2026 Best Value Marketing Master’s Degree Schools
Looking for the best-value Marketing master’s degree programs in the United States? This list ranks 1178 institutions by value — the balance of cost and student outcomes, using our 2026 methodology. Our scores reflect factors such as tuition, student debt, and post-graduation earnings to surface the strongest return on investment.
So you can compare your options, Course Advisor analyzed schools to compile this 2026 value ranking, drawing primarily on U.S. Department of Education data (IPEDS and College Scorecard). View our full ranking methodology.
Top 25 Best-Value Marketing Master’s Degree Schools in the United States
Learn more about these high-value schools below:
Leading the list is La Salle University, our #1 best-value Marketing school in the United States. This private not-for-profit school is set in Philadelphia, PA. The average in-state cost of tuition and fees is $37,800. Typical Marketing student debt is $23,750. Median earnings reach $67,416 ten years out. Set against $23,750 in median debt, that is a healthy payoff. The acceptance rate is 97%. Read more about La Salle University
Out of the 1178 schools in the United States in this year's value ranking, Inter American University Of Puerto Rico Ponce landed the #2 spot. This private not-for-profit school is set in Mercedita, PR. The average in-state cost of tuition and fees is $5,780. Inter American University Of Puerto Rico Ponce Marketing students take on a median of $7,869 in debt. Ten years after enrolling, students earn a median of $26,721. Weighed against typical debt, the earnings make a compelling case for value. About 34% of those who apply are admitted. More on Inter American University Of Puerto Rico Ponce
The strong cost-to-outcome balance at University Of Scranton earned it the #3 place in the United States. Based in Scranton, PA, University Of Scranton is a private not-for-profit institution. In-state tuition and fees run about $53,777. The median Marketing program debt is $26,000. Graduates go on to earn a median of $74,652 ten years after entry. Set against $26,000 in median debt, that is a healthy payoff. University Of Scranton admits about 81% of applicants. Get the full University Of Scranton report
Out of the 1178 schools in the United States in this year's value ranking, Xavier University landed the #4 spot. Based in Cincinnati, OH, Xavier University is a private not-for-profit institution. The average in-state cost of tuition and fees is $49,425. Students borrow a median of $26,466 to complete their Marketing program here. Graduates go on to earn a median of $64,873 ten years after entry. Weighed against typical debt, the earnings make a compelling case for value. Roughly 86% of applicants are accepted. Get the full Xavier University report
The strong cost-to-outcome balance at West Texas A And M University earned it the #5 place in the United States. Based in Canyon, TX, West Texas A And M University is a public institution. Students from in state pay about $9,101 in tuition and fees, with out-of-state students paying around $10,996. The median Marketing program debt is $23,050. Median earnings reach $50,741 ten years out. Set against $23,050 in median debt, that is a healthy payoff. West Texas A And M University has an acceptance rate of 99%. Get the full West Texas A And M University report
Northern Illinois University placed #6 among the best-value Marketing schools in the United States. Set in Dekalb, IL, Northern Illinois University is a public institution. Expect in-state tuition and fees of around $13,060. Graduates carry a median of $23,875 in student loans. Northern Illinois University alumni report median earnings of $57,808 a decade after entry. Set against $23,875 in median debt, that is a healthy payoff. Northern Illinois University admits about 70% of applicants. Read the full report on Northern Illinois University
Southern Illinois University Edwardsville came in at #7 in this year's value ranking. Located in Edwardsville, IL, Southern Illinois University Edwardsville is a public institution. In-state tuition and fees average $12,092. Typical Marketing student debt is $23,917. A decade after starting, students earn a median of $56,346. That is a strong return on a $23,917 median debt. Roughly 98% of applicants are accepted. Get the full Southern Illinois University Edwardsville report
Lindenwood University came in at #8 in this year's value ranking. Based in Saint Charles, MO, Lindenwood University is a private not-for-profit institution. Students from in state pay about $21,600 in tuition and fees. Students borrow a median of $27,000 to complete their Marketing program here. Lindenwood University alumni report median earnings of $53,278 a decade after entry. That is a strong return on a $27,000 median debt. Roughly 57% of applicants are accepted. Read more about Lindenwood University
Fitchburg State University came in at #8 in this year's value ranking. This public school is set in Fitchburg, MA. In-state tuition and fees average $11,346, while out-of-state students pay about $17,426. Typical Marketing student debt is $25,840. A decade after starting, students earn a median of $53,874. That is a strong return on a $25,840 median debt. Fitchburg State University has an acceptance rate of 87%. More on Fitchburg State University
