2023 Most Popular Business, Management & Marketing Master's Degree Schools in California
Finding the Best Business, Management & Marketing Master's Degree School for You
Business, Management & Marketing is the most popular major in California with 82,945 degrees and certificates handed out in 2020-2021.
When it comes to higher education, there are a lot of options for students. Along with traditional schools that require in-person attendence, you can attend one of many reputable online schools. Some programs even offer a hybrid experience. Alternatively, you may choose a trade school that prepares you to enter the workforce with knowledge in a specific field.
To help you arm yourself with the information you need to make your decision, Course Advisor has developed this Most Popular Business, Management & Marketing Master's Degree Schools in California ranking. This report analyzed 117 schools in California to see which ones were the most popular master's degree programs for students. To create this ranking we looked at how many students graduated from the Business, Management & Marketing program at each school on the list.
2023 Most Popular Business, Management & Marketing Master’s Degree Schools in California
The following schools top our list of the Most Popular Business, Management & Marketing Master's Degree Colleges.
Top 15% Most Popular Business, Management & Marketing Master's Degree Schools
Our 2023 rankings named University of Southern California the most popular school in California for business, management and marketing students working on their master’s degree. USC is a fairly large private not-for-profit school located in the large city of Los Angeles.
Of the 1,759 students majoring in business, management and marketing at USC, 51% are male and 49% are female.
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Out of the 117 schools in California that were part of this year’s ranking, University of California - Los Angeles landed the # 3 spot on the list. Located in the city of Los Angeles, UCLA is a public school with a fairly large student population.
Of the 884 students majoring in business, management and marketing at UCLA, 67% are male and 33% are female.
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Out of the 117 schools in California that were part of this year’s ranking, Pepperdine University landed the # 4 spot on the list. Pepperdine is a fairly large private not-for-profit school located in the large suburb of Malibu.
Of the 794 students majoring in business, management and marketing at Pepperdine, 49% are male and 51% are female.
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The in-demand master’s degree programs at Sofia University helped the school earn the #5 place on this year’s ranking of the most popular business, management and marketing schools in California. Institute of Transpersonal Psychology is a small private for-profit school located in the small city of Palo Alto.
Women make up 46% of the business, management and marketing majors at the school.
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University of California - Berkeley did quite well in this year’s ranking of the most popular places for business, management and marketing students to get a master’s degree. It came in at #6 on the list. Located in the medium-sized city of Berkeley, UC Berkeley is a public college with a very large student population.
Of the 610 students majoring in business, management and marketing at UC Berkeley, 66% are male and 34% are female.
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University of the People ranked #7 on this year’s Most Popular Business, Management & Marketing Master’s Degree Schools in California list. Located in the medium-sized city of Pasadena, University of the People is a private not-for-profit school with a fairly large student population.
Of the 532 students majoring in business, management and marketing at University of the People, 64% are male and 36% are female.
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Brandman University came in at #8 in this year’s edition of the Most Popular Business, Management & Marketing Master’s Degree Schools in California ranking. Located in the large city of Irvine, Brandman is a private not-for-profit college with a moderately-sized student population.
About 43% of the students majoring in business, management and marketing at the school are women while 57% are male.
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National University landed the #9 spot in the 2023 rankings for the most popular master’s degree business, management and marketing programs. National University is a large private not-for-profit school located in the city of La Jolla.
About 52% of the students majoring in business, management and marketing at the school are women while 48% are male.
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University of La Verne ranked #10 on this year’s Most Popular Business, Management & Marketing Master’s Degree Schools in California list. Located in the suburb of La Verne, ULV is a private not-for-profit school with a moderately-sized student population.
Of the 461 students majoring in business, management and marketing at ULV, 49% are male and 51% are female.
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With a ranking of #11, Westcliff University did quite well on this year’s most popular schools for business, management and marketing students working on their master’s degree. Westcliff University is a small private for-profit school located in the large city of Irvine.
