2023 Best Value Business, Management & Marketing Bachelor's Degree Schools in the Great Lakes Region
Highlighting Quality Schools With More Affordable Pricing
Finding the Best Business, Management & Marketing Bachelor's Degree School for You
In 2020-2021, 862,104 degrees and certificates were awarded to business, management and marketing students, making the major the most popular in the country.
It's not easy to decide which program to enroll in when you have so many options available. With more and more schools offering online options, you could even register for a great program on the other side of the country. On top of that, there are a considerable number of trade schools that offer fast-track entry to many fields.
To assist you in seeing some of the education options that are available to you, Course Advisor has created its Best Value Business, Management & Marketing Bachelor's Degree Schools in the Great Lakes Region ranking. Our analysis looked at 181 schools in the Great Lakes Region to see which bachelor's degree programs offered the best value experiences for business, management and marketing students with the aim of identifying those quality schools that are more affordable than some of their counterparts.
Our ranking of value is based on the quality of a program as defined in our per sticker price dollar. Specifically, our score for quality is discounted by the published tuition and fees charged by the given college. This gives the cost per unit of quality for each college. The more quality your dollar buys, the better the value.
In our regional and nationwide rankings, out-of-state tution and fees are used in our calculations. For statewide rankings, we use average in-state tuition and fees.
Top 25 Best Great Lakes Region Schools for Affordable Quality for a Bachelor's in Business, Management & Marketing
Our 2023 rankings named Franklin University the best value school in the Great Lakes Region for business, management and marketing students working on their bachelor’s degree. Located in the city of Columbus, Franklin University is a private not-for-profit college with a moderately-sized student population.
Franklin University undergraduate students pay an average of $9,577 in tuition and fees each year.
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You’ll be in good company if you decide to attend Trine University-Regional/Non-Traditional Campuses. It ranked #2 on our 2023 Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. Located in the city of Fort Wayne, Trine is a private not-for-profit school with a small student population.
Trine undergraduate students pay an average of $9,576 in tuition and fees each year.
In addition to its great value ranking, Trine is in the top 10% of all schools on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list.
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Out of the 181 schools in the Great Lakes Region that were part of this year’s ranking, Indiana Institute of Technology - College of Professional Studies landed the # 3 spot on the list. Located in the large city of Fort-Wayne, Indiana Tech - CPS is a private not-for-profit school with a small student population.
Out-of-state tuition fees for undergraduate students at Indiana Tech - CPS are $10,224 per year.
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A rank of #4 on this year’s list means Indiana Wesleyan University - National & Global is a great value for business, management and marketing students working on their bachelor’s degree. IWU is a large private not-for-profit school located in the rural area of Marion.
The average tuition and fees for an out-of-state undergraduate student at IWU are $9,239 a year.
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Out of the 181 schools in the Great Lakes Region that were part of this year’s ranking, Central Michigan University landed the # 5 spot on the list. Located in the town of Mount Pleasant, Central Michigan is a public school with a fairly large student population.
The average tuition and fees for an out-of-state undergraduate student at Central Michigan are $13,094 a year.
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Southern Illinois University Edwardsville ranked #6 on this year’s Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. Located in the large suburb of Edwardsville, SIUE is a public school with a fairly large student population.
The average tuition and fees for an out-of-state undergraduate student at SIUE are $11,496 a year.
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Baker College ranked #7 on this year’s Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. Located in the distant town of Owosso, Baker College is a private not-for-profit college with a small student population.
Out-of-state tuition fees for undergraduate students at Baker College are $12,420 per year.
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Western Illinois University came in at #8 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region ranking. WIU is a medium-sized public school located in the remote town of Macomb.
Out-of-state tuition fees for undergraduate students at WIU are $13,297 per year.
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University of Wisconsin - Eau Claire did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #9 on the list. UW - Eau Claire is a fairly large public school located in the city of Eau Claire.
Out-of-state tuition fees for undergraduate students at UW - Eau Claire are $17,149 per year.
On top of its placing in our value ranking, UW - Eau Claire also did well on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. It’s in the top 15% of all schools reviewed in this analysis.
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University of Northwestern Ohio did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #10 on the list. Located in the suburb of Lima, University of Northwestern Ohio is a private not-for-profit school with a small student population.
The average tuition and fees for an out-of-state undergraduate student at University of Northwestern Ohio are $11,619 a year.
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Northern Illinois University landed the #11 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. Located in the suburb of Dekalb, NIU is a public college with a fairly large student population.
Out-of-state tuition fees for undergraduate students at NIU are $14,738 per year.
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National Louis University ranked #12 on this year’s Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. Located in the city of Chicago, NLU is a private not-for-profit school with a moderately-sized student population.
NLU undergraduate students pay an average of $14,169 in tuition and fees each year.
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Herzing University - Madison ranked #12 on this year’s Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. Located in the large city of Madison, Herzing University - Madison is a private not-for-profit school with a small student population.
Herzing University - Madison undergraduate students pay an average of $14,200 in tuition and fees each year.
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University of Akron Main Campus landed the #14 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. University of Akron Main Campus is a large public school located in the city of Akron.
University of Akron Main Campus undergraduate students pay an average of $11,880 in tuition and fees each year.
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DeVry University - Illinois landed the #15 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. Located in the medium-sized city of Chicago, DeVry University - Illinois is a private for-profit school with a fairly large student population.
Out-of-state tuition fees for undergraduate students at DeVry University - Illinois are $15,032 per year.
