Marketing at University of San Diego

If you plan to study marketing, take a look at what University of San Diego has to offer and decide if the program is a good match for you. Get started with the following essential facts.

USD is located in San Diego, California and approximately 8,861 students attend the school each year. In 2021, 127 marketing majors received their bachelor's degree from USD.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

USD Marketing Degrees Available

• Bachelor’s Degree in Marketing

USD Marketing Rankings

The following rankings from College Factual show how the marketing progam at USD compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at USD is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Best Marketing Schools	85
Most Focused Marketing Bachelor’s Degree Schools	109
Most Popular Marketing Schools	120
Best Value Marketing Bachelor’s Degree Schools	491
Best Value Marketing Schools	673

Earnings of USD Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at USD is $50,592. This is great news for graduates of the program, since this figure is 21% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

Marketing Student Demographics at USD

Take a look at the following statistics related to the make-up of the marketing majors at University of San Diego.

USD Marketing Bachelor’s Program

The marketing program at USD awarded 127 bachelor's degrees in 2020-2021. About 37% of these degrees went to men with the other 63% going to women.

About 59% of those who receive a bachelor's degree in marketing at USD are white. This is typical for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 2% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from University of San Diego with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	8
Black or African American	2
Hispanic or Latino	17
White	75
International Students	12
Other Races/Ethnicities	13

USD also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Taxation
• International Business
• Real Estate
• Accounting
• Finance & Financial Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for CA, the home state for University of San Diego.

Occupation	Jobs in CA	Average Salary in CA
Market Research Analysts and Marketing Specialists	98,590	$78,090
Sales Managers	76,950	$134,010
Marketing Managers	37,410	$167,910
Business Professors	4,980	$137,530
Advertising and Promotions Managers	2,850	$137,630

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Walleigh under License

More about our data sources and methodologies.