2023 Best Value Business, Management & Marketing Bachelor's Degree Schools in the Great Lakes Region
Highlighting Quality Schools With More Affordable Pricing
Finding the Best Business, Management & Marketing Bachelor's Degree School for You
In 2020-2021, 862,104 degrees and certificates were awarded to business, management and marketing students, making the major the most popular in the country.
It's not easy to decide which program to enroll in when you have so many options available. With more and more schools offering online options, you could even register for a great program on the other side of the country. On top of that, there are a considerable number of trade schools that offer fast-track entry to many fields.
To assist you in seeing some of the education options that are available to you, Course Advisor has created its Best Value Business, Management & Marketing Bachelor's Degree Schools in the Great Lakes Region ranking. Our analysis looked at 181 schools in the Great Lakes Region to see which bachelor's degree programs offered the best value experiences for business, management and marketing students with the aim of identifying those quality schools that are more affordable than some of their counterparts.
Our ranking of value is based on the quality of a program as defined in our per sticker price dollar. Specifically, our score for quality is discounted by the published tuition and fees charged by the given college. This gives the cost per unit of quality for each college. The more quality your dollar buys, the better the value.
In our regional and nationwide rankings, out-of-state tution and fees are used in our calculations. For statewide rankings, we use average in-state tuition and fees.
Top 25 Best Great Lakes Region Schools for Affordable Quality for a Bachelor's in Business, Management & Marketing
Our 2023 rankings named Franklin University the best value school in the Great Lakes Region for business, management and marketing students working on their bachelor’s degree. Located in the large city of Columbus, Franklin University is a private not-for-profit college with a medium-sized student population.
Out-of-state tuition fees for undergraduate students at Franklin University are $9,577 per year.
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You’ll be in good company if you decide to attend Trine University-Regional/Non-Traditional Campuses. It ranked #2 on our 2023 Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. Located in the city of Fort Wayne, Trine is a private not-for-profit college with a small student population.
Trine undergraduate students pay an average of $9,576 in tuition and fees each year.
Trine also claimed a spot on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. It’s in the top 10% of all schools in this category.
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You’ll join some of the best and brightest minds around you if you attend Indiana Institute of Technology - College of Professional Studies. The school came in at #3 on this year’s Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. Located in the city of Fort-Wayne, Indiana Tech - CPS is a private not-for-profit school with a small student population.
Indiana Tech - CPS undergraduate students pay an average of $10,224 in tuition and fees each year.
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You’ll be in good company if you decide to attend Indiana Wesleyan University - National & Global. It ranked #4 on our 2023 Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. IWU is a large private not-for-profit school located in the rural area of Marion.
Out-of-state tuition fees for undergraduate students at IWU are $9,239 per year.
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You’ll be in good company if you decide to attend Central Michigan University. It ranked #5 on our 2023 Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. Located in the town of Mount Pleasant, Central Michigan is a public school with a large student population.
The average tuition and fees for an out-of-state undergraduate student at Central Michigan are $13,094 a year.
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Southern Illinois University Edwardsville landed the #6 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. Located in the suburb of Edwardsville, SIUE is a public school with a fairly large student population.
The average tuition and fees for an out-of-state undergraduate student at SIUE are $11,496 a year.
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Baker College did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #7 on the list. Located in the town of Owosso, Baker College is a private not-for-profit school with a small student population.
The average tuition and fees for an out-of-state undergraduate student at Baker College are $12,420 a year.
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Western Illinois University ranked #8 on this year’s Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. WIU is a moderately-sized public school located in the town of Macomb.
The average tuition and fees for an out-of-state undergraduate student at WIU are $13,297 a year.
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University of Wisconsin - Eau Claire ranked #9 on this year’s Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. UW - Eau Claire is a large public school located in the small city of Eau Claire.
UW - Eau Claire undergraduate students pay an average of $17,149 in tuition and fees each year.
On top of its placing in our value ranking, UW - Eau Claire also did well on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. It’s in the top 15% of all schools reviewed in this analysis.
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University of Northwestern Ohio came in at #10 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region ranking. Located in the suburb of Lima, University of Northwestern Ohio is a private not-for-profit college with a small student population.
The average tuition and fees for an out-of-state undergraduate student at University of Northwestern Ohio are $11,619 a year.
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Northern Illinois University did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #11 on the list. Located in the suburb of Dekalb, NIU is a public school with a large student population.
NIU undergraduate students pay an average of $14,738 in tuition and fees each year.
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With a ranking of #12, National Louis University did quite well on this year’s best value schools for business, management and marketing students working on their bachelor’s degree. Located in the large city of Chicago, NLU is a private not-for-profit school with a moderately-sized student population.
Out-of-state tuition fees for undergraduate students at NLU are $14,169 per year.
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With a ranking of #12, Herzing University - Madison did quite well on this year’s best value schools for business, management and marketing students working on their bachelor’s degree. Located in the city of Madison, Herzing University - Madison is a private not-for-profit college with a small student population.
Out-of-state tuition fees for undergraduate students at Herzing University - Madison are $14,200 per year.
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University of Akron Main Campus ranked #14 on this year’s Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. University of Akron Main Campus is a fairly large public school located in the city of Akron.
The average tuition and fees for an out-of-state undergraduate student at University of Akron Main Campus are $11,880 a year.
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DeVry University - Illinois did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #15 on the list. Located in the medium-sized city of Chicago, DeVry University - Illinois is a private for-profit college with a fairly large student population.
DeVry University - Illinois undergraduate students pay an average of $15,032 in tuition and fees each year.
