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Arts & Media Management

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Arts & Media Management Major

Arts and media management is a major that typically falls into the Visual & Performing Arts category.

There are 53 programs available throughout the country that offer an associate’s degree in media management, 253 that offer a bachelor’s degree, and 84 that offer a master’s degree. There are also at least 1 schools in the nation where you can get your doctorate degree in the field.

Who Is Getting a Media Management Degree?

Arts and media management is one of the least chosen majors in the country, ranked #104 in popularity. About 3,200 students graduated with a bachelor’s degree in the field in 2017. The major attracts more women than men. About 56.4% of the recent graduates in this field are female.

Racial Distribution

At the countrywide level, the racial distribution of media management majors is as follows:

  • Asian: 3%
  • Black or African American: 9.4%
  • Hispanic or Latino: 10.3%
  • White: 62.9%
  • Non-Resident Alien: 6.5%
  • Other Races: 7.9%
Arts & Media Management Majors Ethnic Diversity Statistics

Americans aren’t the only ones with an interest in media management. About 6.5% of those graduating in 2017 were international students. The most popular countries sending media management majors to the U.S. are China, South Korea and India.

What Will You Learn as an Arts & Media Management Major?

An O*NET survey asked people with careers related to media management to rate how important certain subject areas were to their job. The following are some of the results of that survey. Importance was rated on a scale of 1 to 5 with 5 being most important.

Knowledge Areas for Media Management Majors

A major in media management should prepare you for careers in which you will need to be knowledgeable in the following areas:

Important Knowledge Areas for Arts & Media Management Majors

Skills for Media Management Majors

The following list of skills has been highlighted as some of the most essential for careers related to media management:

Important Skills for Arts & Media Management Majors

Abilities for Media Management Majors

Media management majors often go into careers where the following abilities are vital:

Important Abilities for media management Majors

What Can You Do With a Media Management Major?

Below is a list of occupations associated with media management:

Careers Related to Arts & Media Management
Job Title Job Growth Rate Median Salary

Compliance Managers



Art, Drama, and Music Professors



Regulatory Affairs Managers



Agents and Business Managers of Artists, Performers, and Athletes



Technical Directors/Managers






Investment Fund Managers



Music Directors



Arts & Media Management Major Salary

Average salaries range from $83,000 to $91,000 for careers related to media management. This range includes all degree levels, so the salary for a person with just a bachelor’s degree may be a little less and the one for a person with an advanced degree may be a little more.

To put that into context, the typical high school graduate makes between $29,000 and $57,000 a year. The average person with a bachelor’s degree (any field) makes between $44,000 and $99,000. Advanced degree holders make the most with salaries between $55,000 and $120,000.

Average Salary for a Media Management Major  ( 83000 to 91000 )
Average Salary for High School Graduate  ( 29000 to 57000 )
Average Salary with Bachelor's Degree  ( 44000 to 99000 )
Average Salary with Advanced Degree  ( 55000 to 120000 )

The area of the country you choose to work in will also affect your career and salary prospects. Getting a graduate degree may open up more options with higher salary potential.

Amount of Education Required for Arts & Media Management Major Jobs

Some careers associated with media management may require an advanced degree, while others may not even require a bachelor’s in the field. In general, the more advanced your degree the more career options will open up to you. However, there is significant time and money that needs to be invested into your education so weigh the pros and cons.

Find out what the typical degree level is for media management careers below.

Education Levels for Careers Associated With Arts & Media Management
Level of Education Percentage of Workers

Less Than a High School Diploma


High School Diploma or Equivalent


Post-Secondary Certificate


Some College Courses


Associate's Degree or Equivalent


Bachelor's Degree


Post-Baccalaureate Certificate


Master's Degree


Post-Master's Certificate


First Professional Degree


Doctoral Degree


Post-Doctoral Training


Online Arts & Media Management Programs

There are 253 colleges that offer a bachelor’s degree in arts and media management, with 8 of them offering at least some courses online.

Online learners must listen or watch video lectures, participate in group chats or forums, submit papers and assignments electronically, take tests, and meet deadlines.

Online learners benefit from being able to watch lectures remotely and complete coursework on their schedule, but they also take longer to graduate than average and are more likely to dropout.

Is an Arts & Media Management Major Worth It?

The median salary for a media management grad is $90,000 per year. This is based on the weighted average of the most common careers associated with the major.

This is 131% more than the average salary for an individual holding a high school degree. This adds up to a gain of about $1,018,800 after 20 years!

arts and media management salary compared to typical high school and college graduates over a 20 year period


Bureau of Labor Statistics
National Center for Education Statistics
O*NET Online
Image Credit: Perspectives - The Photography Club, IIM Ahmedabad via License

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