Marketing at University of Wisconsin - La Crosse

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at University of Wisconsin - La Crosse stacks up to those at other schools.

UW - La Crosse is located in La Crosse, Wisconsin and has a total student population of 10,531. In the 2020-2021 academic year, 141 students received a bachelor's degree in marketing from UW - La Crosse.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UW - La Crosse Marketing Degrees Available

• Bachelor’s Degree in Marketing

UW - La Crosse Marketing Rankings

The following rankings from College Factual show how the marketing progam at UW - La Crosse compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at UW - La Crosse is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
	344

Earnings of UW - La Crosse Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at UW - La Crosse is $40,183. This is less than $41,682, which is the national average of all marketing majors in the nation who earn bachelor's degrees.

Marketing Student Demographics at UW - La Crosse

Take a look at the following statistics related to the make-up of the marketing majors at University of Wisconsin - La Crosse.

UW - La Crosse Marketing Bachelor’s Program

For the most recent academic year available, 47% of marketing bachelor's degrees went to men and 53% went to women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at UW - La Crosse since its program graduates 2% more men than average.

About 94% of those who receive a bachelor's degree in marketing at UW - La Crosse are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Wisconsin - La Crosse with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	1
Hispanic or Latino	5
White	132
International Students	0
Other Races/Ethnicities	3

UW - La Crosse also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• International Business
• Management Information Systems
• Accounting
• Business Administration & Management
• Finance & Financial Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for WI, the home state for University of Wisconsin - La Crosse.

Occupation	Jobs in WI	Average Salary in WI
Market Research Analysts and Marketing Specialists	12,660	$57,710
Sales Managers	4,500	$135,940
Marketing Managers	2,690	$125,100
Business Professors	1,210	$104,290
Advertising and Promotions Managers	80	$113,020

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Lacrossewi under License

More about our data sources and methodologies.