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Marketing at Worcester Polytechnic Institute

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Marketing at Worcester Polytechnic Institute

What traits are you looking for in a marketing school? To help you decide if Worcester Polytechnic Institute is right for you, we've gathered the following information about the school's marketing program.

WPI is located in Worcester, Massachusetts and has a total student population of 6,920.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

WPI Marketing Degrees Available

  • Master’s Degree in Marketing

WPI Marketing Rankings

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Marketing Student Demographics at WPI

Take a look at the following statistics related to the make-up of the marketing majors at Worcester Polytechnic Institute.

WPI Marketing Master’s Program

40% Women
During the 2020-2021 academic year, 5 marketing majors earned their master's degree from WPI. Of these graduates, 60% were men and 40% were women. Nationwide, master's degree programs only see 45% men graduate in marketing each year. WPI does a better job at serving the male population as it supports 15% more men than average.

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The following table and chart show the race/ethnicity for students who recently graduated from Worcester Polytechnic Institute with a master's in marketing.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 0
Hispanic or Latino 0
White 0
International Students 5
Other Races/Ethnicities 0

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MA, the home state for Worcester Polytechnic Institute.

Occupation Jobs in MA Average Salary in MA
Market Research Analysts and Marketing Specialists 20,070 $74,510
Sales Managers 16,600 $151,010
Marketing Managers 14,350 $143,400
Business Professors 4,050 $126,040
Advertising and Promotions Managers 960 $132,370

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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