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Marketing at University of Delaware

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Marketing at University of Delaware

If you are interested in studying marketing, you may want to check out the program at University of Delaware. The following information will help you decide if it is a good fit for you.

UD is located in Newark, Delaware and approximately 23,613 students attend the school each year. Of the 4,743 students who graduated with a bachelor’s degree from University of Delaware in 2021, 220 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UD Marketing Degrees Available

  • Bachelor’s Degree in Marketing

UD Marketing Rankings

The following rankings from College Factual show how the marketing progam at UD compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at UD is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Most Popular Marketing Schools 54

How Much Do Marketing Graduates from UD Make?

The median salary of marketing students who receive their bachelor's degree at UD is $48,859. This is 17% higher than $41,682, which is the national average for all marketing bachelor's degree recipients.


Marketing Student Demographics at UD

Take a look at the following statistics related to the make-up of the marketing majors at University of Delaware.

UD Marketing Bachelor’s Program

71% Women
18% Racial-Ethnic Minorities*
During the 2020-2021 academic year, 220 students graduated with a bachelor's degree in marketing from UD. About 29% were men and 71% were women.


About 76% of those who receive a bachelor's degree in marketing at UD are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Delaware with a bachelor's in marketing.

Race/Ethnicity Number of Students
Asian 7
Black or African American 3
Hispanic or Latino 24
White 168
International Students 5
Other Races/Ethnicities 13

UD also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for DE, the home state for University of Delaware.

Occupation Jobs in DE Average Salary in DE
Market Research Analysts and Marketing Specialists 2,030 $82,890
Marketing Managers 1,020 $163,090
Sales Managers 950 $174,940
Survey Researchers 80 $61,890


*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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