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Best Value Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region

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2023 Best Value Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region

Highlighting Quality Schools With More Affordable Pricing

97 Colleges
$15,855 Avg Tuition & Fees*
$44,631 Avg Salary

Finding the Best Business, Management & Marketing Bachelor's Degree School for You

In 2020-2021, 862,104 degrees and certificates were awarded to business, management and marketing students, making the major the most popular in the country.

Today's students have lots of options to pick from when considering higher education opportunities. You can choose a traditional brick and mortar school, or with the growth of online education, you can attend a school half-way across the country without even leaving your house. Also there are many trade schools that offer short-term programs that open up more career options.

The Best Value Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region ranking is one of many tools that Course Advisor has developed to help you make your educational decision. Our analysis looked at 97 schools in the Southwest Region to see which bachelor's degree programs offered the best value experiences for business, management and marketing students with the aim of identifying those quality schools that are more affordable than some of their counterparts.

When determining this ranking, we place a high emphasis on the school's quality as well as its sticker price. Even though a college may be affordable, it may not offer value. Specifically, our score for quality is discounted by the published tuition and fees charged by the given college. This gives the cost per unit of quality for each college. The more quality your dollar buys, the better the value.

Our calculations use out-of-state tuition and fees in our nationwide and regional rankings. For statewide rankings, we use average in-state tuition and fees.

2023 Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region

The colleges and universities below are the best value schools for business, management and marketing majors pursuing a bachelor's degree.

Top 15% Best Business, Management & Marketing Bachelor's Degree Schools

Our analysis found University of Phoenix - Arizona to be the best value school for business, management and marketing students who want to pursue a bachelor’s degree in the Southwest Region . Located in the city of Tempe, UOPX - Arizona is a private for-profit school with a fairly large student population.

The average tuition and fees for an out-of-state undergraduate student at UOPX - Arizona are $9,552 a year.

As a testament to the quality of education it offers, UOPX - Arizona also is in the top 10% of our Best Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region ranking.

Read More…

Out of the 97 schools in the Southwest Region that were part of this year’s ranking, University of Phoenix - Texas landed the # 2 spot on the list. Located in the city of Houston, UOPX - Texas is a private for-profit college with a fairly small student population.

Out-of-state tuition fees for undergraduate students at UOPX - Texas are $9,552 per year.

Full Business, Management & Marketing at University of Phoenix - Texas Report

You’ll join some of the best and brightest minds around you if you attend Arizona State University - Skysong. The school came in at #3 on this year’s Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region list. ASU - Skysong is a fairly large public school located in the medium-sized city of Scottsdale.

Out-of-state tuition fees for undergraduate students at ASU - Skysong are $13,092 per year.

ASU - Skysong also claimed a spot on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region list. It’s in the top 10% of all schools in this category.

Full Business, Management & Marketing at Arizona State University - Skysong Report

Out of the 97 schools in the Southwest Region that were part of this year’s ranking, Eastern New Mexico University - Main Campus landed the # 4 spot on the list. ENMU - Main Campus is a small public school located in the town of Portales.

Out-of-state tuition fees for undergraduate students at ENMU - Main Campus are $8,568 per year.

Read full report on Business, Management & Marketing at Eastern New Mexico University - Main Campus

Out of the 97 schools in the Southwest Region that were part of this year’s ranking, Strayer University - Texas landed the # 5 spot on the list. Located in the large city of Austin, Strayer University - Texas is a private for-profit school with a small student population.

The average tuition and fees for an out-of-state undergraduate student at Strayer University - Texas are $13,515 a year.

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West Texas A&M University landed the #6 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. West Texas A&M University is a medium-sized public school located in the town of Canyon.

Out-of-state tuition fees for undergraduate students at West Texas A&M University are $11,208 per year.

Full Business, Management & Marketing at West Texas A&M University Report

Oklahoma Panhandle State University came in at #7 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region ranking. Located in the rural area of Goodwell, OPSU is a public college with a small student population.

OPSU undergraduate students pay an average of $8,234 in tuition and fees each year.

