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Marketing at Iowa State University

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Marketing at Iowa State University

If you are interested in studying marketing, you may want to check out the program at Iowa State University. The following information will help you decide if it is a good fit for you.

Iowa State is located in Ames, Iowa and has a total student population of 31,822. Of the 6,998 students who graduated with a bachelor’s degree from Iowa State University in 2021, 270 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Iowa State Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Iowa State Marketing Rankings

The marketing major at Iowa State is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Earnings of Iowa State Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Iowa State is $44,875. This is 8% higher than $41,682, which is the national average for all marketing bachelor's degree recipients.

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Marketing Student Demographics at Iowa State

Take a look at the following statistics related to the make-up of the marketing majors at Iowa State University.

Iowa State Marketing Bachelor’s Program

46% Women
14% Racial-Ethnic Minorities*
During the 2020-2021 academic year, 270 students graduated with a bachelor's degree in marketing from Iowa State. About 54% were men and 46% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Iowa State since its program graduates 10% more men than average.

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About 78% of those who receive a bachelor's degree in marketing at Iowa State are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Iowa State University with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 10
Black or African American 4
Hispanic or Latino 20
White 210
International Students 6
Other Races/Ethnicities 20

Iowa State also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for IA, the home state for Iowa State University.

Occupation Jobs in IA Average Salary in IA
Market Research Analysts and Marketing Specialists 4,970 $59,270
Sales Managers 3,200 $117,170
Marketing Managers 2,470 $109,450
Business Professors 1,110 $114,450
Advertising and Promotions Managers 200 $113,030

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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