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Business, Management & Marketing at University of Wisconsin - Madison

Business, Management & Marketing at University of Wisconsin - Madison

If you plan to study business, management & marketing, take a look at what University of Wisconsin - Madison has to offer and decide if the program is a good match for you. Get started with the following essential facts.

UW - Madison is located in Madison, Wisconsin and approximately 44,640 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Business, Management & Marketing section at the bottom of this page.

UW - Madison Business, Management & Marketing Degrees Available

  • Basic Certificate in Business, Management & Marketing (Less Than 1 Year)
  • Bachelor’s Degree in Business, Management & Marketing
  • Master’s Degree in Business, Management & Marketing

Online Classes Are Available at UW - Madison

Online courses are a good option for students who need a more flexible schedule that allows them to pursue an education when and where they want. Whether you're going to school part-time or full-time, you may find distance education the right choice for you.

Are you one of the many who prefer to take online classes? UW - Madison offers distance education options for business, management & marketing at the following degree levels:

  • Bachelor’s Degree

UW - Madison Business, Management & Marketing Rankings

The business, management & marketing major at UW - Madison is not ranked on College Factual’s Best Colleges and Universities for Business, Management & Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

There were 14 students who received their doctoral degrees in business, management & marketing, making the school the #56 most popular school in the United States for this category of students.

Business, Management & Marketing Student Demographics at UW - Madison

Take a look at the following statistics related to the make-up of the business, management & marketing majors at University of Wisconsin - Madison.

UW - Madison Business, Management & Marketing Bachelor’s Program

46% Women
14% Racial-Ethnic Minorities*
For the most recent academic year available, 54% of business, management & marketing bachelor's degrees went to men and 46% went to women.

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About 75% of those who receive a bachelor's degree in business, management & marketing at UW - Madison are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Wisconsin - Madison with a bachelor's in business, management & marketing.

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Race/Ethnicity Number of Students
Asian 84
Black or African American 21
Hispanic or Latino 100
White 1,333
International Students 119
Other Races/Ethnicities 113

UW - Madison Business, Management & Marketing Master’s Program

40% Women
11% Racial-Ethnic Minorities*
For the most recent academic year available, 60% of business, management & marketing master's degrees went to men and 40% went to women.

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The following table and chart show the race/ethnicity for students who recently graduated from University of Wisconsin - Madison with a master's in business, management & marketing.

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Race/Ethnicity Number of Students
Asian 17
Black or African American 7
Hispanic or Latino 12
White 197
International Students 160
Other Races/Ethnicities 11

Concentrations Within Business, Management & Marketing

If you plan to be a business, management & marketing major, you may want to focus your studies on one of the following concentrations. The completion numbers here include all graduates who receive any type of degree in this field from University of Wisconsin - Madison. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Finance & Financial Management 463
Marketing 246
Accounting 219
Business Administration & Management 218
Real Estate 215
Management Sciences & Quantitative Methods 201
General Sales & Marketing 165
Insurance 129
General Business/Commerce 97
International Business 45
Entrepreneurial Studies 33
Management Information Systems 32
Other Business, Management & Marketing 18

Careers That Business, Management & Marketing Grads May Go Into

A degree in business, management & marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for WI, the home state for University of Wisconsin - Madison.

Occupation Jobs in WI Average Salary in WI
Customer Service Representatives 72,200 $37,850
Office Clerks 62,230 $35,410
Bookkeeping, Accounting, and Auditing Clerks 37,260 $37,910
Wholesale and Manufacturing Sales Representatives 36,910 $69,360
General and Operations Managers 33,340 $126,950

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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