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Other Business & Marketing Major

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Other Business & Marketing

3,588 Bachelor's Degrees Annually
1,103 Master's Degrees Annually
#95 in Popularity

Types of Degrees Other Business & Marketing Majors Are Getting

The following table lists how many Other business, management and marketing graduations there were in 2018-2019 for each degree level.

Education Level Number of Grads
Bachelor’s Degree 3,588
Master’s Degree 1,103
Basic Certificate 437
Associate’s Degree 375
Undergraduate Certificate 194
Graduate Certificate 110
Doctor’s Degree 27

Who Is Getting a Bachelor’s Degree in Other Business & Marketing?

3,588 Bachelor's Degrees Annually
46% Percent Women
27% Percent Racial-Ethnic Minorities*
This is a less frequently chosen undergraduate major. Only 3,588 students graduated with a bachelor’s degree in Other business, management and marketing in 2019, making it rank #95 in popularity. According to recent stats this major attracts about equal numbers of men and women. Roughly 46% of the graduates are women, and 54% are men.

Racial-Ethnic Diversity

At the countrywide level, the racial-ethnic distribution of other business majors is as follows:

Racial-Ethnic Diversity of Other Business Students with Bachelor's Degrees
Race/Ethnicity Number of Grads
Asian 140
Black or African American 256
Hispanic or Latino 430
White 1,795
International Students 741
Other Races/Ethnicities 226

Geographic Diversity

Americans aren’t the only ones with an interest in Other Business. About 20.7% of those with this major are international students. The most popular countries for students from outside the country are:

  • China
  • South Korea
  • Saudi Arabia
  • Canada
  • India

Bachelor’s Degree Starting Salary

The U.S. Department of Education found that students who graduated in 2015-2017 with a bachelor’s degree in Other business, management and marketing made a median starting salary of $39,500 per year. During this timeframe, most salaries fell between $33,950 (25th percentile) and $48,300 (75th percentile).


It is possible that some of these people may have taken positions that were not related to other business.

Online Other Business & Marketing Programs

In the 2018-2019 academic year, 228 schools offered some type of Other business, management and marketing program. The following table lists the number of programs by degree level, along with how many schools offered online courses in the field.

Degree Level Colleges Offering Programs Colleges Offering Online Classes
Certificate (Less Than 1 Year) 30 4
Certificate (1-2 years) 16 5
Certificate (2-4 Years) 3 0
Associate’s Degree 36 11
Bachelor’s Degree 23 8
Post-Baccalaureate 30 4
Master’s Degree 61 23
Post-Master’s 7 0
Doctor’s Degree (Research) 6 1
Doctor’s Degree (Professional Practice) 1 1
Doctor’s Degree (Other) 0 0

You may also be interested in one of the following majors related to other business.

Major Number of Grads
Business Administration & Management 410,147
Accounting 105,123
General Business/Commerce 58,451
Finance & Financial Management 56,186
Marketing 51,241
Human Resource Management 26,823
Management Sciences & Quantitative Methods 23,738
Business Support & Assistant Services 19,483
Hospitality Management 19,042
Management Information Systems 14,747
Entrepreneurial Studies 10,427
International Business 10,181
Business/Managerial Economics 6,345
Specialized Sales, Merchandising & Marketing 5,873
General Sales & Marketing 5,734
Real Estate 5,700
Construction Management 3,664
Insurance 2,218
Taxation 1,783
Business/Corporate Communications 968
Telecommunications Management 71


*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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