Inter American University Of Puerto Rico Metro ranked #10 on our 2026 list of the best-value Marketing schools. Set in San Juan, PR, Inter American University Of Puerto Rico Metro is a private not-for-profit institution. The average in-state cost of tuition and fees is $5,780. Typical Marketing student debt is $8,666. Median earnings reach $30,821 ten years out. That is a strong return on a $8,666 median debt. About 70% of those who apply are admitted. See the full Inter American University Of Puerto Rico Metro profile
Santa Clara University placed #11 among the best-value Marketing schools in the United States. Santa Clara University is a private not-for-profit school based in Santa Clara, CA. Expect in-state tuition and fees of around $61,293. Students borrow a median of $19,712 to complete their Marketing program here. Graduates go on to earn a median of $109,183 ten years after entry. Set against $19,712 in median debt, that is a healthy payoff. The acceptance rate is 48%. Read more about Santa Clara University
Concordia University Wisconsin landed the #12 spot for value in the United States this year. Based in Mequon, WI, Concordia University Wisconsin is a private not-for-profit institution. In-state tuition and fees average $35,470. Graduates carry a median of $26,000 in student loans. Median earnings reach $56,075 ten years out. Weighed against typical debt, the earnings make a compelling case for value. About 78% of those who apply are admitted. Read more about Concordia University Wisconsin
Saint Josephs University placed #13 among the best-value Marketing schools in the United States. Located in Philadelphia, PA, Saint Josephs University is a private not-for-profit institution. In-state tuition and fees run about $53,260. Typical Marketing student debt is $26,149. Saint Josephs University alumni report median earnings of $86,881 a decade after entry. Weighed against typical debt, the earnings make a compelling case for value. Saint Josephs University admits about 89% of applicants. Read more about Saint Josephs University
Oklahoma Christian University offered strong value this year, earning the #14 position. This private not-for-profit school is set in Edmond, OK. The average in-state cost of tuition and fees is $27,180. The median Marketing program debt is $21,500. Graduates go on to earn a median of $49,203 ten years after entry. Weighed against typical debt, the earnings make a compelling case for value. Oklahoma Christian University has an acceptance rate of 96%. Read more about Oklahoma Christian University
Universidad Metropolitana came in at #15 in this year's value ranking. Set in San Juan, PR, Universidad Metropolitana is a private not-for-profit institution. In-state tuition and fees average $7,750. Typical Marketing student debt is $22,079. A decade after starting, students earn a median of $24,490. Weighed against typical debt, the earnings make a compelling case for value. Read the full report on Universidad Metropolitana
University Of Wisconsin Madison came in at #16 in this year's value ranking. Set in Madison, WI, University Of Wisconsin Madison is a public institution. Expect in-state tuition and fees of around $11,603, while out-of-state students pay about $42,103. Students borrow a median of $20,500 to complete their Marketing program here. A decade after starting, students earn a median of $73,792. Weighed against typical debt, the earnings make a compelling case for value. Roughly 45% of applicants are accepted. Read more about University Of Wisconsin Madison
Fairleigh Dickinson University Metropolitan Campus ranked #17 on our 2026 list of the best-value Marketing schools. Based in Teaneck, NJ, Fairleigh Dickinson University Metropolitan Campus is a private not-for-profit institution. The average in-state cost of tuition and fees is $37,010. The median Marketing program debt is $25,000. Median earnings reach $57,273 ten years out. Weighed against typical debt, the earnings make a compelling case for value. Fairleigh Dickinson University Metropolitan Campus admits about 91% of applicants. Get the full Fairleigh Dickinson University Metropolitan Campus report
Aurora University placed #18 among the best-value Marketing schools in the United States. Based in Aurora, IL, Aurora University is a private not-for-profit institution. The average in-state cost of tuition and fees is $29,170. Aurora University Marketing students take on a median of $22,900 in debt. Median earnings reach $58,709 ten years out. That is a strong return on a $22,900 median debt. The acceptance rate is 81%. Read more about Aurora University
Liberty University placed #19 among the best-value Marketing schools in the United States. Based in Lynchburg, VA, Liberty University is a private not-for-profit institution. In-state tuition and fees average $16,173. Typical Marketing student debt is $27,414. A decade after starting, students earn a median of $44,813. That is a strong return on a $27,414 median debt. Liberty University has an acceptance rate of 99%. Read more about Liberty University
Lehigh University ranked #20 on our 2026 list of the best-value Marketing schools. Lehigh University is a private not-for-profit school based in Bethlehem, PA. Expect in-state tuition and fees of around $64,980. Students borrow a median of $20,534 to complete their Marketing program here. A decade after starting, students earn a median of $105,584. Weighed against typical debt, the earnings make a compelling case for value. Lehigh University has an acceptance rate of 26%. Get the full Lehigh University report