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With a ranking of #16, Ferris State University did quite well on this year’s best value schools for business, management and marketing students working on their bachelor’s degree. Located in the town of Big Rapids, Ferris is a public college with a large student population.
Out-of-state tuition fees for undergraduate students at Ferris are $13,188 per year.
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Youngstown State University did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #17 on the list. Youngstown State University is a fairly large public school located in the small city of Youngstown.
The average tuition and fees for an out-of-state undergraduate student at Youngstown State University are $9,732 a year.
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University of Wisconsin - Oshkosh came in at #18 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region ranking. Located in the city of Oshkosh, UW Oshkosh is a public college with a large student population.
The average tuition and fees for an out-of-state undergraduate student at UW Oshkosh are $15,306 a year.
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Walsh College did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #19 on the list. Located in the small city of Troy, Walsh is a private not-for-profit college with a small student population.
The average tuition and fees for an out-of-state undergraduate student at Walsh are $20,310 a year.
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With a ranking of #20, University of Wisconsin - Whitewater did quite well on this year’s best value schools for business, management and marketing students working on their bachelor’s degree. Located in the distant town of Whitewater, UW - Whitewater is a public school with a fairly large student population.
The average tuition and fees for an out-of-state undergraduate student at UW - Whitewater are $16,602 a year.
As a testament to the quality of education it offers, UW - Whitewater also is in the top 20% of our Best Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region ranking.
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With a ranking of #21, University of Wisconsin - Platteville did quite well on this year’s best value schools for business, management and marketing students working on their bachelor’s degree. UW - Platteville is a medium-sized public school located in the distant town of Platteville.
UW - Platteville undergraduate students pay an average of $16,483 in tuition and fees each year.
In addition to its great value ranking, UW - Platteville is in the top 10% of all schools on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list.
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University of Wisconsin - Stout landed the #22 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. Located in the town of Menomonie, UW - Stout is a public school with a moderately-sized student population.
The average tuition and fees for an out-of-state undergraduate student at UW - Stout are $17,820 a year.
UW - Stout excels when it comes to quality. It’s ranked in the top 10% of all schools on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list.
Full Business, Management & Marketing at University of Wisconsin - Stout Report
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DeVry University - Ohio ranked #23 on this year’s Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. DeVry University - Ohio is a small private for-profit school located in the large city of Columbus.
The average tuition and fees for an out-of-state undergraduate student at DeVry University - Ohio are $15,032 a year.
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University of Wisconsin - La Crosse came in at #24 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region ranking. Located in the small city of La Crosse, UW - La Crosse is a public college with a fairly large student population.
Out-of-state tuition fees for undergraduate students at UW - La Crosse are $18,014 per year.
UW - La Crosse excels when it comes to quality. It’s ranked in the top 10% of all schools on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list.
Full Business, Management & Marketing at University of Wisconsin - La Crosse Report
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Purdue University Global ranked #25 on this year’s Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. Located in the small city of Indianapolis, Purdue University Global is a public college with a very large student population.
Out-of-state tuition fees for undergraduate students at Purdue University Global are $14,436 per year.
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Honorable Mentions
These are some additional schools worth mentioning that are also great but just didn't quite make the cut to earn our top Best Value Business, Management & Marketing Bachelor's Degree Schools in the Great Lakes Region award.
| Rank | College | Location |
|---|---|---|
| 28 | Western Michigan University | Kalamazoo, MI |
| 29 | Southern Illinois University Carbondale | Carbondale, IL |
| 30 | University of Wisconsin - Stevens Point | Stevens Point, WI |
| 31 | Eastern Illinois University | Charleston, IL |
| 32 | Grand Valley State University | Allendale, MI |
| 33 | Ohio Christian University | Circleville, OH |
| 34 | Lake Superior State University | Sault Ste Marie, MI |
| 35 | Eastern Michigan University | Ypsilanti, MI |
| 36 | Lincoln College | Lincoln, IL |
Best Business, Management & Marketing Colleges by State
Explore the best business, management and marketing schools for a specific state in the Great Lakes region.
| State | Degrees Awarded |
|---|---|
| Indiana | 18,882 |
| Michigan | 20,858 |
| Ohio | 25,288 |
| Illinois | 29,314 |
| Wisconsin | 13,275 |
More Business, Management & Marketing Rankings in the Great Lakes Region
Majors Related to Business, Management & Marketing
Business, Management & Marketing Majors to Study
| Major | Annual Graduates |
|---|---|
| Business Administration & Management | 416,590 |
| Accounting | 99,265 |
| Finance & Financial Management | 57,778 |
| General Business/Commerce | 56,042 |
| Marketing | 52,916 |
| Management Sciences & Quantitative Methods | 43,382 |
| Human Resource Management | 28,787 |
| Business Support & Assistant Services | 19,119 |
| Hospitality Management | 17,689 |
| Management Information Systems | 13,680 |
| Entrepreneurial Studies | 11,319 |
| International Business | 9,101 |
| Real Estate | 6,547 |
| General Sales & Marketing | 5,923 |
| Business/Managerial Economics | 5,667 |
| Specialized Sales, Merchandising & Marketing | 5,191 |
| Other Business, Management & Marketing | 4,822 |
| Construction Management | 3,846 |
| Insurance | 1,809 |
| Taxation | 1,547 |
| Business/Corporate Communications | 1,029 |
| Telecommunications Management | 55 |
Notes and References
*These averages are for the top 25 schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
- Credit for the banner image above goes to Amit Savargaonkar.
More about our data sources and methodologies.
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