Marketing at Lakeland University

If you plan to study marketing, take a look at what Lakeland University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Lakeland is located in Plymouth, Wisconsin and approximately 2,753 students attend the school each year. In the 2020-2021 academic year, 31 students received a bachelor's degree in marketing from Lakeland.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Lakeland Marketing Degrees Available

• Bachelor’s Degree in Marketing

Online Classes Are Available at Lakeland

Online courses are a good option for students who need a more flexible schedule that allows them to pursue an education when and where they want. Whether you're going to school part-time or full-time, you may find distance education the right choice for you.

Lakeland does offer online education options in marketing for the following degree levels for those interested in distance learning:

• Bachelor’s Degree

Lakeland Marketing Rankings

The following rankings from College Factual show how the marketing progam at Lakeland compares to programs at other colleges and universities.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Lakeland is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Focused Marketing Bachelor’s Degree Schools	78
Most Focused Marketing Schools	93
Best Marketing Bachelor’s Degree Schools	188
	252
Best Value Marketing Bachelor’s Degree Schools	293
Most Popular Marketing Bachelor’s Degree Schools	335
Most Popular Marketing Schools	378

Earnings of Lakeland Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Lakeland is $41,440. Unfortunately, this is lower than the national average of $41,682 for all marketing students.

Marketing Student Demographics at Lakeland

Take a look at the following statistics related to the make-up of the marketing majors at Lakeland University.

Lakeland Marketing Bachelor’s Program

Of the 31 marketing students who graduated with a bachelor's degree in 2020-2021 from Lakeland, about 29% were men and 71% were women.

About 71% of those who receive a bachelor's degree in marketing at Lakeland are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Lakeland University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	0
Hispanic or Latino	4
White	22
International Students	4
Other Races/Ethnicities	1

Lakeland also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Hospitality Management
• Management Information Systems
• Accounting
• Business Administration & Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for WI, the home state for Lakeland University.

Occupation	Jobs in WI	Average Salary in WI
Market Research Analysts and Marketing Specialists	12,660	$57,710
Sales Managers	4,500	$135,940
Marketing Managers	2,690	$125,100
Business Professors	1,210	$104,290
Advertising and Promotions Managers	80	$113,020

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By self under License

More about our data sources and methodologies.