About 48% of the students majoring in business, management and marketing at the school are women while 52% are male.
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Stanford University ranked #12 on this year’s Most Popular Business, Management & Marketing Master’s Degree Schools in California list. Stanford is a large private not-for-profit school located in the large suburb of Stanford.
About 47% of the students majoring in business, management and marketing at the school are women while 54% are male.
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With a ranking of #13, University of California - Irvine did quite well on this year’s most popular schools for business, management and marketing students working on their master’s degree. Located in the large city of Irvine, UC Irvine is a public school with a very large student population.
About 48% of the students majoring in business, management and marketing at the school are women while 52% are male.
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Golden Gate University - San Francisco ranked #13 on this year’s Most Popular Business, Management & Marketing Master’s Degree Schools in California list. Located in the large city of San Francisco, Golden Gate University - San Francisco is a private not-for-profit college with a small student population.
About 51% of the students majoring in business, management and marketing at the school are women while 49% are male.
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University of Redlands landed the #15 spot in the 2023 rankings for the most popular master’s degree business, management and marketing programs. Located in the city of Redlands, University of Redlands is a private not-for-profit college with a small student population.
Of the 362 students majoring in business, management and marketing at University of Redlands, 47% are male and 53% are female.
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California State University - East Bay did quite well in this year’s ranking of the most popular places for business, management and marketing students to get a master’s degree. It came in at #16 on the list. Cal State East Bay is a fairly large public school located in the large suburb of Hayward.
Women make up 55% of the business, management and marketing majors at the school.
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Santa Clara University came in at #17 in this year’s edition of the Most Popular Business, Management & Marketing Master’s Degree Schools in California ranking. SCU is a moderately-sized private not-for-profit school located in the city of Santa Clara.
Of the 321 students majoring in business, management and marketing at SCU, 49% are male and 51% are female.
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These are some additional schools worth mentioning that are also popular but just didn't quite make the cut to earn our top Most Popular Business, Management & Marketing Master's Degree Schools in California award.
| Rank | College | Location |
|---|---|---|
| 18 | Northcentral University | San Diego, CA |
| 19 | Naval Postgraduate School | Monterey, CA |
| 20 | University of San Francisco | San Francisco, CA |
| 21 | University of Phoenix - California | Costa Mesa, CA |
| 22 | California Baptist University | Riverside, CA |
| 23 | San Diego State University | San Diego, CA |
Best Business, Management & Marketing Colleges in the Far Western US Region
Explore all the Most Popular Business, Management & Marketing Schools in the Far Western US Area or other specific states within that region.
| State | Degrees Awarded |
|---|---|
| Washington | 11,476 |
| Oregon | 5,629 |
| Hawaii | 1,878 |
| Nevada | 3,318 |
| Alaska | 621 |
Majors Related to Business, Management & Marketing
Business, Management & Marketing Majors to Study
| Major | Annual Graduates |
|---|---|
| Business Administration & Management | 416,590 |
| Accounting | 99,265 |
| Finance & Financial Management | 57,778 |
| General Business/Commerce | 56,042 |
| Marketing | 52,916 |
| Management Sciences & Quantitative Methods | 43,382 |
| Human Resource Management | 28,787 |
| Business Support & Assistant Services | 19,119 |
| Hospitality Management | 17,689 |
| Management Information Systems | 13,680 |
| Entrepreneurial Studies | 11,319 |
| International Business | 9,101 |
| Real Estate | 6,547 |
| General Sales & Marketing | 5,923 |
| Business/Managerial Economics | 5,667 |
| Specialized Sales, Merchandising & Marketing | 5,191 |
| Other Business, Management & Marketing | 4,822 |
| Construction Management | 3,846 |
| Insurance | 1,809 |
| Taxation | 1,547 |
| Business/Corporate Communications | 1,029 |
| Telecommunications Management | 55 |
Notes and References
*These averages are for the top 25 schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
- Credit for the banner image above goes to Amit Savargaonkar.
More about our data sources and methodologies.
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