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Best Value Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region

2023 Best Value Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region

Highlighting Quality Schools With More Affordable Pricing

97 Colleges
$15,855 Avg Tuition & Fees*
$44,631 Avg Salary

Finding the Best Business, Management & Marketing Bachelor's Degree School for You

In 2020-2021, 862,104 degrees and certificates were awarded to business, management and marketing students, making the major the most popular in the country.

Today's students have lots of options to pick from when considering higher education opportunities. You can choose a traditional brick and mortar school, or with the growth of online education, you can attend a school half-way across the country without even leaving your house. Also there are many trade schools that offer short-term programs that open up more career options.

The Best Value Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region ranking is one of many tools that Course Advisor has developed to help you make your educational decision. Our analysis looked at 97 schools in the Southwest Region to see which bachelor's degree programs offered the best value experiences for business, management and marketing students with the aim of identifying those quality schools that are more affordable than some of their counterparts.

When determining this ranking, we place a high emphasis on the school's quality as well as its sticker price. Even though a college may be affordable, it may not offer value. Specifically, our score for quality is discounted by the published tuition and fees charged by the given college. This gives the cost per unit of quality for each college. The more quality your dollar buys, the better the value.

Our calculations use out-of-state tuition and fees in our nationwide and regional rankings. For statewide rankings, we use average in-state tuition and fees.

Top 15% Best Business, Management & Marketing Bachelor's Degree Schools

Our 2023 rankings named University of Phoenix - Arizona the best value school in the Southwest Region for business, management and marketing students working on their bachelor’s degree. Located in the large city of Tempe, UOPX - Arizona is a private for-profit college with a fairly large student population.

The average tuition and fees for an out-of-state undergraduate student at UOPX - Arizona are $9,552 a year.

UOPX - Arizona also claimed a spot on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region list. It’s in the top 10% of all schools in this category.

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The excellent bachelor’s degree programs at University of Phoenix - Texas helped the school earn the #2 place on this year’s ranking of the best value business, management and marketing schools in the Southwest Region . Located in the large city of Houston, UOPX - Texas is a private for-profit college with a fairly small student population.

Out-of-state tuition fees for undergraduate students at UOPX - Texas are $9,552 per year.

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A rank of #3 on this year’s list means Arizona State University - Skysong is a great value for business, management and marketing students working on their bachelor’s degree. ASU - Skysong is a very large public school located in the midsize city of Scottsdale.

ASU - Skysong undergraduate students pay an average of $13,092 in tuition and fees each year.

On top of its placing in our value ranking, ASU - Skysong also did well on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region list. It’s in the top 10% of all schools reviewed in this analysis.

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Out of the 97 schools in the Southwest Region that were part of this year’s ranking, Eastern New Mexico University - Main Campus landed the # 4 spot on the list. ENMU - Main Campus is a small public school located in the remote town of Portales.

ENMU - Main Campus undergraduate students pay an average of $8,568 in tuition and fees each year.

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The excellent bachelor’s degree programs at Strayer University - Texas helped the school earn the #5 place on this year’s ranking of the best value business, management and marketing schools in the Southwest Region . Located in the large city of Austin, Strayer University - Texas is a private for-profit school with a small student population.

Out-of-state tuition fees for undergraduate students at Strayer University - Texas are $13,515 per year.

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West Texas A&M University did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #6 on the list. West Texas A&M University is a moderately-sized public school located in the fringe town of Canyon.

Out-of-state tuition fees for undergraduate students at West Texas A&M University are $11,208 per year.

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With a ranking of #7, Oklahoma Panhandle State University did quite well on this year’s best value schools for business, management and marketing students working on their bachelor’s degree. Located in the rural area of Goodwell, OPSU is a public college with a small student population.

The average tuition and fees for an out-of-state undergraduate student at OPSU are $8,234 a year.

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DeVry University - Texas landed the #8 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. Located in the large city of Irving, DeVry University - Texas is a private for-profit college with a small student population.

The average tuition and fees for an out-of-state undergraduate student at DeVry University - Texas are $15,032 a year.

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DeVry University - Arizona came in at #9 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region ranking. DeVry University - Arizona is a fairly small private for-profit school located in the city of Phoenix.

The average tuition and fees for an out-of-state undergraduate student at DeVry University - Arizona are $15,032 a year.

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#10

Grand Canyon University

Phoenix, AZ

Grand Canyon University did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #10 on the list. Located in the city of Phoenix, Grand Canyon University is a private for-profit college with a fairly large student population.

The average tuition and fees for an out-of-state undergraduate student at Grand Canyon University are $17,189 a year.

Grand Canyon University excels when it comes to quality. It’s ranked in the top 15% of all schools on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region list.

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#11

MSU Texas

Wichita Falls, TX

MSU Texas did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #11 on the list. MSU Texas is a moderately-sized public school located in the city of Wichita Falls.

MSU Texas undergraduate students pay an average of $11,726 in tuition and fees each year.

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Southwestern Oklahoma State University landed the #12 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. Located in the remote town of Weatherford, SWOSU is a public school with a small student population.

Out-of-state tuition fees for undergraduate students at SWOSU are $15,023 per year.

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University of Houston - Downtown landed the #13 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. UH Downtown is a fairly large public school located in the city of Houston.

The average tuition and fees for an out-of-state undergraduate student at UH Downtown are $17,196 a year.

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Ottawa University - Phoenix landed the #13 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. Ottawa University - Phoenix is a fairly small private not-for-profit school located in the city of Phoenix.

Ottawa University - Phoenix undergraduate students pay an average of $13,281 in tuition and fees each year.

In addition to its great value ranking, Ottawa University - Phoenix is in the top 10% of all schools on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region list.

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Honorable Mentions

These are some additional schools worth mentioning that are also great but just didn't quite make the cut to earn our top Best Value Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region award.

Rank College Location
15 American InterContinental University - Online Schaumburg, IL
16 Wayland Baptist University Plainview, TX
17 Texas A & M University - Central Texas Killeen, TX
18 Oklahoma State University - Main Campus Stillwater, OK
19 Tarleton State University Stephenville, TX
19 University of Houston Houston, TX

Best Business, Management & Marketing Colleges by State

Explore the best business, management and marketing colleges for a specific state in the Southwest region.

State Degrees Awarded
Arizona 27,341
Texas 52,072
New Mexico 2,360
Oklahoma 7,959

Business, Management & Marketing Majors to Study

Major Annual Graduates
Business Administration & Management 416,590
Accounting 99,265
Finance & Financial Management 57,778
General Business/Commerce 56,042
Marketing 52,916
Management Sciences & Quantitative Methods 43,382
Human Resource Management 28,787
Business Support & Assistant Services 19,119
Hospitality Management 17,689
Management Information Systems 13,680
Entrepreneurial Studies 11,319
International Business 9,101
Real Estate 6,547
General Sales & Marketing 5,923
Business/Managerial Economics 5,667
Specialized Sales, Merchandising & Marketing 5,191
Other Business, Management & Marketing 4,822
Construction Management 3,846
Insurance 1,809
Taxation 1,547
Business/Corporate Communications 1,029
Telecommunications Management 55

Notes and References

*These averages are for the top 25 schools only.

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Amit Savargaonkar.

More about our data sources and methodologies.

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