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Advertising Sales Agents

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What Does it Take to Be an Advertising Sales Agent?

Advertising Sales Agent Job Description Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or the Internet. Includes individuals who obtain leases for outdoor advertising sites or persuade retailers to use sales promotion display items.

Daily Life Of an Advertising Sales Agent

  • Provide clients with estimates of the costs of advertising products or services.
  • Prepare promotional plans, sales literature, media kits, and sales contracts, using computer.
  • Determine advertising medium to be used and prepare sample advertisements within the selected medium for presentation to customers.
  • Maintain assigned account bases while developing new accounts.
  • Process all correspondence and paperwork related to accounts.
  • Write sales outlines for use by staff.

Skills Needed to be an Advertising Sales Agent

When polled, Advertising Sales Agents say the following skills are most frequently used in their jobs:

Speaking: Talking to others to convey information effectively.

Persuasion: Persuading others to change their minds or behavior.

Service Orientation: Actively looking for ways to help people.

Social Perceptiveness: Being aware of others’ reactions and understanding why they react as they do.

Active Listening: Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.

Other Advertising Sales Agent Job Titles

  • Advertising Consultant
  • Signs and Displays Sales Representative
  • Inside Sales Advertising Executive
  • Idea Man
  • Field Service Representative

Job Opportunities for Advertising Sales Agents

There were about 149,900 jobs for Advertising Sales Agents in 2016 (in the United States).

Advertising Sales Agent jobs are decreasing by a rate of -3.6%. This means the total job opportunities are shrinking. The Bureau of Labor Statistics predicts a loss of -5,400 jobs for Advertising Sales Agents by 2026. The BLS estimates 17,700 yearly job openings in this field per year.

Forecasted Number of Jobs for Advertising Sales Agents in U.S.

The states with the most job growth for Advertising Sales Agents are Washington, Illinois, and New York.

Watch out if you plan on working in Wisconsin, Ohio, or Kansas. These states have the worst job growth for this type of profession.

Do Advertising Sales Agents Make A Lot Of Money?

The average yearly salary of an Advertising Sales Agent ranges between $24,670 and $114,810. The median salary for this occupation is $51,740.

Salary Ranges for Advertising Sales Agents

How much do Advertising Sales Agents make in each U.S. state?

Annual Mean Salary by State
State Annual Mean Salary

Connecticut

$88,990

New York

$84,310

New Jersey

$84,160

District of Columbia

$77,870

California

$70,720

Hawaii

$67,740

Massachusetts

$67,260

Utah

$64,310

Washington

$63,760

Maryland

$63,030

Pennsylvania

$62,210

Oklahoma

$61,690

North Carolina

$61,120

Georgia

$60,750

Nevada

$60,350

Illinois

$60,010

Florida

$59,500

Texas

$58,440

Minnesota

$58,440

Delaware

$57,810

Colorado

$56,500

North Dakota

$55,430

Virginia

$55,360

New Hampshire

$55,180

Nebraska

$54,700

Indiana

$53,680

South Carolina

$53,240

Ohio

$53,040

Alaska

$52,780

Tennessee

$52,750

Wisconsin

$52,360

Michigan

$51,960

Wyoming

$51,580

Kansas

$51,450

Missouri

$50,900

Kentucky

$50,680

Oregon

$50,110

Vermont

$50,040

South Dakota

$48,690

Arizona

$48,310

Arkansas

$47,320

Maine

$47,250

West Virginia

$45,980

Montana

$45,600

New Mexico

$44,580

Louisiana

$43,880

Idaho

$43,740

Alabama

$43,560

Iowa

$39,560

Mississippi

$36,860

What Tools & Technology do Advertising Sales Agents Use?

Below is a list of the types of tools and technologies that Advertising Sales Agents may use on a daily basis:

  • Microsoft Word
  • Adobe Systems Adobe Photoshop
  • Adobe Systems Adobe InDesign
  • Microsoft PowerPoint
  • Microsoft Access
  • Microsoft Outlook
  • Microsoft Excel
  • Microsoft Office
  • Google AdWords

Becoming an Advertising Sales Agent

What kind of Advertising Sales Agent requirements are there?

Advertising Sales Agent Degree Level

How many years of work experience do I need?

Advertising Sales Agent Work Experience

Who Employs Advertising Sales Agents?

Advertising Sales Agent Sectors

Those interested in being an Advertising Sales Agent may also be interested in:

  • Agents and Business Managers of Artists, Performers, and Athletes
  • Meeting, Convention, and Event Planners

Career changers with experience as an Advertising Sales Agent sometimes find work in one of the following fields:

  • Public Relations Specialists

References

Bureau of Labor Statistics

College Factual

O*NET Online

Image Credit: Via Wikimedia Commons

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