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Marketing at George Washington University

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Marketing at George Washington University

What traits are you looking for in a marketing school? To help you decide if George Washington University is right for you, we've gathered the following information about the school's marketing program.

GWU is located in Washington, District of Columbia and approximately 27,017 students attend the school each year. In the 2020-2021 academic year, 82 students received a bachelor's degree in marketing from GWU.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

GWU Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Online Classes Are Available at GWU

Don't have the time or the flexibility in your schedule to take traditional classes? Online courses may be the perfect solution for you. They allow independent learners to study when and where they want to while offering the rigor of in-person classes.

Are you one of the many who prefer to take online classes? GWU offers distance education options for marketing at the following degree levels:

GWU Marketing Rankings

The following rankings from College Factual show how the marketing progam at GWU compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at GWU is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Most Focused Marketing Graduate Certificate Schools 24
Most Focused Marketing Bachelor’s Degree Schools 653

Earnings of GWU Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at GWU is $54,148. This is great news for graduates of the program, since this figure is 30% higher than the national average of $41,682 for all marketing bachelor's degree recipients.


Marketing Student Demographics at GWU

Take a look at the following statistics related to the make-up of the marketing majors at George Washington University.

GWU Marketing Bachelor’s Program

68% Women
34% Racial-Ethnic Minorities*
During the 2020-2021 academic year, 82 marketing majors earned their bachelor's degree from GWU. Of these graduates, 32% were men and 68% were women.


Prospective students may be interested in knowing that this school graduates 5% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from George Washington University with a bachelor's in marketing.

Race/Ethnicity Number of Students
Asian 7
Black or African American 7
Hispanic or Latino 9
White 34
International Students 16
Other Races/Ethnicities 9

GWU also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for DC, the home state for George Washington University.

Occupation Jobs in DC Average Salary in DC
Market Research Analysts and Marketing Specialists 6,930 $79,770
Marketing Managers 1,990 $165,640
Sales Managers 1,020 $132,870
Business Professors 640 $115,320
Survey Researchers 180 $73,690


*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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