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Best Value Marketing Master's Degree Schools

2023 Best Value Marketing Master's Degree Schools

Highlighting Quality Schools With More Affordable Pricing

107 Colleges
$10,954 Avg Tuition & Fees*
$57,482 Avg Salary

Finding the Best Marketing Master's Degree School for You

Marketing is the #17 most popular major in the country with 52,916 degrees and certificates awarded in 2020-2021.

There are so many programs in today's world that it can tough to figure out which one is the right one for you. Along with traditional schools that require in-person attendence, you can attend one of many reputable online schools. Some programs even offer a hybrid experience. Alternatively, you may choose a trade school that prepares you to enter the workforce with knowledge in a specific field.

The Best Value Marketing Master's Degree Schools ranking is one of many tools that Course Advisor has developed to help you make your educational decision. Our analysis looked at 107 schools in the United States to see which master's degree programs offered the best value experiences for marketing students with the aim of identifying those quality schools that are more affordable than some of their counterparts.

This ranking is not just a list of inexpensive schools. We also consider each school's quality, since we believe a low-quality school may not be a 'bargain' at any price. Specifically, our score for quality is discounted by the published tuition and fees charged by the given college. This gives the cost per unit of quality for each college. The more quality your dollar buys, the better the value.

For nationwide and regional rankings, we use out-of-state tuition and fees in our calculations. For statewide rankings, we use average in-state tuition and fees.

Top 15% Best Marketing Master's Degree Schools

#1

La Salle University

Philadelphia, PA

Our analysis found La Salle University to be the best value school for marketing students who want to pursue a master’s degree in the United States. Located in the large city of Philadelphia, La Salle is a private not-for-profit school with a small student population.

La Salle graduate students pay an average of $1,455 in tuition and fees each year.

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The excellent master’s degree programs at Inter American University of Puerto Rico - Ponce helped the school earn the #2 place on this year’s ranking of the best value marketing schools in the United States. Inter American University of Puerto Rico - Ponce is a small private not-for-profit school located in the medium-sized suburb of Mercedita.

Inter American University of Puerto Rico - Ponce graduate students pay an average of $3,312 in tuition and fees each year.

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#3

University of Scranton

Scranton, PA

A rank of #3 on this year’s list means University of Scranton is a great value for marketing students working on their master’s degree. Located in the small city of Scranton, University of Scranton is a private not-for-profit college with a small student population.

University of Scranton graduate students pay an average of $11,630 in tuition and fees each year.

In addition to its great value ranking, University of Scranton is in the top 10% of all schools on our Best Marketing Master’s Degree Schools list.

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#4

Xavier University

Cincinnati, OH

You’ll be in good company if you decide to attend Xavier University. It ranked #4 on our 2023 Best Value Marketing Master’s Degree Schools list. Located in the large city of Cincinnati, Xavier is a private not-for-profit college with a moderately-sized student population.

The average tuition and fees for an out-of-state graduate students at Xavier are $12,076 a year.

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You’ll be in good company if you decide to attend West Texas A&M University. It ranked #5 on our 2023 Best Value Marketing Master’s Degree Schools list. West Texas A&M University is a moderately-sized public school located in the town of Canyon.

West Texas A&M University graduate students pay an average of $8,574 in tuition and fees each year.

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Northern Illinois University ranked #6 on this year’s Best Value Marketing Master’s Degree Schools list. Located in the small suburb of Dekalb, NIU is a public college with a fairly large student population.

Out-of-state tuition fees for graduate students at NIU are $11,390 per year.

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With a ranking of #7, Southern Illinois University Edwardsville did quite well on this year’s best value schools for marketing students working on their master’s degree. Located in the large suburb of Edwardsville, SIUE is a public school with a fairly large student population.

The average tuition and fees for an out-of-state graduate students at SIUE are $9,316 a year.

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#8

Fitchburg State University

Fitchburg, MA

With a ranking of #8, Fitchburg State University did quite well on this year’s best value schools for marketing students working on their master’s degree. Located in the midsize suburb of Fitchburg, Fitchburg State is a public college with a medium-sized student population.

