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Business, Management & Marketing at Goodwin College

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Business, Management & Marketing at Goodwin College

Every business, management and marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the business, management and marketing program at Goodwin College stacks up to those at other schools.

Goodwin is located in East Hartford, Connecticut and approximately 3,312 students attend the school each year. In 2021, 20 business, management and marketing majors received their bachelor's degree from Goodwin.

Want to know more about the career opportunities in this field? Check out the Careers in Business, Management & Marketing section at the bottom of this page.

Goodwin Business, Management & Marketing Degrees Available

  • Basic Certificate in Business, Management & Marketing (Less Than 1 Year)
  • Associate’s Degree in Business, Management & Marketing
  • Bachelor’s Degree in Business, Management & Marketing
  • Master’s Degree in Business, Management & Marketing

Online Classes Are Available at Goodwin

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

Are you one of the many who prefer to take online classes? Goodwin offers distance education options for business, management and marketing at the following degree levels:

  • Master’s Degree

Goodwin Business, Management & Marketing Rankings

The following rankings from College Factual show how the business, management and marketing progam at Goodwin compares to programs at other colleges and universities.

Note: Rankings don't always give a complete picture of a school's strengths and weaknesses, so it's a good idea to extend your research and also look at other factors when trying to decide if the school is right for you.

Bachelor’s Degree Overall Quality & Other Notable Rankings

The business, management and marketing major at Goodwin is not ranked on College Factual’s Best Colleges and Universities for Business, Management & Marketing. This could be for a number of reasons, such as not having enough data on the major or school to make an accurate assessment of its quality.

Ranking Type Rank
Most Focused Business, Management & Marketing Basic Certificate Schools 380
Most Focused Business, Management & Marketing Master’s Degree Schools 867
Most Popular Business, Management & Marketing Schools 1,431
Most Popular Business, Management & Marketing Bachelor’s Degree Schools 1,438

In 2021, 33 students received their master’s degree in business, management and marketing from Goodwin. This makes it the #804 most popular school for business, management and marketing master’s degree candidates in the country.

Business, Management & Marketing Student Demographics at Goodwin

Take a look at the following statistics related to the make-up of the business, management and marketing majors at Goodwin College.

Goodwin Business, Management & Marketing Associate’s Program

62% Women
54% Racial-Ethnic Minorities*
For the most recent academic year available, 38% of business, management and marketing associate's degrees went to men and 62% went to women.

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Goodwin does a better job with serving racial-ethnic minorities than the typical school does. Its associate's program in business, management and marketing graduates 17% more racial-ethnic minorities than the nationwide average.*

The following table and chart show the race/ethnicity for students who recently graduated from Goodwin College with a associate's in business, management and marketing.

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Race/Ethnicity Number of Students
Asian 2
Black or African American 1
Hispanic or Latino 4
White 6
International Students 0
Other Races/Ethnicities 0

Goodwin Business, Management & Marketing Bachelor’s Program

70% Women
55% Racial-Ethnic Minorities*
In the 2020-2021 academic year, 20 students earned a bachelor's degree in business, management and marketing from Goodwin. About 70% of these graduates were women and the other 30% were men.

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Prospective students may be interested in knowing that this school graduates 18% more racial-ethnic minorities in its business, management and marketing bachelor's program than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Goodwin College with a bachelor's in business, management and marketing.

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Race/Ethnicity Number of Students
Asian 4
Black or African American 4
Hispanic or Latino 3
White 8
International Students 1
Other Races/Ethnicities 0

Goodwin Business, Management & Marketing Master’s Program

73% Women
52% Racial-Ethnic Minorities*
In the 2020-2021 academic year, 33 students earned a master's degree in business, management and marketing from Goodwin. About 73% of these graduates were women and the other 27% were men.

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In the business, management and marketing master's program at this school, racial-ethnic minorities make up 52% of degree recipients. That is 15% better than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Goodwin College with a master's in business, management and marketing.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 8
Hispanic or Latino 9
White 16
International Students 0
Other Races/Ethnicities 0

Goodwin also has a doctoral program available in business, management and marketing. In 2021, 0 student graduated with a doctor's degree in this field.

Concentrations Within Business, Management & Marketing

Business, Management & Marketing majors may want to concentrate their studies in one of these areas. The table shows all degrees awarded in this field awarded for all degree levels at Goodwin College. A concentration may not be available for your level.

Concentration Annual Degrees Awarded
Business Administration & Management 49
Accounting 10
Human Resource Management 5
General Business/Commerce 2

Careers That Business, Management & Marketing Grads May Go Into

A degree in business, management and marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for CT, the home state for Goodwin College.

Occupation Jobs in CT Average Salary in CT
Customer Service Representatives 30,950 $41,160
General and Operations Managers 30,330 $155,890
Secretaries and Administrative Assistants 30,140 $46,470
Office Clerks 28,420 $38,340
Office and Administrative Support Worker Supervisors 25,510 $66,800

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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