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Marketing at University of Northern Iowa

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Marketing at University of Northern Iowa

What traits are you looking for in a marketing school? To help you decide if University of Northern Iowa is right for you, we've gathered the following information about the school's marketing program.

UNI is located in Cedar Falls, Iowa and has a total student population of 9,507. In the 2020-2021 academic year, 79 students received a bachelor's degree in marketing from UNI.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UNI Marketing Degrees Available

  • Bachelor’s Degree in Marketing

UNI Marketing Rankings

The following rankings from College Factual show how the marketing progam at UNI compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at UNI is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Best Marketing Schools 73

Earnings of UNI Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at UNI is $47,222. This is great news for graduates of the program, since this figure is 13% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

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Marketing Student Demographics at UNI

Take a look at the following statistics related to the make-up of the marketing majors at University of Northern Iowa.

UNI Marketing Bachelor’s Program

59% Women
11% Racial-Ethnic Minorities*
During the 2020-2021 academic year, 79 marketing majors earned their bachelor's degree from UNI. Of these graduates, 41% were men and 59% were women.

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About 80% of those who receive a bachelor's degree in marketing at UNI are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Northern Iowa with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 2
Black or African American 0
Hispanic or Latino 5
White 63
International Students 5
Other Races/Ethnicities 4

UNI also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for IA, the home state for University of Northern Iowa.

Occupation Jobs in IA Average Salary in IA
Market Research Analysts and Marketing Specialists 4,970 $59,270
Sales Managers 3,200 $117,170
Marketing Managers 2,470 $109,450
Business Professors 1,110 $114,450
Advertising and Promotions Managers 200 $113,030

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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