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Ferris State University came in at #16 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region ranking. Located in the distant town of Big Rapids, Ferris is a public college with a large student population.
Out-of-state tuition fees for undergraduate students at Ferris are $13,188 per year.
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Youngstown State University came in at #17 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region ranking. Youngstown State University is a fairly large public school located in the small city of Youngstown.
The average tuition and fees for an out-of-state undergraduate student at Youngstown State University are $9,732 a year.
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University of Wisconsin - Oshkosh did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #18 on the list. Located in the small city of Oshkosh, UW Oshkosh is a public college with a large student population.
UW Oshkosh undergraduate students pay an average of $15,306 in tuition and fees each year.
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Walsh College came in at #19 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region ranking. Located in the city of Troy, Walsh is a private not-for-profit college with a small student population.
Walsh undergraduate students pay an average of $20,310 in tuition and fees each year.
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University of Wisconsin - Whitewater did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #20 on the list. Located in the town of Whitewater, UW - Whitewater is a public school with a fairly large student population.
UW - Whitewater undergraduate students pay an average of $16,602 in tuition and fees each year.
UW - Whitewater excels when it comes to quality. It’s ranked in the top 20% of all schools on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list.
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University of Wisconsin - Platteville did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #21 on the list. UW - Platteville is a moderately-sized public school located in the distant town of Platteville.
Out-of-state tuition fees for undergraduate students at UW - Platteville are $16,483 per year.
On top of its placing in our value ranking, UW - Platteville also did well on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. It’s in the top 10% of all schools reviewed in this analysis.
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With a ranking of #22, University of Wisconsin - Stout did quite well on this year’s best value schools for business, management and marketing students working on their bachelor’s degree. Located in the town of Menomonie, UW - Stout is a public school with a moderately-sized student population.
The average tuition and fees for an out-of-state undergraduate student at UW - Stout are $17,820 a year.
On top of its placing in our value ranking, UW - Stout also did well on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. It’s in the top 10% of all schools reviewed in this analysis.
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With a ranking of #23, DeVry University - Ohio did quite well on this year’s best value schools for business, management and marketing students working on their bachelor’s degree. DeVry University - Ohio is a fairly small private for-profit school located in the city of Columbus.
The average tuition and fees for an out-of-state undergraduate student at DeVry University - Ohio are $15,032 a year.
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University of Wisconsin - La Crosse ranked #24 on this year’s Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list. Located in the small city of La Crosse, UW - La Crosse is a public school with a fairly large student population.
Out-of-state tuition fees for undergraduate students at UW - La Crosse are $18,014 per year.
In addition to its great value ranking, UW - La Crosse is in the top 10% of all schools on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Great Lakes Region list.
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Purdue University Global landed the #25 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. Located in the city of Indianapolis, Purdue University Global is a public college with a fairly large student population.
Out-of-state tuition fees for undergraduate students at Purdue University Global are $14,436 per year.
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Honorable Mentions
These are some additional schools worth mentioning that are also great but just didn't quite make the cut to earn our top Best Value Business, Management & Marketing Bachelor's Degree Schools in the Great Lakes Region award.
| Rank | College | Location |
|---|---|---|
| 28 | Western Michigan University | Kalamazoo, MI |
| 29 | Southern Illinois University Carbondale | Carbondale, IL |
| 30 | University of Wisconsin - Stevens Point | Stevens Point, WI |
| 31 | Eastern Illinois University | Charleston, IL |
| 32 | Grand Valley State University | Allendale, MI |
| 33 | Ohio Christian University | Circleville, OH |
| 34 | Lake Superior State University | Sault Ste Marie, MI |
| 35 | Eastern Michigan University | Ypsilanti, MI |
| 36 | Lincoln College | Lincoln, IL |
Best Business, Management & Marketing Colleges by State
Explore the best business, management and marketing colleges for a specific state in the Great Lakes region.
| State | Degrees Awarded |
|---|---|
| Indiana | 18,882 |
| Michigan | 20,858 |
| Ohio | 25,288 |
| Illinois | 29,314 |
| Wisconsin | 13,275 |
More Business, Management & Marketing Rankings in the Great Lakes Region
Majors Related to Business, Management & Marketing
Business, Management & Marketing Majors to Study
| Major | Annual Graduates |
|---|---|
| Business Administration & Management | 416,590 |
| Accounting | 99,265 |
| Finance & Financial Management | 57,778 |
| General Business/Commerce | 56,042 |
| Marketing | 52,916 |
| Management Sciences & Quantitative Methods | 43,382 |
| Human Resource Management | 28,787 |
| Business Support & Assistant Services | 19,119 |
| Hospitality Management | 17,689 |
| Management Information Systems | 13,680 |
| Entrepreneurial Studies | 11,319 |
| International Business | 9,101 |
| Real Estate | 6,547 |
| General Sales & Marketing | 5,923 |
| Business/Managerial Economics | 5,667 |
| Specialized Sales, Merchandising & Marketing | 5,191 |
| Other Business, Management & Marketing | 4,822 |
| Construction Management | 3,846 |
| Insurance | 1,809 |
| Taxation | 1,547 |
| Business/Corporate Communications | 1,029 |
| Telecommunications Management | 55 |
Notes and References
*These averages are for the top 25 schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
- Credit for the banner image above goes to Amit Savargaonkar.
More about our data sources and methodologies.
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