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Business, Management & Marketing at Western Michigan University

Business, Management & Marketing at Western Michigan University

If you are interested in studying business, management & marketing, you may want to check out the program at Western Michigan University. The following information will help you decide if it is a good fit for you.

WMU is located in Kalamazoo, Michigan and has a total student population of 19,887.

Want to know more about the career opportunities in this field? Check out the Careers in Business, Management & Marketing section at the bottom of this page.

WMU Business, Management & Marketing Degrees Available

  • Bachelor’s Degree in Business, Management & Marketing
  • Master’s Degree in Business, Management & Marketing

WMU Business, Management & Marketing Rankings

The business, management & marketing major at WMU is not ranked on College Factual’s Best Colleges and Universities for Business, Management & Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Business, Management & Marketing Student Demographics at WMU

Take a look at the following statistics related to the make-up of the business, management & marketing majors at Western Michigan University.

WMU Business, Management & Marketing Bachelor’s Program

45% Women
13% Racial-Ethnic Minorities*
For the most recent academic year available, 55% of business, management & marketing bachelor's degrees went to men and 45% went to women.

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About 54% of those who receive a bachelor's degree in business, management & marketing at WMU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Western Michigan University with a bachelor's in business, management & marketing.

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Race/Ethnicity Number of Students
Asian 18
Black or African American 48
Hispanic or Latino 39
White 503
International Students 299
Other Races/Ethnicities 29

WMU Business, Management & Marketing Master’s Program

53% Women
12% Racial-Ethnic Minorities*
For the most recent academic year available, 47% of business, management & marketing master's degrees went to men and 53% went to women.

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The following table and chart show the race/ethnicity for students who recently graduated from Western Michigan University with a master's in business, management & marketing.

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Race/Ethnicity Number of Students
Asian 3
Black or African American 4
Hispanic or Latino 3
White 39
International Students 64
Other Races/Ethnicities 4

Concentrations Within Business, Management & Marketing

The following business, management & marketing concentations are available at Western Michigan University. The table shows all degrees awarded in this field awarded for all degree levels at Western Michigan University. A concentration may not be available for your level.

Concentration Annual Degrees Awarded
Business Administration & Management 314
Marketing 222
Accounting 176
Finance & Financial Management 166
Human Resource Management 66
Specialized Sales, Merchandising & Marketing 33
Management Sciences & Quantitative Methods 19
Entrepreneurial Studies 16
Management Information Systems 2

Careers That Business, Management & Marketing Grads May Go Into

A degree in business, management & marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Western Michigan University.

Occupation Jobs in MI Average Salary in MI
Office Clerks 95,110 $35,410
Customer Service Representatives 90,310 $36,650
General and Operations Managers 58,140 $122,160
Secretaries and Administrative Assistants 55,410 $36,980
Wholesale and Manufacturing Sales Representatives 47,860 $75,130

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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