Walsh College Of Accountancy And Business Administration came in at #21 in this year's value ranking. Walsh College Of Accountancy And Business Administration is a private not-for-profit school based in Troy, MI. In-state tuition and fees run about $22,629. Typical Marketing student debt is $15,150. Walsh College Of Accountancy And Business Administration alumni report median earnings of $72,081 a decade after entry. That is a strong return on a $15,150 median debt. Read more about Walsh College Of Accountancy And Business Administration
Bellevue University landed the #22 spot for value in the United States this year. Based in Bellevue, NE, Bellevue University is a private not-for-profit institution. Expect in-state tuition and fees of around $12,873. Students borrow a median of $27,750 to complete their Marketing program here. Ten years after enrolling, students earn a median of $61,289. Weighed against typical debt, the earnings make a compelling case for value. Get the full Bellevue University report
Anderson University Sc offered strong value this year, earning the #23 position. Anderson University Sc is a private not-for-profit school based in Anderson, SC. In-state tuition and fees run about $34,970. Anderson University Sc Marketing students take on a median of $25,250 in debt. Anderson University Sc alumni report median earnings of $42,101 a decade after entry. Weighed against typical debt, the earnings make a compelling case for value. Anderson University Sc admits about 55% of applicants. More on Anderson University Sc
Grand Canyon University ranked #24 on our 2026 list of the best-value Marketing schools. Grand Canyon University is a private for-profit school based in Phoenix, AZ. In-state tuition and fees run about $18,508. Graduates carry a median of $24,919 in student loans. Grand Canyon University alumni report median earnings of $42,186 a decade after entry. Weighed against typical debt, the earnings make a compelling case for value. Roughly 79% of applicants are accepted. Read more about Grand Canyon University
Tiffin University offered strong value this year, earning the #25 position. This private not-for-profit school is set in Tiffin, OH. Students from in state pay about $34,790 in tuition and fees. Graduates carry a median of $27,000 in student loans. Ten years after enrolling, students earn a median of $35,942. That is a strong return on a $27,000 median debt. The acceptance rate is 80%. Read more about Tiffin University
Rest of the Top 50 Best-Value Marketing Master’s Degree Schools in the United States
These schools rounded out the top of this year’s value ranking:
Texas Tech University offered strong value this year, earning the #26 position. Texas Tech University is a public school based in Lubbock, TX. The average in-state cost of tuition and fees is $11,852, compared with $24,157 for out-of-state students. Students borrow a median of $21,117 to complete their Marketing program here. Graduates go on to earn a median of $62,454 ten years after entry. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 73%. Read the full report on Texas Tech University
Depaul University came in at #27 in this year's value ranking. Based in Chicago, IL, Depaul University is a private not-for-profit institution. The average in-state cost of tuition and fees is $45,405. Graduates carry a median of $25,000 in student loans. Ten years after enrolling, students earn a median of $68,751. Set against $25,000 in median debt, that is a healthy payoff. The acceptance rate is 76%. More on Depaul University
Webster University ranked #28 on our 2026 list of the best-value Marketing schools. This private not-for-profit school is set in Saint Louis, MO. The average in-state cost of tuition and fees is $31,750. Students borrow a median of $25,939 to complete their Marketing program here. Ten years after enrolling, students earn a median of $50,876. Weighed against typical debt, the earnings make a compelling case for value. Roughly 86% of applicants are accepted. Read more about Webster University
University Of Houston offered strong value this year, earning the #29 position. Located in Houston, TX, University Of Houston is a public institution. In-state tuition and fees average $9,717, while out-of-state students pay about $22,547. Typical Marketing student debt is $17,370. University Of Houston alumni report median earnings of $62,377 a decade after entry. Set against $17,370 in median debt, that is a healthy payoff. Roughly 74% of applicants are accepted. Read the full report on University Of Houston
University Of Akron Main Campus offered strong value this year, earning the #30 position. Set in Akron, OH, University Of Akron Main Campus is a public institution. Students from in state pay about $13,135 in tuition and fees, with out-of-state students paying around $20,815. Typical Marketing student debt is $25,000. Ten years after enrolling, students earn a median of $46,600. Weighed against typical debt, the earnings make a compelling case for value. University Of Akron Main Campus admits about 60% of applicants. Read the full report on University Of Akron Main Campus
The University Of Tampa came in at #31 in this year's value ranking. This private not-for-profit school is set in Tampa, FL. Students from in state pay about $34,408 in tuition and fees. The University Of Tampa Marketing students take on a median of $26,000 in debt. Median earnings reach $59,436 ten years out. Weighed against typical debt, the earnings make a compelling case for value. The University Of Tampa admits about 40% of applicants. More on The University Of Tampa
