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Marketing at Binghamton University

Marketing at Binghamton University

What traits are you looking for in a marketing school? To help you decide if Binghamton University is right for you, we've gathered the following information about the school's marketing program.

Binghamton University is located in Vestal, New York and approximately 18,148 students attend the school each year.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

Binghamton University Marketing Degrees Available

  • Bachelor’s Degree in Marketing

Binghamton University Marketing Rankings

The marketing major at Binghamton University is not ranked on College Factual’s Best Colleges and Universities for Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Marketing Student Demographics at Binghamton University

Take a look at the following statistics related to the make-up of the marketing majors at Binghamton University.

Binghamton University Marketing Bachelor’s Program

63% Women
29% Racial-Ethnic Minorities*
For the most recent academic year available, 37% of marketing bachelor's degrees went to men and 63% went to women.

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About 64% of those who receive a bachelor's degree in marketing at Binghamton University are white. This is typical for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Binghamton University with a bachelor's in marketing.

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Race/Ethnicity Number of Students
Asian 18
Black or African American 1
Hispanic or Latino 6
White 58
International Students 6
Other Races/Ethnicities 1

Concentrations Within Marketing

Marketing majors may want to concentrate their studies in one of these areas. The completion numbers here include all graduates who receive any type of degree in this field from Binghamton University. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Marketing/Marketing Management, General 76

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for NY, the home state for Binghamton University.

Occupation Jobs in NY Average Salary in NY
Market Research Analysts and Marketing Specialists 63,520 $77,230
Sales Managers 23,120 $198,390
Marketing Managers 17,590 $187,860
Business Professors 8,910 $110,500
Advertising and Promotions Managers 6,590 $174,870

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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