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Bachelor's Degree in General Sales & Marketing

Bachelor’s Degrees in General Sales & Marketing

2,464 Yearly Graduations
$53,449 Median Salary
$30,527 Median Debt
A bachelor's degree in sales & marketing is offered at 68 colleges in the United States. In recent years, the majority of the students getting degrees in this area were male, and 36 were from an underrepresented racial-ethnic group. Also, 4.6% of sales & marketing graduates were international students.

Education Levels of Sales & Marketing Majors

During the most recent year for which data is available, 2,464 people earned their bachelor's degree in sales & marketing. This earns it the #107 spot on the list of the most popular bachelor's degree programs in the nation.

The following table shows the number of diplomas awarded in sales & marketing at each degree level.

Education Level Number of Grads
Bachelor’s Degree 2,464
Basic Certificate 1,753
Associate Degree 794
Master’s Degree 628
Undergraduate Certificate 240
Graduate Certificate 83
Doctor’s Degree 3

Earnings of Sales & Marketing Majors With Bachelor’s Degrees

The median salary for graduates holding a bachelor's degree in sales & marketing is $53,449. A lot of factors can contribute to this number, such as the location of your workplace and the availability of other perks and bonuses. A better approximation of salary is to look at the typical range of salaries. In this case the low is $46,036 and the high is $64,533.

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Student Debt

The median student debt for graduates holding a bachelor's degree in sales & marketing is $30,527. The school you go to and how long it takes you to graduate, among other things, can cause this number to vary. The chart below shows the range of accumulated debt loads. On the high side of the range, $34,639 is the debt load, and the debt load on the low side is $21,917.

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The median monthly payment of a sales & marketing graduate with a 10-year repayment plan is $363.

Student Diversity

More men than women pursue bachelor's degrees in sales & marketing. About 51.4% of graduates in this field are male.

Gender Number of Grads
Men 1,266
Women 1,198
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The racial-ethnic distribution of sales & marketing bachelor’s degree students is as follows:

Race/Ethnicity Number of Grads
Asian 325
Black or African American 144
Hispanic or Latino 336
White 1,427
International Students 114
Other Races/Ethnicities 118
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There are 68 colleges that offer a bachelor’s degree in sales & marketing. Learn more about the most popular 20 below:

#1

Baruch College

New York, New York
477 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

Baruch College tops the list of the most popular school in the U.S. for sales & marketing majors who are seeking their bachelor's degree. Each year, around 19,700 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $6,930 per year, while in-state graduate students, on average, pay $11,090 per year. During the most recent year for which we have data, 477 people received their bachelor's degree in sales & marketing from Baruch. About 64% of this group were women, and 78% were students from an underrepresented racial-ethnic group. Baruch College sales & marketing graduates who receive their bachelor's degree go on to jobs earning a median salary of $53,449.

#2

Texas A&M University - College Station

College Station, Texas
360 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

The 2nd most popular school in the country for sales & marketing majors who are seeking their bachelor's degree is Texas A&M University - College Station. Roughly 70,400 attend the school each year. The average in-state tuition for full-time undergraduates is $9,003 per year, while in-state graduate students, on average, pay $6,885 per year. During the most recent year for which we have data, 360 people received their bachelor's degree in sales & marketing from Texas A&M College Station. Around 36% of these students were from an underrepresented racial-ethnic group, and 18% were women. Texas A&M University - College Station sales & marketing graduates who receive their bachelor's degree go on to jobs earning a median salary of $53,449.

#3

West Chester University of Pennsylvania

West Chester, Pennsylvania
269 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

The 3rd most popular school in the country for sales & marketing majors who are seeking their bachelor's degree is West Chester University of Pennsylvania. Roughly 17,700 attend the school each year. The average in-state tuition for full-time undergraduates is $7,716 per year, while in-state graduate students, on average, pay $9,288 per year. During the most recent year for which we have data, 269 people received their bachelor's degree in sales & marketing from WCUPA. Around 23% of these students were from an underrepresented racial-ethnic group, and 56% were women. Data shows that WCUPA graduates that hold this degree go on to make a median salary of $53,449.

#4

University of Houston

Houston, Texas
181 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

University of Houston is the 4th most popular school in the nation for students seeking a bachelor's degree in sales & marketing. Each year, around 47,000 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $8,685 per year, while in-state graduate students, on average, pay $8,723 per year. During the most recent year for which we have data, 181 people received their bachelor's degree in sales & marketing from UH. Of these students, 7% were women and 67% were members of underrepresented racial-ethnic groups. Data shows that UH graduates that hold this degree go on to make a median salary of $53,449.