Texas A And M University College Station landed the #32 spot for value in the United States this year. Texas A And M University College Station is a public school based in College Station, TX. In-state tuition and fees average $12,995, compared with $40,124 for out-of-state students. Texas A And M University College Station Marketing students take on a median of $19,896 in debt. Ten years after enrolling, students earn a median of $72,097. Weighed against typical debt, the earnings make a compelling case for value. Texas A And M University College Station admits about 57% of applicants. Read the full report on Texas A And M University College Station
Loyola University Chicago placed #33 among the best-value Marketing schools in the United States. Set in Chicago, IL, Loyola University Chicago is a private not-for-profit institution. The average in-state cost of tuition and fees is $53,710. The median Marketing program debt is $25,000. Graduates go on to earn a median of $71,530 ten years after entry. Set against $25,000 in median debt, that is a healthy payoff. The acceptance rate is 82%. Read more about Loyola University Chicago
California Lutheran University ranked #34 on our 2026 list of the best-value Marketing schools. Set in Thousand Oaks, CA, California Lutheran University is a private not-for-profit institution. Students from in state pay about $52,560 in tuition and fees. Students borrow a median of $22,727 to complete their Marketing program here. Median earnings reach $68,712 ten years out. Set against $22,727 in median debt, that is a healthy payoff. About 76% of those who apply are admitted. More on California Lutheran University
University Of Illinois At Urbana Champaign offered strong value this year, earning the #35 position. Located in Champaign, IL, University Of Illinois At Urbana Champaign is a public institution. In-state tuition and fees average $18,267, while out-of-state students pay about $40,096. Typical Marketing student debt is $20,000. A decade after starting, students earn a median of $81,054. Set against $20,000 in median debt, that is a healthy payoff. About 42% of those who apply are admitted. Get the full University Of Illinois At Urbana Champaign report
Golden Gate University San Francisco came in at #36 in this year's value ranking. Set in San Francisco, CA, Golden Gate University San Francisco is a private not-for-profit institution. In-state tuition and fees run about $11,343. Graduates carry a median of $33,968 in student loans. Graduates go on to earn a median of $87,434 ten years after entry. That is a strong return on a $33,968 median debt. Get the full Golden Gate University San Francisco report
University Of Pennsylvania ranked #37 on our 2026 list of the best-value Marketing schools. Located in Philadelphia, PA, University Of Pennsylvania is a private not-for-profit institution. In-state tuition and fees average $68,686. Typical Marketing student debt is $17,412. University Of Pennsylvania alumni report median earnings of $111,371 a decade after entry. Set against $17,412 in median debt, that is a healthy payoff. University Of Pennsylvania admits about 5% of applicants. More on University Of Pennsylvania
Southern Adventist University came in at #38 in this year's value ranking. Set in Collegedale, TN, Southern Adventist University is a private not-for-profit institution. Students from in state pay about $27,300 in tuition and fees. Southern Adventist University Marketing students take on a median of $25,498 in debt. Southern Adventist University alumni report median earnings of $53,723 a decade after entry. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 66%. See the full Southern Adventist University profile
Texas State University San Marcos placed #39 among the best-value Marketing schools in the United States. Located in San Marcos, TX, Texas State University San Marcos is a public institution. Expect in-state tuition and fees of around $11,450, with out-of-state students paying around $22,930. Typical Marketing student debt is $21,500. Median earnings reach $56,906 ten years out. Weighed against typical debt, the earnings make a compelling case for value. Roughly 89% of applicants are accepted. Read more about Texas State University San Marcos
Regis University ranked #39 on our 2026 list of the best-value Marketing schools. Based in Denver, CO, Regis University is a private not-for-profit institution. The average in-state cost of tuition and fees is $28,140. The median Marketing program debt is $31,773. Median earnings reach $72,105 ten years out. That is a strong return on a $31,773 median debt. Regis University admits about 86% of applicants. Read more about Regis University
Brenau University placed #41 among the best-value Marketing schools in the United States. This private not-for-profit school is set in Gainesville, GA. Expect in-state tuition and fees of around $33,757. Typical Marketing student debt is $36,299. Graduates go on to earn a median of $54,003 ten years after entry. Set against $36,299 in median debt, that is a healthy payoff. Brenau University has an acceptance rate of 88%. Read more about Brenau University
