Marketing at Louisiana Tech University

What traits are you looking for in a marketing school? To help you decide if Louisiana Tech University is right for you, we've gathered the following information about the school's marketing program.

Louisiana Tech is located in Ruston, Louisiana and has a total student population of 11,126. In the 2020-2021 academic year, 68 students received a bachelor's degree in marketing from Louisiana Tech.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Louisiana Tech Marketing Degrees Available

• Bachelor’s Degree in Marketing

Louisiana Tech Marketing Rankings

The following rankings from College Factual show how the marketing progam at Louisiana Tech compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Louisiana Tech is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Focused Marketing Bachelor’s Degree Schools	171

Earnings of Louisiana Tech Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Louisiana Tech is $30,305. Unfortunately, this is lower than the national average of $41,682 for all marketing students.

Marketing Student Demographics at Louisiana Tech

Take a look at the following statistics related to the make-up of the marketing majors at Louisiana Tech University.

Louisiana Tech Marketing Bachelor’s Program

The marketing program at Louisiana Tech awarded 68 bachelor's degrees in 2020-2021. About 54% of these degrees went to men with the other 46% going to women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Louisiana Tech since its program graduates 10% more men than average.

About 72% of those who receive a bachelor's degree in marketing at Louisiana Tech are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Louisiana Tech University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	2
Black or African American	9
Hispanic or Latino	0
White	49
International Students	1
Other Races/Ethnicities	7

Louisiana Tech also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• General Business/Commerce
• Business/Managerial Economics
• Finance & Financial Management
• Management Information Systems
• Accounting

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for LA, the home state for Louisiana Tech University.

Occupation	Jobs in LA	Average Salary in LA
Sales Managers	2,800	$106,850
Market Research Analysts and Marketing Specialists	2,640	$49,460
Business Professors	1,240	$80,310
Marketing Managers	790	$97,540
Survey Researchers	420	$45,210

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Billy Hathorn under License

More about our data sources and methodologies.