#5

University of South Carolina - Columbia

Columbia, South Carolina
175 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

The 5th most popular school in the country for sales & marketing majors who are seeking their bachelor's degree is University of South Carolina - Columbia. Roughly 35,400 attend the school each year. The average in-state tuition for full-time undergraduates is $12,288 per year, while in-state graduate students, on average, pay $13,374 per year. During the most recent year for which we have data, 175 people received their bachelor's degree in sales & marketing from UofSC. Of these students, 63% were women and 14% were members of underrepresented racial-ethnic groups. University of South Carolina - Columbia sales & marketing graduates who receive their bachelor's degree go on to jobs earning a median salary of $53,449.

#6

University of Wisconsin - Madison

Madison, Wisconsin
165 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

University of Wisconsin - Madison is the 6th most popular school in the nation for students seeking a bachelor's degree in sales & marketing. Each year, around 44,600 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $9,644 per year, while in-state graduate students, on average, pay $10,728 per year. During the most recent year for which we have data, 165 people received their bachelor's degree in sales & marketing from UW - Madison. About 72% of this group were women, and 16% were students from an underrepresented racial-ethnic group. Those who complete their bachelor's degree in sales & marketing at University of Wisconsin - Madison make a median salary of 53,449.

#7

University of Minnesota - Twin Cities

Minneapolis, Minnesota
139 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

University of Minnesota - Twin Cities is the 7th most popular school in the nation for students seeking a bachelor's degree in sales & marketing. Roughly 52,000 attend the school each year. The average in-state tuition for full-time undergraduates is $14,496 per year, while in-state graduate students, on average, pay $19,116 per year. During the most recent year for which we have data, 139 people received their bachelor's degree in sales & marketing from UMN Twin Cities. Around 16% of these students were from an underrepresented racial-ethnic group, and 64% were women. Those who complete their bachelor's degree in sales & marketing at University of Minnesota - Twin Cities make a median salary of 53,449.

#8

Weber State University

Ogden, Utah
135 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

Weber State University comes in at #8 on our list of the most popular colleges offering bachelor's degrees in sales & marketing. Each year, around 29,500 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $5,471 per year, while in-state graduate students, on average, pay $8,089 per year. During the most recent year for which we have data, 135 people received their bachelor's degree in sales & marketing from WSU. About 25% of this group were women, and 15% were students from an underrepresented racial-ethnic group. Weber State University sales & marketing graduates who receive their bachelor's degree go on to jobs earning a median salary of $53,449.

#9

Purdue University - Main Campus

West Lafayette, Indiana
134 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

Purdue University - Main Campus is the 9th most popular school in the nation for students seeking a bachelor's degree in sales & marketing. Roughly 46,600 attend the school each year. The average in-state tuition for full-time undergraduates is $9,718 per year, while in-state graduate students, on average, pay $9,718 per year. During the most recent year for which we have data, 134 people received their bachelor's degree in sales & marketing from Purdue. About 33% of this group were women, and 22% were students from an underrepresented racial-ethnic group. Those who complete their bachelor's degree in sales & marketing at Purdue University - Main Campus make a median salary of 53,449.

#10

University of Minnesota - Duluth

Duluth, Minnesota
57 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

The 10th most popular school in the country for sales & marketing majors who are seeking their bachelor's degree is University of Minnesota - Duluth. Each year, around 10,200 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $12,766 per year, while in-state graduate students, on average, pay $19,116 per year. During the most recent year for which we have data, 57 people received their bachelor's degree in sales & marketing from UMN Duluth. Around 6% of these students were from an underrepresented racial-ethnic group, and 24% were women. University of Minnesota - Duluth sales & marketing graduates who receive their bachelor's degree go on to jobs earning a median salary of $53,449.

56 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

University of Akron Main Campus is the 11th most popular school in the nation for students seeking a bachelor's degree in sales & marketing. Roughly 16,000 attend the school each year. The average in-state tuition for full-time undergraduates is $10,399 per year, while in-state graduate students, on average, pay $8,325 per year. During the most recent year for which we have data, 56 people received their bachelor's degree in sales & marketing from University of Akron Main Campus. About 35% of this group were women, and 3% were students from an underrepresented racial-ethnic group. Data shows that University of Akron Main Campus graduates that hold this degree go on to make a median salary of $53,449.

#13

Texas Tech University

Lubbock, Texas
42 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

Texas Tech University comes in at #13 on our list of the most popular colleges offering bachelor's degrees in sales & marketing. Roughly 40,300 attend the school each year. The average in-state tuition for full-time undergraduates is $8,935 per year, while in-state graduate students, on average, pay $6,956 per year. During the most recent year for which we have data, 42 people received their bachelor's degree in sales & marketing from Texas Tech. Of these students, 81% were women and 50% were members of underrepresented racial-ethnic groups. Those who complete their bachelor's degree in sales & marketing at Texas Tech University make a median salary of 53,449.

