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Radio, TV & Digital Communication Major

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Radio, TV & Digital Communication

10,110 Bachelor's Degrees Annually
1,425 Master's Degrees Annually
#49 in Popularity
$86,830 Median Salary

Types of Degrees Radio, TV & Digital Communication Majors Are Getting

The following table lists how many radio, television and digital communication graduations there were in 2017-2018 for each degree level.

Education Level Number of Grads
Bachelor’s Degree 10,110
Basic Certificate 1,738
Master’s Degree 1,425
Associate’s Degree 940
Undergraduate Certificate 582
Graduate Certificate 122
Doctor’s Degree 43

What Radio, TV & Digital Communication Majors Need to Know

O*NET surveyed people in occupations related to digital communication and asked them what knowledge areas, skills, and abilities were important for their jobs. The responses were rated on a scale of 1 to 5 with 5 being most important.

Knowledge Areas for Digital Communication Majors

According to O*NET survey takers, a major in digital communication should prepare you for careers in which you will need to be knowledgeable in the following areas:

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  • English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
  • Communications and Media - Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
  • Computers and Electronics - Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.
  • Administration and Management - Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
  • Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

Skills for Digital Communication Majors

The following list of skills has been highlighted as some of the most essential for careers related to digital communication:

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  • Speaking - Talking to others to convey information effectively.
  • Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
  • Reading Comprehension - Understanding written sentences and paragraphs in work related documents.
  • Critical Thinking - Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
  • Writing - Communicating effectively in writing as appropriate for the needs of the audience.

Abilities for Digital Communication Majors

As a digital communication major, you will find yourself needing the following abilities:

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  • Oral Expression - The ability to communicate information and ideas in speaking so others will understand.
  • Oral Comprehension - The ability to listen to and understand information and ideas presented through spoken words and sentences.
  • Written Comprehension - The ability to read and understand information and ideas presented in writing.
  • Speech Clarity - The ability to speak clearly so others can understand you.
  • Written Expression - The ability to communicate information and ideas in writing so others will understand.

What Can You Do With a Radio, TV & Digital Communication Major?

Below is a list of occupations associated with digital communication:

Job Title Job Growth Rate Median Salary
Communications Professors 10.0% $68,910
Compliance Managers 8.0% $107,480
Directors- Stage, Motion Pictures, Television, and Radio 12.2% $71,680
Film and Video Editors 17.0% $62,650
Investment Fund Managers 8.0% $107,480
Media and Communication Workers 10.0% $48,330
Producers 12.2% $71,680
Program Directors 12.2% $71,680
Regulatory Affairs Managers 8.0% $107,480
Talent Directors 12.2% $71,680
Technical Directors/Managers 12.2% $71,680

Who Is Getting a Bachelor’s Degree in Radio, TV & Digital Communication?

10,110 Bachelor's Degrees Annually
52% Percent Women
37% Percent Racial-Ethnic Minorities
Radio, Television and Digital Communication runs middle of the road when it comes to popularity, ranking #49 out of all the undergraduate majors we track. In 2018, about 10,110 graduates completed their bachelor’s degree in this field. According to recent stats this major attracts about equal numbers of men and women. Roughly 52% of the graduates are women, and 48% are men.

Racial-Ethnic Diversity

At the countrywide level, the racial-ethnic distribution of digital communication majors is as follows:

Racial-Ethnic Diversity of Digital Communication Students with Bachelor's Degrees
Race/Ethnicity Number of Grads
Asian 444
Black or African American 1,076
Hispanic or Latino 1,816
White 5,521
International Students 552
Other Races/Ethnicities 701

Geographic Diversity

Digital Communication appeals to people across the globe. About 5.5% of those with this major are international students. The most popular countries for students from outside the country are:

  • China
  • South Korea
  • India
  • Mexico
  • Canada

How Much Do Radio, TV & Digital Communication Majors Make?

