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Best Value Marketing Bachelor's Degree Schools in California

2023 Best Value Marketing Bachelor's Degree Schools in California

Identifying Quality Schools at More Affordable Prices

19 Colleges
$38,805 Avg Tuition & Fees*
$41,822 Avg Salary

Finding the Best Marketing Bachelor's Degree School for You

With 1,328 degrees and certificates handed out in 2020-2021, marketing is the #77 most popular major in California.

With all the programs available today, it can be tough to choose which one is the best for you. You can choose a traditional brick and mortar school, or with the growth of online education, you can attend a school half-way across the country without even leaving your house. Also there are many trade schools that offer short-term programs that open up more career options.

The Best Value Marketing Bachelor's Degree Schools in California ranking is one of many tools that Course Advisor has developed to help you make your educational decision. Our analysis looked at 19 schools in California to see which bachelor's degree programs offered the best value experiences for marketing students with the aim of identifying those quality schools that are more affordable than some of their counterparts.

Our ranking of value is based on the quality of a program as defined in our per sticker price dollar. More specifically, we discount our quality score by the published tuition and fees charged by a school. This gives the cost per unit of quality for each college. The value is determined by how much quality your dollar buys.

In our regional and nationwide rankings, out-of-state tution and fees are used in our calculations. Average in-state tuition and fees are used for our statewide rankings.

Top 10 Best Marketing Bachelor's Degree Schools

Our analysis found California State University - Northridge to be the best value school for marketing students who want to pursue a bachelor’s degree in California. CSUN is a fairly large public school located in the large city of Northridge.

CSUN undergraduate students pay an average of $7,043 in in-state tuition and fees each year. Marketing majors at CSUN take out an average of $16,516 in student loans while working on their Bachelor's Degree.

Full Marketing at California State University - Northridge Report

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The excellent bachelor’s degree programs at University of Phoenix - California helped the school earn the #3 place on this year’s ranking of the best value marketing schools in California. Located in the city of Costa Mesa, UOPX - California is a private for-profit school with a small student population.

In-state tuition fees for undergraduate students at UOPX - California are $9,552 per year. On average, marketing graduates from UOPX - California take out $43,625 in student loans while working on their Bachelor's Degree.

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#4

Santa Clara University

Santa Clara, CA

You’ll join some of the best and brightest minds around you if you attend Santa Clara University. The school came in at #4 on this year’s Best Value Marketing Bachelor’s Degree Schools in California list. SCU is a moderately-sized private not-for-profit school located in the city of Santa Clara.

The average tuition and fees for an in-state undergraduate at SCU are $55,860 a year.

SCU excels when it comes to quality. It’s ranked in the top 10% of all schools on our Best Marketing Bachelor’s Degree Schools in California list.

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You’ll be in good company if you decide to attend The Master’s University and Seminary. It ranked #5 on our 2023 Best Value Marketing Bachelor’s Degree Schools in California list. Located in the suburb of Santa Clarita, The Master's University is a private not-for-profit college with a small student population.

The average tuition and fees for an in-state undergraduate at The Master’s University are $28,740 a year.

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#6

Loyola Marymount University

Los Angeles, CA

Loyola Marymount University did quite well in this year’s ranking of the best places for marketing students to get a bachelor’s degree. It came in at #6 on the list. Loyola Marymount is a fairly large private not-for-profit school located in the city of Los Angeles.

The average tuition and fees for an in-state undergraduate at Loyola Marymount are $53,051 a year. Marketing majors at Loyola Marymount take out an average of $21,690 in student loans while working on their Bachelor's Degree. For students who choose a 10-year repayment plan, the average monthly student loan payment is $661.

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#7

University of San Diego

San Diego, CA

University of San Diego ranked #7 on this year’s Best Value Marketing Bachelor’s Degree Schools in California list. Located in the city of San Diego, USD is a private not-for-profit college with a moderately-sized student population.

The average tuition and fees for an in-state undergraduate at USD are $52,864 a year. While working on their Bachelor's Degree, marketing majors at USD accumulate an average of around $21,139 in student debt. This translates to an average monthly loan payment of $1,127, based on a 10-year repayment plan.

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Fresno Pacific University landed the #7 spot in the 2023 rankings for the best value bachelor’s degree marketing programs. Fresno Pacific is a small private not-for-profit school located in the large city of Fresno.

The average tuition and fees for an in-state undergraduate at Fresno Pacific are $33,452 a year.

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#9

University of San Francisco

San Francisco, CA

University of San Francisco came in at #9 in this year’s edition of the Best Value Marketing Bachelor’s Degree Schools in California ranking. USFCA is a large private not-for-profit school located in the large city of San Francisco.

The average tuition and fees for an in-state undergraduate at USFCA are $53,472 a year. While working on their Bachelor's Degree, marketing majors at USFCA accumulate an average of around $22,043 in student debt. Assuming that a graduate chooses a 10-year repayment plan, the average monthly loan payment is $691.

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With a ranking of #10, California Baptist University did quite well on this year’s best value schools for marketing students working on their bachelor’s degree. Located in the city of Riverside, Cal Baptist is a private not-for-profit school with a fairly large student population.

Cal Baptist undergraduate students pay an average of $37,018 in in-state tuition and fees each year.

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Best Value Marketing Colleges in the Far Western US Region

Explore all the Best Value Marketing Schools in the Far Western US Area or other specific states within that region.

State Degrees Awarded
Washington 1,109
Oregon 477
Nevada 311
Hawaii 128
Alaska 19

Marketing is one of 21 different types of programs to choose from.

Related Major Annual Graduates
Business Administration & Management 416,590
Accounting 99,265
Finance & Financial Management 57,778
General Business/Commerce 56,042
Management Sciences & Quantitative Methods 43,382

Notes and References

*These averages are for the top 19 schools only.

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Nick Youngson.

More about our data sources and methodologies.

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