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Marketing at Capella University

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Marketing at Capella University

What traits are you looking for in a marketing school? To help you decide if Capella University is right for you, we've gathered the following information about the school's marketing program.

Capella University is located in Minneapolis, Minnesota and has a total student population of 38,930. In 2020, 12 marketing majors received their bachelor's degree from Capella University.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Capella University Marketing Degrees Available

  • Bachelor’s Degree in Marketing
  • Master’s Degree in Marketing
  • Doctorate Degree in Marketing

Online Classes Are Available at Capella University

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

Are you one of the many who prefer to take online classes? Capella University offers distance education options for marketing at the following degree levels:

  • Bachelor’s Degree
  • Master’s Degree

Capella University Marketing Rankings

The following rankings from College Factual show how the marketing progam at Capella University compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Capella University is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Most Popular Online Marketing Doctor’s Degree Schools 1
Most Popular Marketing Master’s Degree Schools 70

In 2020, 19 students received their master’s degree in marketing from Capella University. This makes it the #48 most popular school for marketing master’s degree candidates in the country.

There were 3 students who received their doctoral degrees in marketing, making the school the #3 most popular school in the United States for this category of students.

Earnings of Capella University Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Capella University is $47,260. This is 18% higher than $40,000, which is the national average for all marketing bachelor's degree recipients.


Marketing Student Demographics at Capella University

Take a look at the following statistics related to the make-up of the marketing majors at Capella University.

Capella University Marketing Bachelor’s Program

58% Women
33% Racial-Ethnic Minorities*
Of the 12 marketing students who graduated with a bachelor's degree in 2019-2020 from Capella University, about 42% were men and 58% were women.


About 67% of those who receive a bachelor's degree in marketing at Capella University are white. This is typical for this degree on the nationwide level. Prospective students may be interested in knowing that this school graduates 6% more racial-ethnic minorities in its marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Capella University with a bachelor's in marketing.

Race/Ethnicity Number of Students
Asian 0
Black or African American 3
Hispanic or Latino 1
White 8
International Students 0
Other Races/Ethnicities 0

Capella University Marketing Master’s Program

90% Women
30% Racial-Ethnic Minorities*
In the 2019-2020 academic year, 10 students earned a master's degree in marketing from Capella University. About 90% of these graduates were women and the other 10% were men.


In the marketing master's program at this school, racial-ethnic minorities make up 30% of degree recipients. That is 3% better than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Capella University with a master's in marketing.

Race/Ethnicity Number of Students
Asian 0
Black or African American 3
Hispanic or Latino 0
White 5
International Students 0
Other Races/Ethnicities 2

Capella University also has a doctoral program available in marketing. In 2020, 4 students graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MN, the home state for Capella University.

Occupation Jobs in MN Average Salary in MN
Market Research Analysts and Marketing Specialists 14,850 $74,300
Sales Managers 11,120 $132,420
Marketing Managers 8,390 $139,440
Business Professors 1,360 $105,380
Advertising and Promotions Managers 490 $133,480


*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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