Bachelor’s Degree Starting Salary

The U.S. Department of Education found that students who graduated in 2015-2017 with a bachelor’s degree in radio, television and digital communication made a median starting salary of $26,400 per year. During this timeframe, most salaries fell between $23,900 (25th percentile) and $29,750 (75th percentile).

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One thing to note here is that not all of these people may be working in careers related to digital communication.

Salaries According to BLS

Digital Communication majors often go into careers where salaries can range from $52,430 to $91,990 (25th to 75th percentile). This range includes all degree levels, so the salary for a person with just a bachelor’s degree may be a little less and the one for a person with an advanced degree may be a little more.

To put that into context, according to BLS data from the first quarter of 2020, the typical high school graduate makes between $30,000 and $57,900 a year (25th through 75th percentile). The average person with a bachelor’s degree (any field) makes between $45,600 and $99,000. Advanced degree holders make the most with salaries between $55,600 and $125,400.

Median Salary for a Radio, TV & Digital Communication Major  ( 52430 to 91990 )
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250K
Median Salary for a High School Graduate  ( 30000 to 57900 )
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250K
Median Salary for a Bachelor's Degree Holder  ( 45600 to 99000 )
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Median Salary for an Advanced Degree Holder  ( 55600 to 125400 )
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Some degrees associated with digital communication may require an advanced degree, while others may not even require a bachelor’s in the field. Whatever the case may be, pursuing more education usually means that more career options will be available to you.

How much schooling do you really need to compete in today’s job market? People currently working in careers related to digital communication have obtained the following education levels.

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Education Level Percentage of Workers
Less than a High School Diploma 1.0%
High School Diploma - or the equivalent (for example, GED) 7.9%
Post-Secondary Certificate - awarded for training completed after high school (for example, in agriculture or natural resources, computer services, personal or culinary services, engineering technologies, healthcare, construction trades, mechanic and repair technologies, or precision production) 3.5%
Some College Courses 6.9%
Associate’s Degree (or other 2-year degree) 6.4%
Bachelor’s Degree 54.3%
Post-Baccalaureate Certificate - awarded for completion of an organized program of study; designed for people who have completed a Baccalaureate degree but do not meet the requirements of academic degrees carrying the title of Master. 0.8%
Master’s Degree 15.7%
Post-Master’s Certificate - awarded for completion of an organized program of study; designed for people who have completed a Master’s degree but do not meet the requirements of academic degrees at the doctoral level. 0.6%
First Professional Degree - awarded for completion of a program that: requires at least 2 years of college work before entrance into the program, includes a total of at least 6 academic years of work to complete, and provides all remaining academic requirements to begin practice in a profession. 2.3%
Doctoral Degree 1.3%
Post-Doctoral Training 0.8%

Online Radio, TV & Digital Communication Programs

In the 2017-2018 academic year, 547 schools offered some type of radio, television and digital communication program. The following table lists the number of programs by degree level, along with how many schools offered online courses in the field.

Degree Level Colleges Offering Programs Colleges Offering Online Classes
Certificate (Less Than 1 Year) 118 10
Certificate (1-2 years) 77 4
Certificate (2-4 Years) 0 0
Associate’s Degree 152 8
Bachelor’s Degree 26 9
Post-Baccalaureate 118 10
Master’s Degree 87 14
Post-Master’s 3 0
Doctor’s Degree (Research) 10 0
Doctor’s Degree (Professional Practice) 0 0
Doctor’s Degree (Other) 0 0

Is a Degree in Radio, TV & Digital Communication Worth It?

The median salary for a digital communication grad is $86,830 per year. This is based on the weighted average of the most common careers associated with the major.

This is 118% more than the average salary for an individual holding a high school degree. This adds up to a gain of about $938,600 after 20 years!

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You may also be interested in one of the following majors related to digital communication.

Major Number of Grads
Communication & Media Studies 68,023
Public Relations & Advertising 19,507
Journalism 15,914
Communication & Journalism (Other) 1,920
Publishing 246

References

More about our data sources and methodologies.

Featured Communications / Public Relations Schools

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