Full Business, Management & Marketing at Oklahoma Panhandle State University Report

DeVry University - Texas landed the #8 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. Located in the city of Irving, DeVry University - Texas is a private for-profit college with a fairly small student population.

Out-of-state tuition fees for undergraduate students at DeVry University - Texas are $15,032 per year.

Full Business, Management & Marketing at DeVry University - Texas Report

DeVry University - Arizona came in at #9 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region ranking. DeVry University - Arizona is a small private for-profit school located in the city of Phoenix.

DeVry University - Arizona undergraduate students pay an average of $15,032 in tuition and fees each year.

Full Business, Management & Marketing at DeVry University - Arizona Report

#10

Grand Canyon University

Phoenix, AZ

With a ranking of #10, Grand Canyon University did quite well on this year’s best value schools for business, management and marketing students working on their bachelor’s degree. Located in the large city of Phoenix, Grand Canyon University is a private for-profit school with a fairly large student population.

Grand Canyon University undergraduate students pay an average of $17,189 in tuition and fees each year.

As a testament to the quality of education it offers, Grand Canyon University also is in the top 15% of our Best Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region ranking.

Read More…

#11

MSU Texas

Wichita Falls, TX

MSU Texas came in at #11 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region ranking. MSU Texas is a moderately-sized public school located in the medium-sized city of Wichita Falls.

The average tuition and fees for an out-of-state undergraduate student at MSU Texas are $11,726 a year.

Full Business, Management & Marketing at MSU Texas Report

Southwestern Oklahoma State University came in at #12 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region ranking. Located in the remote town of Weatherford, SWOSU is a public college with a small student population.

The average tuition and fees for an out-of-state undergraduate student at SWOSU are $15,023 a year.

Read full report on Business, Management & Marketing at Southwestern Oklahoma State University

Ottawa University - Phoenix did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #13 on the list. Ottawa University - Phoenix is a small private not-for-profit school located in the large city of Phoenix.

Ottawa University - Phoenix undergraduate students pay an average of $13,281 in tuition and fees each year.

In addition to its great value ranking, Ottawa University - Phoenix is in the top 10% of all schools on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region list.

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University of Houston - Downtown came in at #13 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region ranking. UH Downtown is a fairly large public school located in the large city of Houston.

Out-of-state tuition fees for undergraduate students at UH Downtown are $17,196 per year.

Full Business, Management & Marketing at University of Houston - Downtown Report

Honorable Mentions

These are some additional schools worth mentioning that are also great but just didn't quite make the cut to earn our top Best Value Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region award.

Rank College Location
15 American InterContinental University - Online Schaumburg, IL
16 Wayland Baptist University Plainview, TX
17 Texas A & M University - Central Texas Killeen, TX
18 Oklahoma State University - Main Campus Stillwater, OK
19 Tarleton State University Stephenville, TX
19 University of Houston Houston, TX

Best Business, Management & Marketing Colleges by State

Explore the best business, management and marketing schools for a specific state in the Southwest region.

State Degrees Awarded
Arizona 27,341
Texas 52,072
New Mexico 2,360
Oklahoma 7,959

Business, Management & Marketing Majors to Study

Major Annual Graduates
Business Administration & Management 416,590
Accounting 99,265
Finance & Financial Management 57,778
General Business/Commerce 56,042
Marketing 52,916
Management Sciences & Quantitative Methods 43,382
Human Resource Management 28,787
Business Support & Assistant Services 19,119
Hospitality Management 17,689
Management Information Systems 13,680
Entrepreneurial Studies 11,319
International Business 9,101
Real Estate 6,547
General Sales & Marketing 5,923
Business/Managerial Economics 5,667
Specialized Sales, Merchandising & Marketing 5,191
Other Business, Management & Marketing 4,822
Construction Management 3,846
Insurance 1,809
Taxation 1,547
Business/Corporate Communications 1,029
Telecommunications Management 55

Notes and References

*These averages are for the top 25 schools only.

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Amit Savargaonkar.

More about our data sources and methodologies.

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