2023 Best Value Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region
Highlighting Quality Schools With More Affordable Pricing
Finding the Best Business, Management & Marketing Bachelor's Degree School for You
In 2020-2021, 862,104 degrees and certificates were awarded to business, management and marketing students, making the major the most popular in the country.
Today's students have lots of options to pick from when considering higher education opportunities. You can choose a traditional brick and mortar school, or with the growth of online education, you can attend a school half-way across the country without even leaving your house. Also there are many trade schools that offer short-term programs that open up more career options.
The Best Value Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region ranking is one of many tools that Course Advisor has developed to help you make your educational decision. Our analysis looked at 97 schools in the Southwest Region to see which bachelor's degree programs offered the best value experiences for business, management and marketing students with the aim of identifying those quality schools that are more affordable than some of their counterparts.
When determining this ranking, we place a high emphasis on the school's quality as well as its sticker price. Even though a college may be affordable, it may not offer value. Specifically, our score for quality is discounted by the published tuition and fees charged by the given college. This gives the cost per unit of quality for each college. The more quality your dollar buys, the better the value.
Our calculations use out-of-state tuition and fees in our nationwide and regional rankings. For statewide rankings, we use average in-state tuition and fees.
Top 15% Best Business, Management & Marketing Bachelor's Degree Schools
Our 2023 rankings named University of Phoenix - Arizona the best value school in the Southwest Region for business, management and marketing students working on their bachelor’s degree. Located in the large city of Tempe, UOPX - Arizona is a private for-profit college with a fairly large student population.
Out-of-state tuition fees for undergraduate students at UOPX - Arizona are $9,552 per year.
As a testament to the quality of education it offers, UOPX - Arizona also is in the top 10% of our Best Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region ranking.
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The excellent bachelor’s degree programs at University of Phoenix - Texas helped the school earn the #2 place on this year’s ranking of the best value business, management and marketing schools in the Southwest Region . Located in the large city of Houston, UOPX - Texas is a private for-profit college with a fairly small student population.
Out-of-state tuition fees for undergraduate students at UOPX - Texas are $9,552 per year.
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The excellent bachelor’s degree programs at Arizona State University - Skysong helped the school earn the #3 place on this year’s ranking of the best value business, management and marketing schools in the Southwest Region . ASU - Skysong is a very large public school located in the medium-sized city of Scottsdale.
Out-of-state tuition fees for undergraduate students at ASU - Skysong are $13,092 per year.
As a testament to the quality of education it offers, ASU - Skysong also is in the top 10% of our Best Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region ranking.
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Out of the 97 schools in the Southwest Region that were part of this year’s ranking, Eastern New Mexico University - Main Campus landed the # 4 spot on the list. ENMU - Main Campus is a small public school located in the town of Portales.
ENMU - Main Campus undergraduate students pay an average of $8,568 in tuition and fees each year.
Full Business, Management & Marketing at Eastern New Mexico University - Main Campus Report
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Out of the 97 schools in the Southwest Region that were part of this year’s ranking, Strayer University - Texas landed the # 5 spot on the list. Located in the city of Austin, Strayer University - Texas is a private for-profit school with a small student population.
Strayer University - Texas undergraduate students pay an average of $13,515 in tuition and fees each year.
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West Texas A&M University came in at #6 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region ranking. West Texas A&M University is a medium-sized public school located in the town of Canyon.
Out-of-state tuition fees for undergraduate students at West Texas A&M University are $11,208 per year.
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Oklahoma Panhandle State University did quite well in this year’s ranking of the best places for business, management and marketing students to get a bachelor’s degree. It came in at #7 on the list. Located in the rural area of Goodwell, OPSU is a public college with a small student population.
Out-of-state tuition fees for undergraduate students at OPSU are $8,234 per year.
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With a ranking of #8, DeVry University - Texas did quite well on this year’s best value schools for business, management and marketing students working on their bachelor’s degree. Located in the city of Irving, DeVry University - Texas is a private for-profit college with a fairly small student population.
The average tuition and fees for an out-of-state undergraduate student at DeVry University - Texas are $15,032 a year.
