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Marketing at Central Connecticut State University

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Marketing at Central Connecticut State University

If you are interested in studying marketing, you may want to check out the program at Central Connecticut State University. The following information will help you decide if it is a good fit for you.

CCSU is located in New Britain, Connecticut and approximately 10,652 students attend the school each year. In 2021, 83 marketing majors received their bachelor's degree from CCSU.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

CCSU Marketing Degrees Available

  • Bachelor’s Degree in Marketing

CCSU Marketing Rankings

The following rankings from College Factual show how the marketing progam at CCSU compares to programs at other colleges and universities.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at CCSU is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Most Popular Marketing Bachelor’s Degree Schools 170
Most Focused Marketing Bachelor’s Degree Schools 182
359

How Much Do Marketing Graduates from CCSU Make?

The median salary of marketing students who receive their bachelor's degree at CCSU is $41,280. Unfortunately, this is lower than the national average of $41,682 for all marketing students.

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Marketing Student Demographics at CCSU

Take a look at the following statistics related to the make-up of the marketing majors at Central Connecticut State University.

CCSU Marketing Bachelor’s Program

40% Women
23% Racial-Ethnic Minorities*
The marketing program at CCSU awarded 83 bachelor's degrees in 2020-2021. About 60% of these degrees went to men with the other 40% going to women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at CCSU since its program graduates 16% more men than average.

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About 72% of those who receive a bachelor's degree in marketing at CCSU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Central Connecticut State University with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 2
Black or African American 9
Hispanic or Latino 8
White 60
International Students 2
Other Races/Ethnicities 2

CCSU also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for CT, the home state for Central Connecticut State University.

Occupation Jobs in CT Average Salary in CT
Market Research Analysts and Marketing Specialists 7,410 $77,010
Sales Managers 6,850 $152,760
Marketing Managers 5,920 $154,810
Business Professors 990 $95,670
Survey Researchers 310 $51,740

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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