Directors Earn the Most

Earnings for media programming directors shift depending on where you work. The following regions pay the most:

Region Median annual wage Share of U.S. jobs Location quotient
Far Western US $115,395 28.9% 1.92
Middle Atlantic $99,368 28.9% 2.79
New England $78,945 4.7% 1.05
Southeast $70,450 17.0% 0.73
Rocky Mountains $66,837 2.8% 0.73
Great Lakes $65,682 7.1% 0.51
Southwest $62,230 6.9% 0.56
Other U.S. Territories $57,770 0.3% 0.47

Where the Jobs Cluster

Metro area State Median annual wage Employment
Los Angeles-Long Beach-Anaheim, CA CA $127,590 24,110
San Francisco-Oakland-Fremont, CA CA $122,210 4,850
New York-Newark-Jersey City, NY-NJ NY $106,730 28,760
Orlando-Kissimmee-Sanford, FL FL $101,840 2,410
Waterbury-Shelton, CT CT $98,920 790
Washington-Arlington-Alexandria, DC-VA-MD-WV DC $96,530 4,610
Bridgeport-Stamford-Danbury, CT CT $95,540 660
San Diego-Chula Vista-Carlsbad, CA CA $88,090 1,040

Top Industries Employing Media Programming Directors

Most media programming directors work in these industries:

Industry Employment Median annual wage
Information 90,050 $90,790
Arts, Entertainment, and Recreation 19,690 $74,090
Professional, Scientific, and Technical Services 16,990 $100,630
Educational Services 6,130 $68,890
Administrative and Support and Waste Management and Remediation Services 3,700 $98,180
Management of Companies and Enterprises 2,100 n/a
Other Services (except Public Administration) 1,370 $67,000
Wholesale Trade 430 $112,330
Media Programming Directors sectors

Below are examples of industries where media programming directors work:

Media Programming Directors industries

Software Media Programming Directors Use

  • Document management software: Adobe Acrobat (hot technology)
  • Graphics or photo imaging software: Adobe Creative Cloud software (hot technology)
  • Graphics or photo imaging software: Adobe Photoshop (hot technology)
  • Web page creation and editing software: Facebook (hot technology)
  • Analytical or scientific software: Google Analytics (hot technology)
  • Web platform development software: Hypertext markup language HTML (hot technology)
  • Spreadsheet software: Microsoft Excel (hot technology)
  • Office suite software: Microsoft Office software (hot technology)
  • Electronic mail software: Microsoft Outlook (hot technology)
  • Presentation software: Microsoft PowerPoint (hot technology)
  • Document management software: Microsoft SharePoint (hot technology)
  • Data base user interface and query software: Microsoft SQL Server (hot technology)

Work Environment

The work environment for media programming directors reflects the following characteristics:

  • E-Mail
  • Contact With Others
  • Importance of Being Exact or Accurate
  • Face-to-Face Discussions with Individuals and Within Teams
  • Indoors, Environmentally Controlled

Getting Started in This Career

Typical media programming directors positions require a bachelor’s degree as the typical entry-level education. This occupation sits in Considerable Preparation Needed (Job Zone 4), reflecting the level of preparation typically expected.

Other Careers to Consider

Similar Occupations

Degree Programs

Future media programming directors typically earn programs in:

Visual and Performing Arts

9 programs across 3 majors

1 programs across 1 majors

About the Data

Data on this page comes from the following authoritative sources:

  • U.S. Bureau of Labor Statistics — Occupational Employment and Wage Statistics (OEWS) for employment and wage data by state and industry.
  • BLS Employment Projections for total employment and growth forecasts.
  • O*NET (Occupational Information Network) for skills, knowledge, tasks, work activities, work context, technology, and education-zone data.

SOC code: 27-2012.03 (Producers and Directors).

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