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Marketing at University of Dayton

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Marketing at University of Dayton

If you are interested in studying marketing, you may want to check out the program at University of Dayton. The following information will help you decide if it is a good fit for you.

UDayton is located in Dayton, Ohio and has a total student population of 11,650. In 2021, 199 marketing majors received their bachelor's degree from UDayton.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UDayton Marketing Degrees Available

  • Bachelor’s Degree in Marketing

UDayton Marketing Rankings

The following rankings from College Factual show how the marketing progam at UDayton compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at UDayton is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Most Popular Marketing Schools 63

How Much Do Marketing Graduates from UDayton Make?

The median salary of marketing students who receive their bachelor's degree at UDayton is $47,795. This is great news for graduates of the program, since this figure is 15% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

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Marketing Student Demographics at UDayton

Take a look at the following statistics related to the make-up of the marketing majors at University of Dayton.

UDayton Marketing Bachelor’s Program

52% Women
10% Racial-Ethnic Minorities*
During the 2020-2021 academic year, 199 students graduated with a bachelor's degree in marketing from UDayton. About 48% were men and 52% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at UDayton since its program graduates 4% more men than average.

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About 89% of those who receive a bachelor's degree in marketing at UDayton are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Dayton with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 1
Black or African American 5
Hispanic or Latino 10
White 178
International Students 1
Other Races/Ethnicities 4

UDayton also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for OH, the home state for University of Dayton.

Occupation Jobs in OH Average Salary in OH
Market Research Analysts and Marketing Specialists 24,840 $65,920
Sales Managers 10,740 $134,600
Marketing Managers 6,590 $133,730
Business Professors 3,900 $108,400
Advertising and Promotions Managers 370 $127,080

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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