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Marketing at Brigham Young University - Idaho

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Marketing at Brigham Young University - Idaho

If you are interested in studying marketing, you may want to check out the program at Brigham Young University - Idaho. The following information will help you decide if it is a good fit for you.

BYU - I is located in Rexburg, Idaho and has a total student population of 44,481. Of the 5,977 students who graduated with a bachelor’s degree from Brigham Young University - Idaho in 2021, 117 of them were marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

BYU - I Marketing Degrees Available

  • Associate’s Degree in Marketing
  • Bachelor’s Degree in Marketing

BYU - I Marketing Rankings

The following rankings from College Factual show how the marketing progam at BYU - I compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at BYU - I is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Best Value Marketing Associate Degree Schools 9
Best Marketing Bachelor’s Degree Schools 264
Best Marketing Schools 311
Most Focused Marketing Schools 549

Marketing Student Demographics at BYU - I

Take a look at the following statistics related to the make-up of the marketing majors at Brigham Young University - Idaho.

BYU - I Marketing Associate’s Program

100% Women
For the most recent academic year available, 0% of marketing associate's degrees went to men and 100% went to women.

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The majority of those who receive an associate's degree in marketing at BYU - I are white. Around 100% fell into this category, which is below average for this degree.

The following table and chart show the race/ethnicity for students who recently graduated from Brigham Young University - Idaho with a associate's in marketing.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 0
Hispanic or Latino 0
White 2
International Students 0
Other Races/Ethnicities 0

BYU - I Marketing Bachelor’s Program

39% Women
13% Racial-Ethnic Minorities*
Of the 117 students who earned a bachelor's degree in Marketing from BYU - I in 2020-2021, 61% were men and 39% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at BYU - I since its program graduates 16% more men than average.

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About 70% of those who receive a bachelor's degree in marketing at BYU - I are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Brigham Young University - Idaho with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 2
Black or African American 1
Hispanic or Latino 1
White 82
International Students 19
Other Races/Ethnicities 12

BYU - I also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for ID, the home state for Brigham Young University - Idaho.

Occupation Jobs in ID Average Salary in ID
Market Research Analysts and Marketing Specialists 1,700 $53,500
Sales Managers 1,650 $103,780
Marketing Managers 960 $105,210
Business Professors 380 $84,330
Advertising and Promotions Managers 130 $66,860

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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