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Marketing at Wilmington University

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Marketing at Wilmington University

What traits are you looking for in a marketing school? To help you decide if Wilmington University is right for you, we've gathered the following information about the school's marketing program.

Wilmington University is located in New Castle, Delaware and has a total student population of 14,769. Of the 1,831 students who graduated with a bachelor’s degree from Wilmington University in 2021, 60 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Wilmington University Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Online Classes Are Available at Wilmington University

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

Wilmington University does offer online education options in marketing for the following degree levels for those interested in distance learning:

  • Bachelor’s Degree

Wilmington University Marketing Rankings

The following rankings from College Factual show how the marketing progam at Wilmington University compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Wilmington University is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Best Value Marketing Bachelor’s Degree Schools 16
Most Popular Online Marketing Bachelor’s Degree Schools 22
Best Marketing Bachelor’s Degree Schools 136
Most Popular Marketing Bachelor’s Degree Schools 218
Most Focused Marketing Schools 551

Earnings of Wilmington University Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Wilmington University is $44,473. This is 7% higher than $41,682, which is the national average for all marketing bachelor's degree recipients.


Marketing Student Demographics at Wilmington University

Take a look at the following statistics related to the make-up of the marketing majors at Wilmington University.

Wilmington University Marketing Bachelor’s Program

60% Women
35% Racial-Ethnic Minorities*
Of the 60 marketing students who graduated with a bachelor's degree in 2020-2021 from Wilmington University, about 40% were men and 60% were women.


About 58% of those who receive a bachelor's degree in marketing at Wilmington University are white. This is typical for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 6% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Wilmington University with a bachelor's in marketing.

Race/Ethnicity Number of Students
Asian 1
Black or African American 9
Hispanic or Latino 7
White 35
International Students 1
Other Races/Ethnicities 7

Wilmington University also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for DE, the home state for Wilmington University.

Occupation Jobs in DE Average Salary in DE
Market Research Analysts and Marketing Specialists 2,030 $82,890
Marketing Managers 1,020 $163,090
Sales Managers 950 $174,940
Survey Researchers 80 $61,890


*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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