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Best Value Business, Management & Marketing Bachelor's Degree Schools in Texas

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2023 Best Value Business, Management & Marketing Bachelor's Degree Schools in Texas

Highlighting Quality Schools With More Affordable Pricing

62 Colleges
$9,382 Avg Tuition & Fees*
$44,631 Avg Salary

Finding the Best Business, Management & Marketing Bachelor's Degree School for You

Out of the majors we analyze each year, business, management and marketing was ranked 2nd in Texas. In fact, 52,072 were awarded in the state in 2020-2021.

It's not easy to decide which program to enroll in when you have so many options available. As online education oppotunities continue to grow, you're not restricted to just schools in your local area anymore. Even some of the 'big name' schools are offering online courses. Also, there are a number of trade schools with offerings that you might find attractive.

The Best Value Business, Management & Marketing Bachelor's Degree Schools in Texas ranking is one of many tools that Course Advisor has developed to help you make your educational decision. Our analysis looked at 62 schools in Texas to see which bachelor's degree programs offered the best value experiences for business, management and marketing students with the aim of identifying those quality schools that are more affordable than some of their counterparts.

Our ranking of value is based on the quality of a program as defined in our per sticker price dollar. Specifically, our score for quality is discounted by the published tuition and fees charged by the given college. This gives the cost per unit of quality for each college. The more quality your dollar buys, the better the value.

In our regional and nationwide rankings, out-of-state tution and fees are used in our calculations. For statewide rankings, we use average in-state tuition and fees.

2023 Best Value Business, Management & Marketing Bachelor’s Degree Schools in Texas

Check out the business, management and marketing bachelor's degree programs at these schools if you want to get the best value for your educational dollar.

Top 10 Best Business, Management & Marketing Bachelor's Degree Schools

Our analysis found The University of Texas at Austin to be the best value school for business, management and marketing students who want to pursue a bachelor’s degree in Texas. UT Austin is a very large public school located in the city of Austin.

UT Austin undergraduate students pay an average of $11,752 in in-state tuition and fees each year.

UT Austin did well in our overall quality rankings, too. It placed #2 on our Best Business, Management & Marketing Bachelor’s Degree Schools in Texas list.

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You’ll be in good company if you decide to attend University of Houston - Downtown. It ranked #2 on our 2023 Best Value Business, Management & Marketing Bachelor’s Degree Schools in Texas list. UH Downtown is a large public school located in the city of Houston.

In-state tuition fees for undergraduate students at UH Downtown are $7,338 per year.

Full Business, Management & Marketing at University of Houston - Downtown Report

The excellent bachelor’s degree programs at University of Houston - Clear Lake helped the school earn the #3 place on this year’s ranking of the best value business, management and marketing schools in Texas. UH Clear Lake is a medium-sized public school located in the suburb of Houston.

UH Clear Lake undergraduate students pay an average of $7,698 in in-state tuition and fees each year.

On top of its placing in our value ranking, UH Clear Lake also did well on our Best Business, Management & Marketing Bachelor’s Degree Schools in Texas list. It’s in the top 15% of all schools reviewed in this analysis.

Full Business, Management & Marketing at University of Houston - Clear Lake Report

A rank of #4 on this year’s list means Texas A&M University - College Station is a great value for business, management and marketing students working on their bachelor’s degree. Located in the medium-sized city of College Station, Texas A&M College Station is a public college with a fairly large student population.

The average tuition and fees for an in-state undergraduate at Texas A&M College Station are $12,204 a year.

Texas A&M College Station not only placed well in our value ranking, but it is also #5 on our Best Business, Management & Marketing Bachelor’s Degree Schools in Texas list.

Read full report on Business, Management & Marketing at Texas A&M University - College Station

Out of the 62 schools in Texas that were part of this year’s ranking, Texas A & M University - Central Texas landed the # 5 spot on the list. Texas A & M University - Central Texas is a small public school located in the rural area of Killeen.

Texas A & M University - Central Texas undergraduate students pay an average of $7,363 in in-state tuition and fees each year.

Texas A & M University - Central Texas excels when it comes to quality. It’s ranked in the top 20% of all schools on our Best Business, Management & Marketing Bachelor’s Degree Schools in Texas list.

Read full report on Business, Management & Marketing at Texas A & M University - Central Texas

#6

Tarleton State University

Stephenville, TX

With a ranking of #6, Tarleton State University did quite well on this year’s best value schools for business, management and marketing students working on their bachelor’s degree. Tarleton is a large public school located in the town of Stephenville.

The average tuition and fees for an in-state undergraduate at Tarleton are $7,790 a year.

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#7

University of Houston

Houston, TX

University of Houston came in at #7 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in Texas ranking. Located in the large city of Houston, UH is a public college with a fairly large student population.

The average tuition and fees for an in-state undergraduate at UH are $9,699 a year.

UH also claimed a spot on our Best Business, Management & Marketing Bachelor’s Degree Schools in Texas list. It’s in the top 20% of all schools in this category.

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University of Phoenix - Texas ranked #8 on this year’s Best Value Business, Management & Marketing Bachelor’s Degree Schools in Texas list. Located in the city of Houston, UOPX - Texas is a private for-profit college with a small student population.

The average tuition and fees for an in-state undergraduate at UOPX - Texas are $9,552 a year.

Read full report on Business, Management & Marketing at University of Phoenix - Texas

The University of Texas of the Permian Basin did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #9 on the list. UT Permian Basin is a medium-sized public school located in the midsize city of Odessa.

The average tuition and fees for an in-state undergraduate at UT Permian Basin are $9,234 a year.

Full Business, Management & Marketing at The University of Texas of the Permian Basin Report

#10

Texas Tech University

Lubbock, TX

Texas Tech University landed the #10 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. Texas Tech is a fairly large public school located in the city of Lubbock.

In-state tuition fees for undergraduate students at Texas Tech are $11,852 per year.

On top of its placing in our value ranking, Texas Tech also did well on our Best Business, Management & Marketing Bachelor’s Degree Schools in Texas list. It’s in the top 15% of all schools reviewed in this analysis.

Read full report on Business, Management & Marketing at Texas Tech University

Honorable Mentions

These are some additional schools worth mentioning that are also great but just didn't quite make the cut to earn our top Best Value Business, Management & Marketing Bachelor's Degree Schools in Texas award.

Rank College Location
11 Sam Houston State University Huntsville, TX
12 Angelo State University San Angelo, TX

Best Value Business, Management & Marketing Colleges in the Southwest Region

Explore all the Best Value Business, Management & Marketing Colleges in the Southwest Area or other specific states within that region.

State Degrees Awarded
Arizona 27,341
New Mexico 2,360
Oklahoma 7,959

Business, Management & Marketing Majors to Study

Major Annual Graduates
Business Administration & Management 416,590
Accounting 99,265
Finance & Financial Management 57,778
General Business/Commerce 56,042
Marketing 52,916
Management Sciences & Quantitative Methods 43,382
Human Resource Management 28,787
Business Support & Assistant Services 19,119
Hospitality Management 17,689
Management Information Systems 13,680
Entrepreneurial Studies 11,319
International Business 9,101
Real Estate 6,547
General Sales & Marketing 5,923
Business/Managerial Economics 5,667
Specialized Sales, Merchandising & Marketing 5,191
Other Business, Management & Marketing 4,822
Construction Management 3,846
Insurance 1,809
Taxation 1,547
Business/Corporate Communications 1,029
Telecommunications Management 55

Notes and References

*These averages are for the top 25 schools only.

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Amit Savargaonkar.

More about our data sources and methodologies.

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