Business, Management & Marketing at Northern Kentucky University

Every business, management and marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the business, management and marketing program at Northern Kentucky University stacks up to those at other schools.

NKU is located in Highland Heights, Kentucky and has a total student population of 16,211. Of the 2,289 students who graduated with a bachelor’s degree from Northern Kentucky University in 2021, 536 of them were business, management and marketing majors.

Want to know more about the career opportunities in this field? Check out the Careers in Business, Management & Marketing section at the bottom of this page.

NKU Business, Management & Marketing Degrees Available

• Basic Certificate in Business, Management & Marketing (Less Than 1 Year)
• Associate’s Degree in Business, Management & Marketing
• Bachelor’s Degree in Business, Management & Marketing
• Master’s Degree in Business, Management & Marketing

Online Classes Are Available at NKU

Online courses are a good option for students who need a more flexible schedule that allows them to pursue an education when and where they want. Whether you're going to school part-time or full-time, you may find distance education the right choice for you.

Are you one of the many who prefer to take online classes? NKU offers distance education options for business, management and marketing at the following degree levels:

• Bachelor’s Degree

NKU Business, Management & Marketing Rankings

Each year, College Factual ranks business, management and marketing programs across the country. The following shows how NKU performed in these rankings.

Note: While rankings may be a good starting point when you're researching a school, they don't necessarily highlight all of a school's strengths. Don't forget to check out the other details that are available for a school to see if it has what you're looking for in a program.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The business, management and marketing major at NKU is not ranked on College Factual’s Best Colleges and Universities for Business, Management & Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type	Rank
Most Popular Business, Management & Marketing Bachelor’s Degree Schools	211
Most Popular Online Business, Management & Marketing Bachelor’s Degree Schools	257
Most Focused Business, Management & Marketing Master’s Degree Schools	520
Best Value Business, Management & Marketing Associate Degree Schools	555

In 2021, 248 students received their master’s degree in business, management and marketing from NKU. This makes it the #222 most popular school for business, management and marketing master’s degree candidates in the country.

Business, Management & Marketing Student Demographics at NKU

Take a look at the following statistics related to the make-up of the business, management and marketing majors at Northern Kentucky University.

NKU Business, Management & Marketing Associate’s Program

For the most recent academic year available, 67% of business, management and marketing associate's degrees went to men and 33% went to women.

The majority of those who receive an associate's degree in business, management and marketing at NKU are white. Around 100% fell into this category, which is below average for this degree.

The following table and chart show the race/ethnicity for students who recently graduated from Northern Kentucky University with a associate's in business, management and marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	0
Hispanic or Latino	0
White	3
International Students	0
Other Races/Ethnicities	0

NKU Business, Management & Marketing Bachelor’s Program

Of the 536 business, management and marketing students who graduated with a bachelor's degree in 2020-2021 from NKU, about 56% were men and 44% were women.

About 80% of those who receive a bachelor's degree in business, management and marketing at NKU are white. This is above average for this degree on the nationwide level.

The following table and chart show the race/ethnicity for students who recently graduated from Northern Kentucky University with a bachelor's in business, management and marketing.

Race/Ethnicity	Number of Students
Asian	11
Black or African American	38
Hispanic or Latino	14
White	430
International Students	19
Other Races/Ethnicities	24

NKU Business, Management & Marketing Master’s Program

Of the 248 students who graduated with a master’s in business, management and marketing from NKU in 2021, 41% were men and 59% were women.

Of the students who received a business, management and marketing master's degree from NKU, 81% were white. This is above average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from Northern Kentucky University with a master's in business, management and marketing.

Race/Ethnicity	Number of Students
Asian	5
Black or African American	26
Hispanic or Latino	7
White	200
International Students	0
Other Races/Ethnicities	10

NKU also has a doctoral program available in business, management and marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Business, Management & Marketing

The following business, management and marketing concentations are available at Northern Kentucky University. The completion numbers here include all graduates who receive any type of degree in this field from Northern Kentucky University. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Business Administration & Management	375
General Business/Commerce	221
Human Resource Management	101
Construction Management	32
Management Information Systems	27
Accounting	21
Business/Managerial Economics	13
Finance & Financial Management	2
Marketing	2
Business/Corporate Communications	1

Careers That Business, Management & Marketing Grads May Go Into

A degree in business, management and marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for KY, the home state for Northern Kentucky University.

Occupation	Jobs in KY	Average Salary in KY
Customer Service Representatives	42,300	$32,230
Office Clerks	36,580	$29,520
General and Operations Managers	30,240	$89,750
Secretaries and Administrative Assistants	25,450	$32,950
Office and Administrative Support Worker Supervisors	20,930	$50,800

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Samvscat under License

More about our data sources and methodologies.