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Business, Management & Marketing at Oakland University

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Business, Management & Marketing at Oakland University

If you plan to study business, management and marketing, take a look at what Oakland University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Oakland is located in Rochester Hills, Michigan and approximately 18,552 students attend the school each year. In the 2020-2021 academic year, 679 students received a bachelor's degree in business, management and marketing from Oakland.

Want to know more about the career opportunities in this field? Check out the Careers in Business, Management & Marketing section at the bottom of this page.

Oakland Business, Management & Marketing Degrees Available

  • Bachelor’s Degree in Business, Management & Marketing
  • Master’s Degree in Business, Management & Marketing

Oakland Business, Management & Marketing Rankings

The following rankings from College Factual show how the business, management and marketing progam at Oakland compares to programs at other colleges and universities.

Note: Although rankings can help you see some information about a school, it's not a good idea to depend on them alone. Be sure to check out other things about the school before making your decision to attend.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The business, management and marketing major at Oakland is not ranked on College Factual’s Best Colleges and Universities for Business, Management & Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Best Business, Management & Marketing Master’s Degree Schools 200
204

In 2021, 138 students received their master’s degree in business, management and marketing from Oakland. This makes it the #358 most popular school for business, management and marketing master’s degree candidates in the country.

Business, Management & Marketing Student Demographics at Oakland

Take a look at the following statistics related to the make-up of the business, management and marketing majors at Oakland University.

Oakland Business, Management & Marketing Bachelor’s Program

52% Women
15% Racial-Ethnic Minorities*
Of the 679 students who graduated with a bachelor’s in business, management and marketing from Oakland in 2021, 48% were men and 52% were women.

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About 79% of those who receive a bachelor's degree in business, management and marketing at Oakland are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Oakland University with a bachelor's in business, management and marketing.

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Race/Ethnicity Number of Students
Asian 25
Black or African American 37
Hispanic or Latino 22
White 537
International Students 12
Other Races/Ethnicities 46

Oakland Business, Management & Marketing Master’s Program

46% Women
18% Racial-Ethnic Minorities*
In the 2020-2021 academic year, 138 students earned a master's degree in business, management and marketing from Oakland. About 46% of these graduates were women and the other 54% were men.

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Of the students who received a business, management and marketing master's degree from Oakland, 62% were white. This is above average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from Oakland University with a master's in business, management and marketing.

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Race/Ethnicity Number of Students
Asian 15
Black or African American 6
Hispanic or Latino 3
White 85
International Students 25
Other Races/Ethnicities 4

Oakland also has a doctoral program available in business, management and marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Business, Management & Marketing

The following business, management and marketing concentations are available at Oakland University. The completion numbers here include all graduates who receive any type of degree in this field from Oakland University. Some of these focus areas may not be available for your degree level.

Concentration Annual Degrees Awarded
Human Resource Management 209
Business Administration & Management 176
Finance & Financial Management 107
Accounting 102
Marketing 101
General Business/Commerce 63
Management Information Systems 47
Management Sciences & Quantitative Methods 26
Business/Managerial Economics 6
Entrepreneurial Studies 1

Careers That Business, Management & Marketing Grads May Go Into

A degree in business, management and marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for MI, the home state for Oakland University.

Occupation Jobs in MI Average Salary in MI
Office Clerks 95,110 $35,410
Customer Service Representatives 90,310 $36,650
General and Operations Managers 58,140 $122,160
Secretaries and Administrative Assistants 55,410 $36,980
Wholesale and Manufacturing Sales Representatives 47,860 $75,130

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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