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Marketing at Temple University

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Marketing at Temple University

If you are interested in studying marketing, you may want to check out the program at Temple University. The following information will help you decide if it is a good fit for you.

Temple is located in Philadelphia, Pennsylvania and has a total student population of 37,236. Of the 6,572 students who graduated with a bachelor’s degree from Temple University in 2021, 329 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Temple Marketing Degrees Available

  • Bachelor’s Degree in Marketing
  • Master’s Degree in Marketing

Online Classes Are Available at Temple

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

Temple does offer online education options in marketing for the following degree levels for those interested in distance learning:

  • Bachelor’s Degree

Temple Marketing Rankings

The marketing major at Temple is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

In 2021, 11 students received their master’s degree in marketing from Temple. This makes it the #63 most popular school for marketing master’s degree candidates in the country.

Earnings of Temple Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Temple is $43,899. This is 5% higher than $41,682, which is the national average for all marketing bachelor's degree recipients.

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Marketing Student Demographics at Temple

Take a look at the following statistics related to the make-up of the marketing majors at Temple University.

Temple Marketing Bachelor’s Program

50% Women
29% Racial-Ethnic Minorities*
In the 2020-2021 academic year, 329 students earned a bachelor's degree in marketing from Temple. About 50% of these graduates were women and the other 50% were men. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Temple since its program graduates 5% more men than average.

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About 61% of those who receive a bachelor's degree in marketing at Temple are white. This is typical for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Temple University with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 41
Black or African American 20
Hispanic or Latino 22
White 200
International Students 26
Other Races/Ethnicities 20

Temple Marketing Master’s Program

91% Women
9% Racial-Ethnic Minorities*
Of the 11 students who graduated with a master’s in marketing from Temple in 2021, 9% were men and 91% were women.

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Of the students who received a marketing master's degree from Temple, 64% were white. This is typical for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from Temple University with a master's in marketing.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 1
Hispanic or Latino 0
White 7
International Students 3
Other Races/Ethnicities 0

Temple also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for PA, the home state for Temple University.

Occupation Jobs in PA Average Salary in PA
Market Research Analysts and Marketing Specialists 26,750 $68,630
Sales Managers 8,300 $151,620
Marketing Managers 7,510 $154,700
Business Professors 5,490 $91,520
Survey Researchers 510 $60,810

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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