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DeVry University - Arizona came in at #9 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region ranking. DeVry University - Arizona is a fairly small private for-profit school located in the large city of Phoenix.
Out-of-state tuition fees for undergraduate students at DeVry University - Arizona are $15,032 per year.
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Grand Canyon University came in at #10 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region ranking. Located in the large city of Phoenix, Grand Canyon University is a private for-profit school with a fairly large student population.
Out-of-state tuition fees for undergraduate students at Grand Canyon University are $17,189 per year.
Grand Canyon University also claimed a spot on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region list. It’s in the top 15% of all schools in this category.
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MSU Texas landed the #11 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. MSU Texas is a moderately-sized public school located in the midsize city of Wichita Falls.
Out-of-state tuition fees for undergraduate students at MSU Texas are $11,726 per year.
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With a ranking of #12, Southwestern Oklahoma State University did quite well on this year’s best value schools for business, management and marketing students working on their bachelor’s degree. Located in the town of Weatherford, SWOSU is a public school with a small student population.
SWOSU undergraduate students pay an average of $15,023 in tuition and fees each year.
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University of Houston - Downtown came in at #13 in this year’s edition of the Best Value Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region ranking. UH Downtown is a large public school located in the city of Houston.
The average tuition and fees for an out-of-state undergraduate student at UH Downtown are $17,196 a year.
Full Business, Management & Marketing at University of Houston - Downtown Report
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Ottawa University - Phoenix landed the #13 spot in the 2023 rankings for the best value bachelor’s degree business, management and marketing programs. Ottawa University - Phoenix is a fairly small private not-for-profit school located in the city of Phoenix.
The average tuition and fees for an out-of-state undergraduate student at Ottawa University - Phoenix are $13,281 a year.
In addition to its great value ranking, Ottawa University - Phoenix is in the top 10% of all schools on our Best Business, Management & Marketing Bachelor’s Degree Schools in the Southwest Region list.
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These are some additional schools worth mentioning that are also great but just didn't quite make the cut to earn our top Best Value Business, Management & Marketing Bachelor's Degree Schools in the Southwest Region award.
| Rank | College | Location |
|---|---|---|
| 15 | American InterContinental University - Online | Schaumburg, IL |
| 16 | Wayland Baptist University | Plainview, TX |
| 17 | Texas A & M University - Central Texas | Killeen, TX |
| 18 | Oklahoma State University - Main Campus | Stillwater, OK |
| 19 | Tarleton State University | Stephenville, TX |
| 19 | University of Houston | Houston, TX |
Best Business, Management & Marketing Colleges by State
Explore the best business, management and marketing colleges for a specific state in the Southwest region.
| State | Degrees Awarded |
|---|---|
| Arizona | 27,341 |
| Texas | 52,072 |
| New Mexico | 2,360 |
| Oklahoma | 7,959 |
More Business, Management & Marketing Rankings in the Southwest Region
Majors Related to Business, Management & Marketing
Business, Management & Marketing Majors to Study
| Major | Annual Graduates |
|---|---|
| Business Administration & Management | 416,590 |
| Accounting | 99,265 |
| Finance & Financial Management | 57,778 |
| General Business/Commerce | 56,042 |
| Marketing | 52,916 |
| Management Sciences & Quantitative Methods | 43,382 |
| Human Resource Management | 28,787 |
| Business Support & Assistant Services | 19,119 |
| Hospitality Management | 17,689 |
| Management Information Systems | 13,680 |
| Entrepreneurial Studies | 11,319 |
| International Business | 9,101 |
| Real Estate | 6,547 |
| General Sales & Marketing | 5,923 |
| Business/Managerial Economics | 5,667 |
| Specialized Sales, Merchandising & Marketing | 5,191 |
| Other Business, Management & Marketing | 4,822 |
| Construction Management | 3,846 |
| Insurance | 1,809 |
| Taxation | 1,547 |
| Business/Corporate Communications | 1,029 |
| Telecommunications Management | 55 |
Notes and References
*These averages are for the top 25 schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
- Credit for the banner image above goes to Amit Savargaonkar.
More about our data sources and methodologies.