42 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

Bowling Green State University - Main Campus comes in at #13 on our list of the most popular colleges offering bachelor's degrees in sales & marketing. Roughly 18,100 attend the school each year. The average in-state tuition for full-time undergraduates is $11,010 per year, while in-state graduate students, on average, pay $8,418 per year. During the most recent year for which we have data, 42 people received their bachelor's degree in sales & marketing from BGSU. About 36% of this group were women, and 6% were students from an underrepresented racial-ethnic group. Bowling Green State University - Main Campus sales & marketing graduates who receive their bachelor's degree go on to jobs earning a median salary of $53,449.

#15

Kennesaw State University

Kennesaw, Georgia
35 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

Kennesaw State University comes in at #15 on our list of the most popular colleges offering bachelor's degrees in sales & marketing. Each year, around 41,100 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $4,450 per year, while in-state graduate students, on average, pay $5,328 per year. During the most recent year for which we have data, 35 people received their bachelor's degree in sales & marketing from KSU Georgia. About 13% of this group were women, and 23% were students from an underrepresented racial-ethnic group. Data shows that KSU Georgia graduates that hold this degree go on to make a median salary of $53,449.

#16

Baylor University

Waco, Texas
34 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

Baylor University is the 16th most popular school in the nation for students seeking a bachelor's degree in sales & marketing. Roughly 19,200 attend the school each year. The average in-state tuition for full-time undergraduates is $54,844 per year, while in-state graduate students, on average, pay $41,130 per year. During the most recent year for which we have data, 34 people received their bachelor's degree in sales & marketing from Baylor. About 49% of this group were women, and 11% were students from an underrepresented racial-ethnic group. Data shows that Baylor graduates that hold this degree go on to make a median salary of $53,449.

#16

Ball State University

Muncie, Indiana
34 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

Ball State University is the 16th most popular school in the nation for students seeking a bachelor's degree in sales & marketing. Each year, around 21,500 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $8,688 per year, while in-state graduate students, on average, pay $9,922 per year. During the most recent year for which we have data, 34 people received their bachelor's degree in sales & marketing from Ball State. Of these students, 28% were women and 12% were members of underrepresented racial-ethnic groups. Ball State University sales & marketing graduates who receive their bachelor's degree go on to jobs earning a median salary of $53,449.

#18

High Point University

High Point, North Carolina
32 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

The 18th most popular school in the country for sales & marketing majors who are seeking their bachelor's degree is High Point University. Roughly 5,600 attend the school each year. The average in-state tuition for full-time undergraduates is $38,748 per year, while in-state graduate students, on average, pay $31,145 per year. During the most recent year for which we have data, 32 people received their bachelor's degree in sales & marketing from High Point. Of these students, 29% were women and 11% were members of underrepresented racial-ethnic groups. Data shows that High Point graduates that hold this degree go on to make a median salary of $53,449.

#19

University of Northern Iowa

Cedar Falls, Iowa
27 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

University of Northern Iowa is the 19th most popular school in the nation for students seeking a bachelor's degree in sales & marketing. Roughly 9,500 attend the school each year. The average in-state tuition for full-time undergraduates is $8,396 per year, while in-state graduate students, on average, pay $10,030 per year. During the most recent year for which we have data, 27 people received their bachelor's degree in sales & marketing from UNI. About 21% of this group were women, and 11% were students from an underrepresented racial-ethnic group. Data shows that UNI graduates that hold this degree go on to make a median salary of $53,449.

#20

Kansas State University

Manhattan, Kansas
26 Yearly Graduations
$53,449 Average Salary
$30,527 Average Debt

Kansas State University comes in at #20 on our list of the most popular colleges offering bachelor's degrees in sales & marketing. Each year, around 20,800 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $9,964 per year, while in-state graduate students, on average, pay $10,808 per year. During the most recent year for which we have data, 26 people received their bachelor's degree in sales & marketing from K -State. Around 3% of these students were from an underrepresented racial-ethnic group, and 21% were women. Data shows that K -State graduates that hold this degree go on to make a median salary of $53,449.

Below are some popular majors that are similar to sales & marketing that offer bachelor’s degrees.

Major Annual Degrees Awarded
Business Administration & Management 161,468
Finance & Financial Management 47,462
Marketing 44,531
Accounting 42,191
Business & Commerce 25,331

References

*The racial-ethnic minority student count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the percentage of racial-ethnic minorities.

More about our data sources and methodologies.

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