Marketing at Boise State University

If you plan to study marketing, take a look at what Boise State University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Boise State is located in Boise, Idaho and approximately 24,069 students attend the school each year. In the 2020-2021 academic year, 118 students received a bachelor's degree in marketing from Boise State.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Boise State Marketing Degrees Available

• Basic Certificate in Marketing (Less Than 1 Year)
• Bachelor’s Degree in Marketing

Boise State Marketing Rankings

The following rankings from College Factual show how the marketing progam at Boise State compares to programs at other colleges and universities.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The marketing major at Boise State is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Best Value Marketing Bachelor’s Degree Schools	351
	517

Earnings of Boise State Marketing Graduates

The median salary of marketing students who receive their bachelor's degree at Boise State is $39,135. Unfortunately, this is lower than the national average of $41,682 for all marketing students.

Marketing Student Demographics at Boise State

Take a look at the following statistics related to the make-up of the marketing majors at Boise State University.

Boise State Marketing Bachelor’s Program

Of the 118 students who earned a bachelor's degree in Marketing from Boise State in 2020-2021, 52% were men and 48% were women. The typical marketing bachelor's degree program is made up of only 45% men. So male students are more repesented at Boise State since its program graduates 7% more men than average.

About 81% of those who receive a bachelor's degree in marketing at Boise State are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Boise State University with a bachelor's in marketing.

Race/Ethnicity	Number of Students
Asian	2
Black or African American	1
Hispanic or Latino	17
White	95
International Students	2
Other Races/Ethnicities	1

Boise State also has a doctoral program available in marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Related Majors

• Business/Managerial Economics
• International Business
• Construction Management
• Human Resource Management
• Finance & Financial Management

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for ID, the home state for Boise State University.

Occupation	Jobs in ID	Average Salary in ID
Market Research Analysts and Marketing Specialists	1,700	$53,500
Sales Managers	1,650	$103,780
Marketing Managers	960	$105,210
Business Professors	380	$84,330
Advertising and Promotions Managers	130	$66,860

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Karthikc123 under License

More about our data sources and methodologies.