Marketing at Portland State University

If you plan to study marketing, take a look at what Portland State University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Portland State University is located in Portland, Oregon and approximately 23,640 students attend the school each year. In 2021, 222 marketing majors received their bachelor's degree from Portland State University.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Portland State University Marketing Degrees Available

• Bachelor’s Degree in Marketing

Portland State University Marketing Rankings

The following rankings from College Factual show how the marketing progam at Portland State University compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Portland State University is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Focused Marketing Bachelor’s Degree Schools	234

How Much Do Marketing Graduates from Portland State University Make?

The median salary of marketing students who receive their bachelor's degree at Portland State University is $36,870. Unfortunately, this is lower than the national average of $41,682 for all marketing students.

Marketing Student Demographics at Portland State University

Take a look at the following statistics related to the make-up of the marketing majors at Portland State University.

Portland State University Marketing Bachelor’s Program

The marketing program at Portland State University awarded 222 bachelor's degrees in 2020-2021. About 49% of these degrees went to men with the other 51% going to women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Portland State University since its program graduates 4% more men than average.

Prospective students may be interested in knowing that this school graduates 14% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Portland State University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	18
Black or African American	9
Hispanic or Latino	44
White	102
International Students	15
Other Races/Ethnicities	34

Portland State University also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Business/Corporate Communications
• Specialized Sales, Merchandising & Marketing
• Entrepreneurial Studies
• Management Sciences & Quantitative Methods
• International Business

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for OR, the home state for Portland State University.

Occupation	Jobs in OR	Average Salary in OR
Market Research Analysts and Marketing Specialists	7,240	$72,170
Sales Managers	5,840	$126,340
Marketing Managers	4,500	$116,020
Business Professors	760	$98,510
Advertising and Promotions Managers	330	$105,200

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Visitor7 under License

More about our data sources and methodologies.