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Marketing at Susquehanna University

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Marketing at Susquehanna University

If you are interested in studying marketing, you may want to check out the program at Susquehanna University. The following information will help you decide if it is a good fit for you.

Susquehanna is located in Selinsgrove, Pennsylvania and has a total student population of 2,315. In the 2018-2019 academic year, 26 students received a bachelor's degree in marketing from Susquehanna.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Susquehanna Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Susquehanna Marketing Rankings

Each year, College Factual ranks marketing programs across the country. The following shows how Susquehanna performed in these rankings.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Susquehanna is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Best Marketing Bachelor’s Degree Schools 105
Best Value Marketing Bachelor’s Degree Schools 499

How Much Do Marketing Graduates from Susquehanna Make?

The median salary of marketing students who receive their bachelor's degree at Susquehanna is $42,700. This is great news for graduates of the program, since this figure is 7% higher than the national average of $40,000 for all marketing bachelor's degree recipients.

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Marketing Student Demographics at Susquehanna

Take a look at the following statistics related to the make-up of the marketing majors at Susquehanna University.

Susquehanna Marketing Bachelor’s Program

54% Women
8% Racial-Ethnic Minorities*
Of the 26 marketing students who graduated with a bachelor's degree in 2018-2019 from Susquehanna, about 46% were men and 54% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Susquehanna since its program graduates 1% more men than average.

Susquehanna Gender Breakdown of Marketing Bachelor's Degree Grads

About 92% of those who receive a bachelor's degree in marketing at Susquehanna are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Susquehanna University with a bachelor's in marketing.

Racial-Ethnic Diversity of Marketing Majors at Susquehanna University
Race/Ethnicity Number of Students
Asian 0
Black or African American 0
Hispanic or Latino 1
White 24
International Students 0
Other Races/Ethnicities 1

Susquehanna also has a doctoral program available in marketing. In 2019, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for PA, the home state for Susquehanna University.

Occupation Jobs in PA Average Salary in PA
Market Research Analysts and Marketing Specialists 26,750 $68,630
Sales Managers 8,300 $151,620
Marketing Managers 7,510 $154,700
Business Professors 5,490 $91,520
Survey Researchers 510 $60,810

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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