Marketing at Kennesaw State University

If you plan to study marketing, take a look at what Kennesaw State University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

KSU Georgia is located in Kennesaw, Georgia and has a total student population of 41,181. In 2021, 224 marketing majors received their bachelor's degree from KSU Georgia.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

KSU Georgia Marketing Degrees Available

• Bachelor’s Degree in Marketing

Online Classes Are Available at KSU Georgia

Online courses are a good option for students who need a more flexible schedule that allows them to pursue an education when and where they want. Whether you're going to school part-time or full-time, you may find distance education the right choice for you.

Are you one of the many who prefer to take online classes? KSU Georgia offers distance education options for marketing at the following degree levels:

• Bachelor’s Degree

KSU Georgia Marketing Rankings

The following rankings from College Factual show how the marketing progam at KSU Georgia compares to programs at other colleges and universities.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at KSU Georgia is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Best Value Marketing Bachelor’s Degree Schools	55
Best Value Marketing Schools	150
Most Focused Marketing Bachelor’s Degree Schools	223
	236
Most Focused Marketing Schools	256

How Much Do Marketing Graduates from KSU Georgia Make?

The median salary of marketing students who receive their bachelor's degree at KSU Georgia is $44,406. This is great news for graduates of the program, since this figure is 7% higher than the national average of $41,682 for all marketing bachelor's degree recipients.

Marketing Student Demographics at KSU Georgia

Take a look at the following statistics related to the make-up of the marketing majors at Kennesaw State University.

KSU Georgia Marketing Bachelor’s Program

Of the 224 students who graduated with a bachelor’s in marketing from KSU Georgia in 2021, 37% were men and 63% were women.

About 66% of those who receive a bachelor's degree in marketing at KSU Georgia are white. This is above average for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 3% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Kennesaw State University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	4
Black or African American	38
Hispanic or Latino	20
White	148
International Students	1
Other Races/Ethnicities	13

KSU Georgia also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Business/Managerial Economics
• Entrepreneurial Studies
• General Sales & Marketing
• International Business
• Hospitality Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for GA, the home state for Kennesaw State University.

Occupation	Jobs in GA	Average Salary in GA
Market Research Analysts and Marketing Specialists	20,460	$67,080
Sales Managers	14,890	$140,820
Marketing Managers	7,890	$143,660
Business Professors	1,930	$94,670
Advertising and Promotions Managers	610	$146,390

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online

More about our data sources and methodologies.