The average tuition and fees for an out-of-state graduate students at Fitchburg State are $6,012 a year.

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#8

Lindenwood University

Saint Charles, MO

Lindenwood University did quite well in this year’s ranking of the best places for marketing students to get a master’s degree. It came in at #8 on the list. Lindenwood University is a medium-sized private not-for-profit school located in the small city of Saint Charles.

The average tuition and fees for an out-of-state graduate students at Lindenwood University are $9,784 a year.

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Inter American University of Puerto Rico - Metro came in at #10 in this year’s edition of the Best Value Marketing Master’s Degree Schools ranking. Inter American University of Puerto Rico - Metro is a medium-sized private not-for-profit school located in the city of San Juan.

Out-of-state tuition fees for graduate students at Inter American University of Puerto Rico - Metro are $4,614 per year.

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#11

Santa Clara University

Santa Clara, CA

Santa Clara University landed the #11 spot in the 2023 rankings for the best value master’s degree marketing programs. Located in the medium-sized city of Santa Clara, SCU is a private not-for-profit school with a moderately-sized student population.

SCU graduate students pay an average of $25,170 in tuition and fees each year.

SCU also claimed a spot on our Best Marketing Master’s Degree Schools list. It’s in the top 5% of all schools in this category.

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Concordia University, Wisconsin did quite well in this year’s ranking of the best places for marketing students to get a master’s degree. It came in at #12 on the list. Concordia University, Wisconsin is a medium-sized private not-for-profit school located in the large suburb of Mequon.

Out-of-state tuition fees for graduate students at Concordia University, Wisconsin are $11,760 per year.

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#13

Saint Joseph's University

Philadelphia, PA

Saint Joseph’s University did quite well in this year’s ranking of the best places for marketing students to get a master’s degree. It came in at #13 on the list. St. Joe's is a moderately-sized private not-for-profit school located in the city of Philadelphia.

Out-of-state tuition fees for graduate students at St. Joe’s are $18,144 per year.

St. Joe’s also claimed a spot on our Best Marketing Master’s Degree Schools list. It’s in the top 10% of all schools in this category.

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Oklahoma Christian University ranked #14 on this year’s Best Value Marketing Master’s Degree Schools list. OC is a small private not-for-profit school located in the large city of Edmond.

Out-of-state tuition fees for graduate students at OC are $11,250 per year.

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#15

Universidad Metropolitana

San Juan, PR

Universidad Metropolitana did quite well in this year’s ranking of the best places for marketing students to get a master’s degree. It came in at #15 on the list. UMET is a moderately-sized private not-for-profit school located in the city of San Juan.

UMET graduate students pay an average of $3,552 in tuition and fees each year.

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University of Wisconsin - Madison landed the #16 spot in the 2023 rankings for the best value master’s degree marketing programs. UW - Madison is a fairly large public school located in the city of Madison.

The average tuition and fees for an out-of-state graduate students at UW - Madison are $25,501 a year.

UW - Madison also claimed a spot on our Best Marketing Master’s Degree Schools list. It’s in the top 5% of all schools in this category.

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Honorable Mentions

These are some additional schools worth mentioning that are also great but just didn't quite make the cut to earn our top Best Value Marketing Master's Degree Schools award.

Rank College Location
17 Fairleigh Dickinson University - Metropolitan Campus Teaneck, NJ
18 Aurora University Aurora, IL
19 Liberty University Lynchburg, VA
20 Lehigh University Bethlehem, PA
21 Walsh College Troy, MI

Marketing by Region

View the Best Value Marketing Master's Degree Schools for a specific region near you.

Region
Southeast
New England
Rocky Mountains
Plains States
Middle Atlantic
Far Western US
Southwest
Great Lakes

One of 21 majors within the area of study, marketing has other similar majors worth exploring.

Related Major Annual Graduates
Business Administration & Management 416,590
Accounting 99,265
Finance & Financial Management 57,778
General Business/Commerce 56,042
Management Sciences & Quantitative Methods 43,382

Notes and References

*These averages are for the top 25 schools only.

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Nick Youngson.

More about our data sources and methodologies.

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