Business, Management & Marketing at Western Kentucky University

Every business, management & marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the business, management & marketing program at Western Kentucky University stacks up to those at other schools.

WKU is located in Bowling Green, Kentucky and has a total student population of 17,517.

Want to know more about the career opportunities in this field? Check out the Careers in Business, Management & Marketing section at the bottom of this page.

WKU Business, Management & Marketing Degrees Available

• Basic Certificate in Business, Management & Marketing (Less Than 1 Year)
• Associate’s Degree in Business, Management & Marketing
• Bachelor’s Degree in Business, Management & Marketing
• Master’s Degree in Business, Management & Marketing

Online Classes Are Available at WKU

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

Are you one of the many who prefer to take online classes? WKU offers distance education options for business, management & marketing at the following degree levels:

• Associate’s Degree
• Bachelor’s Degree
• Master’s Degree

WKU Business, Management & Marketing Rankings

The business, management & marketing major at WKU is not ranked on College Factual’s Best Colleges and Universities for Business, Management & Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Business, Management & Marketing Student Demographics at WKU

Take a look at the following statistics related to the make-up of the business, management & marketing majors at Western Kentucky University.

WKU Business, Management & Marketing Associate’s Program

For the most recent academic year available, 50% of business, management & marketing associate's degrees went to men and 50% went to women.

The majority of those who receive an associate's degree in business, management & marketing at WKU are white. Around 67% fell into this category, which is below average for this degree.

The following table and chart show the race/ethnicity for students who recently graduated from Western Kentucky University with a associate's in business, management & marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	1
Hispanic or Latino	1
White	4
International Students	0
Other Races/Ethnicities	0

WKU Business, Management & Marketing Bachelor’s Program

For the most recent academic year available, 53% of business, management & marketing bachelor's degrees went to men and 47% went to women.

About 80% of those who receive a bachelor's degree in business, management & marketing at WKU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Western Kentucky University with a bachelor's in business, management & marketing.

Race/Ethnicity	Number of Students
Asian	12
Black or African American	31
Hispanic or Latino	32
White	401
International Students	11
Other Races/Ethnicities	14

WKU Business, Management & Marketing Master’s Program

For the most recent academic year available, 62% of business, management & marketing master's degrees went to men and 38% went to women.

Of the students who received a business, management & marketing master's degree from WKU, 73% were white. This is above average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from Western Kentucky University with a master's in business, management & marketing.

Race/Ethnicity	Number of Students
Asian	5
Black or African American	17
Hispanic or Latino	11
White	130
International Students	4
Other Races/Ethnicities	10

Concentrations Within Business, Management & Marketing

The following business, management & marketing concentations are available at Western Kentucky University. The completion numbers here include all graduates who receive any type of degree in this field from Western Kentucky University. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Business Administration & Management	440
Marketing	104
Accounting	78
Finance & Financial Management	55
Management Sciences & Quantitative Methods	32
Hospitality Management	31
Construction Management	29
Management Information Systems	23
International Business	14
Business/Managerial Economics	11
Entrepreneurial Studies	7
Other Business, Management & Marketing	4

Careers That Business, Management & Marketing Grads May Go Into

A degree in business, management & marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for KY, the home state for Western Kentucky University.

Occupation	Jobs in KY	Average Salary in KY
Customer Service Representatives	42,300	$32,230
Office Clerks	36,580	$29,520
General and Operations Managers	30,240	$89,750
Secretaries and Administrative Assistants	25,450	$32,950
Office and Administrative Support Worker Supervisors	20,930	$50,800

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By OPMaster under License

More about our data sources and methodologies.