Florida Institute Of Technology Online ranked #42 on our 2026 list of the best-value Marketing schools. Located in Melbourne, FL, Florida Institute Of Technology Online is a private not-for-profit institution. In-state tuition and fees average $12,780. Graduates carry a median of $31,000 in student loans. Ten years after enrolling, students earn a median of $43,137. That is a strong return on a $31,000 median debt. About 40% of those who apply are admitted. More on Florida Institute Of Technology Online
Lasell College came in at #43 in this year's value ranking. Located in Newton, MA, Lasell College is a private not-for-profit institution. In-state tuition and fees run about $27,040. The median Marketing program debt is $26,500. A decade after starting, students earn a median of $49,705. That is a strong return on a $26,500 median debt. Lasell College admits about 81% of applicants. See the full Lasell College profile
University Of Georgia placed #44 among the best-value Marketing schools in the United States. University Of Georgia is a public school based in Athens, GA. The average in-state cost of tuition and fees is $11,450, with out-of-state students paying around $31,688. Students borrow a median of $20,000 to complete their Marketing program here. University Of Georgia alumni report median earnings of $68,726 a decade after entry. Set against $20,000 in median debt, that is a healthy payoff. Roughly 38% of applicants are accepted. See the full University Of Georgia profile
Saint Xavier University landed the #45 spot for value in the United States this year. Set in Chicago, IL, Saint Xavier University is a private not-for-profit institution. Students from in state pay about $38,945 in tuition and fees. Students borrow a median of $26,047 to complete their Marketing program here. Median earnings reach $58,656 ten years out. That is a strong return on a $26,047 median debt. The acceptance rate is 84%. Read the full report on Saint Xavier University
Texas A And M University Commerce landed the #46 spot for value in the United States this year. Based in Commerce, TX, Texas A And M University Commerce is a public institution. In-state tuition and fees run about $10,026, while out-of-state students pay about $22,326. The median Marketing program debt is $23,796. A decade after starting, students earn a median of $50,296. That is a strong return on a $23,796 median debt. About 92% of those who apply are admitted. Read the full report on Texas A And M University Commerce
Walden University came in at #47 in this year's value ranking. Set in Minneapolis, MN, Walden University is a private for-profit institution. Students from in state pay about $11,067 in tuition and fees. Walden University Marketing students take on a median of $49,361 in debt. Graduates go on to earn a median of $42,810 ten years after entry. That is a strong return on a $49,361 median debt. See the full Walden University profile
Goldey Beacom College ranked #49 on our 2026 list of the best-value Marketing schools. Set in Wilmington, DE, Goldey Beacom College is a private not-for-profit institution. The average in-state cost of tuition and fees is $14,940. The median Marketing program debt is $20,743. Graduates go on to earn a median of $59,892 ten years after entry. Set against $20,743 in median debt, that is a healthy payoff. Goldey Beacom College admits about 84% of applicants. Read the full report on Goldey Beacom College
University Of Colorado Denver ranked #50 on our 2026 list of the best-value Marketing schools. Set in Denver, CO, University Of Colorado Denver is a public institution. In-state tuition and fees average $10,383, with out-of-state students paying around $29,391. Typical Marketing student debt is $26,582. University Of Colorado Denver alumni report median earnings of $64,270 a decade after entry. Weighed against typical debt, the earnings make a compelling case for value. University Of Colorado Denver has an acceptance rate of 75%. More on University Of Colorado Denver
Franklin University landed the #51 spot for value in the United States this year. Franklin University is a private not-for-profit school based in Columbus, OH. Students from in state pay about $9,577 in tuition and fees. Franklin University Marketing students take on a median of $30,749 in debt. Median earnings reach $51,892 ten years out. Set against $30,749 in median debt, that is a healthy payoff. More on Franklin University
Related Marketing Value Rankings
Compare value rankings at other degree levels:
- Best Value Marketing Schools (All Levels)
- Best Value Marketing Certificate Degree Schools
- Best Value Marketing Undergraduate Certificate Degree Schools
- Best Value Marketing Associate’s Degree Schools
- Best Value Marketing Bachelor’s Degree Schools
- Best Value Marketing Graduate Certificate Degree Schools
- Best Value Marketing Doctoral Degree Schools
Ranking Methodology & Notes
The ranking above is published by Course Advisor (DMS_RANKING_2023), 2026 edition. Schools are scored on the balance of cost (tuition and student debt) against student outcomes (post-graduation earnings) — a measure of return on investment — drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).
Ranking method: College Major Best Value · Scope: Nation. *Averages shown above reflect the top 1178 ranked schools only.
References
- Integrated Postsecondary Education Data System (IPEDS) — National Center for Education Statistics, U.S. Department of Education (core institutional data).
- College Scorecard — U.S. Department of Education (graduate earnings and outcomes data).
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